7 Step Email Marketing Checkup for Retailers

If you’re in online marketing, you’ve likely heard the news...More than 50% of your visitors are now coming from mobile. That’s half of all of your visitors.

How to Drive Customer Retention with Email Marketing

Email marketing is hands-down the best way to turn one-time shoppers into loyal, long-term customers.

Achieving Email Marketing Success in 2017 Editor's Pick!

As we move into 2017 marketing executives and departments are busy finalizing their strategic plans for the coming year.

The Stone Age Of Email Marketing Stops Here: Customize Your Content Using Triggers

As inboxes overflow and open rates underwhelm, many marketers are taking the easy way out, claiming that email is dying and that it doesn’t have the potential it once did.

10 Types of Triggered Email Marketing Campaigns (and How to Use Them)

The value of triggered email marketing campaigns to engage and retain consumers has been proven time and again, yet many retailers are not yet taking advantage of its potential.

Personalization and Optimization Will Be the Focus for Email Marketers in 2017

Despite the infusion of several Team and Project management, social media customer interactions, email marketing will remain the ubiquitous and overriding medium that marketers will continue to rely on for their outreach.

Can Your Emails Drive Traffic Every Day?

It’s time to start thinking about the health of your email list, while your budgets are still fresh and your 2017 strategy is still getting off the ground.