#Email related marketing articles

Google’s New Bulk Email Guidelines Incentivize Better Digital B2B Strategies

The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now. But that doesn’t mean that the increasingly online modus operandi for B2B businesses can’t throw companies a few curveballs every now and then. This, as new updates to Google’s bulk email guidelines, announced last year and set in place since February, have observers wondering about their impact on the marketing and outbound email marketing strategies of business in the B2B space — particularly small- to medium-sized businesses (SMBs) who are leaning on email marketing as a key tool to establish their brand and grow market share.

Fire Safety Information Delivered Strait To Your Email Inbox

Email

SpotOn Launches Automated, AI-Enabled Tool for Email and Social Media Marketing for Restaurants

Restaurant technology solution SpotOn has announced the introduction of SpotOn Marketing Assist. Designed to streamline the restaurant marketing process, SpotOn Marketing Assist is the first product of its kind to empower restaurants to drive guest visits and boost sales while eliminating the time and resources needed for self-serve marketing tools.

Should you use AI to write work emails?

Research finds that AI-generated business emails are effective

Check Point Software Technologies Ranked as a Leading Email Security Provider in Latest Industry Analyst Report

Continuing Excellence: Check Point Harmony Email & Collaboration Achieves Its Fifth Leadership Accolade in Just Over a Year

Tuta Mail adds new quantum-resistant encryption to protect email

Tuta Mail has announced TutaCrypt, a new post-quantum encryption protocol to secure communications from powerful and anticipated decryption attacks.

How To Win Deals In The High Tide Of Overwhelming Sales Emails

This article cuts to the heart of this email overload crisis, offering sharp, actionable strategies to conquer and excel in today's dynamic sales arena.

The (Underrated) Power of Email Deliverability: What Marketing Leaders Need To Know

The evolution of inboxes and systems means agility is key in auditing and advancing investments to reach consumers, ensuring that email also levels up into a larger, omnichannel engagement strategy. As marketers look to refine and refresh their strategies to keep up with shifting demands, keep these four areas in mind.

How to keep your marketing automation campaigns from ruining your week

Safeguard your marketing automation campaigns and prevent embarrassing mishaps with these essential checks.

Emailable Welcomes Sam McNeil as Head of Email Deliverability

MIAMI, February 29, 2024 (Newswire.com) - Emailable is strengthening its commitment to excellence by announcing Sam McNeil as Head of Deliverability. He will be leading the new Deliverability division, focused on helping businesses stay on top of the constant updates from the world’s largest email providers.

Everlytic demystifies new email authentication protocols

Google and Yahoo’s new email authentication requirements will pave the way for new mailbox standards that require senders to step up their game.

Proton Mail enhances user privacy with hide-my-email alias integration

Proton Mail, the popular email service known for its strong focus on both privacy and security, has integrated hide-my-email alias features directly into its web and desktop platforms. This move gives users more control over their online identity, setting Proton Mail apart from other email providers like Gmail.

Yellow.ai launches generative AI-powered Email Automation for instant and scalable customer support

By automating 80% of incoming email customer queries, it drives accurate resolutions 24/7 while cutting operational costs 60%

20 Most Profitable Email Newsletters on Substack

In this article, we will take a look at the 20 most profitable email newsletters on Substack. If you want to skip our detailed analysis, you can go directly to the 5 Most Profitable Email Newsletters.

20 Most Influential Email Newsletters in 2024

Newsletters

Proton email app is out of beta and available for Windows and macOS

The Proton desktop email application has left beta and is now available to all paid users on Windows and macOS. At the same time, Proton is also releasing a beta version of the app for Linux.

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Q&A: How Hotels Can Leverage AI and Digital Marketing to Win the Direct Booking Race

Rising competition in the hotel bookings landscape is pushing the industry towards the smarter use of technology. Hotels that leverage first-party data to drive AI strategies can win the race against OTAs for guest attention and loyalty.

Accredible Launches Credential Industry's First Email Campaigns

New learner engagement marketing capabilities enable training and education leaders to increase credential sharing, program referrals, and growth

Recent Trends In Digital Marketing Strategies

The world of digital marketing is growing rapidly and new marketing strategies are being developed.

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