Alexa’s Latest Email Feature Empowers Marketers

Email users can now access and manage their inboxes with a simple voice command.

Five Tactics to Improve Email Marketing for Your Legacy Brand

A legacy brand has a responsibility to match up to their customers’ expectations and uphold a certain image.

How to Launch Your First Email Marketing Campaign and Get the Results You Want

What can you do to be successful with your first email campaign?

What email marketers should know about Alexa’s latest feature

If millions of people start listening to Alexa read their email, email marketers will have to adapt to avoid deletion.

Email Marketing Tips & Tricks

In the third and final week of our Email Marketing for Your Small Business series, we’re sharing content ideas and techniques to get the most return out of your time and monetary investments in email marketing. According to Litmus, at least 91% of consumers check their email on a daily basis — so make sure your business is front and center!

Spray & Pray' Must Go Away: Why Marketing Needs to Get Surgical

Effective as it can be, email marketing is often the most abused and misused channel.

Your Guide to Decoding Email Marketing Jargon

Important email marketing verbiage you need to know to take control of your email marketing.

Five Ways To Improve Your Email Marketing Content

If you are not sure how to create valuable content for your users via email, keep reading.

How to Improve Your Email Marketing With Personalization [Infographic]

To better explain the role of personalization in email marketing.

Email marketing – why subject lines really matter

If you want your email to convert – you have to sell your offer in the subject line.

How to Get the Most Out of Your Email Marketing

It’s the most reliable way to connect with customers.

Why Digital Marketing Strategies are Imperative to Boost Startup Growth

Digital marketing strategies can give an edge to businesses, in particular, startups.

Cross-Team Coordination Imperatie for Email Marketing Success

Teams in different departments—as well as different geographic regions—need to coordinate on their messaging.

Apply These 3 Techniques For Better Email Marketing Campaigns

Here are three things your email marketing strategy could be missing.

Email Marketing And Social Media: How To Combine Your Efforts In 2018

Here’s how to combine email marketing and social media.