3 Ways to Cultivate Post-Holiday Customer Loyalty

How do retailers turn seasonal gift buyers into year-round customers? The fact is, it’s a struggle.

How Effective Is Your Email Marketing?

Email is still one of marketing’s greatest tactics, but how effective is your email marketing?

6 Ways to Use Facebook to Build Email Lists

Having a healthy fan base on Facebook? High Five. But how many of these followers are real and paying customers. So if you want to grow your customers then you have got to get them engaged.

3 Fundamentals of Effective Lead Generation

Lead generation is a robust process, however having consulted for 5+ years at The Pedowitz Group I’ve found that if you excel at the following three fundamentals your lead generation engine will be more effective.