8 free marketing automation tools for SMBs
Marketing automation can help any business engage more customers, but SMBs might need it most. These free tools can help small marketing teams get started with automation.
EngageBay Review
In this EngageBay review, we will look at what this cloud-based CRM is used for, its key features and benefits, and its costs. Here is everything you need to know about EngageBay.
How Email Marketing Will Evolve in the Next 5 Years
Over the years, email marketing has steadily been moving away from the newsletter and promotional blast to behaviorally driven, event-triggered, one-to-one messaging. In one word: personalization.
Email Marketing Trends for 2024: Proven Essentials
Email marketing is constantly evolving, so it can be difficult to know where to invest your time and energy from year to year.
Salesforce Einstein Copilot Brings New Reasoning And Actions To Enterprise Generative Ai
It’s one thing to have a basic chatbot that can provide answers to simple questions, but it’s quite another to have a fully generative AI-powered platform that can actually perform actions.
InboxLane Announces Email Warmup services for businesses of all sizes
InboxLane launches Email Warmup Services to optimize email deliverability, improve sender reputation, and enhance inbox placement for businesses.
10 Email Marketing Tips To Grow Your Business in 2024
Email marketing allows you to create content that resonates deeply with your audience. However, it’s important to write compelling subject lines, create clear calls to action, monitor analytics and perform A/B testing. You can develop campaigns that lead to sustained growth by refining your strategy based on results. Even better, you’ll be able to drive profits for your business and increase customers in the years to come.
Boost conversion rates with these five email marketing automation strategies
To strengthen a business’ potential and boost conversion with email automation, here are five email marketing automation strategies.
Business Marketing: Understanding the Basics Right to Email Automation
Email automation is an automatic email campaign set once to target the audience at the needful moment. It meets a certain trigger, and as opposed to other manually created and sent emails, these automated ones have the attribute to enhance revenue for your business. This beauty of email automation has resulted in massive responses to these tools with defined triggers without you ever taking the burden to do it yourself.
A 'Flywheel B2B' application launches for marketing automation
The technology and services offered by digital agency B2B Squared use evolving data on B2B customer activity and products to grow sales from existing customers through personalized marketing automation.
ActiveCampaign Helps Customers Kick off the New Year with Additional Growth Accelerator Apps
Kicking off the new year, ActiveCampaign, the leader in customer experience automation (CXA), celebrates the addition of several new Growth Accelerator Apps. These new apps promise to help ActiveCampaign customers better automate events, surveys, data storage, direct mail and more.