#Tactics related marketing articles

Go To Groww Plans to Leave an Imprint on Digital Marketing with AI

AI

Small Business Marketing Simplified with New AI-Powered Campaign Planning from Constant Contact

Company also launches BrandKit tool to help SMBs start marketing quickly, maintain brand consistency

Acquisty Launches Innovative Digital Marketing Services to Boost Businesses Online

Acquisty, a leading digital marketing agency, is excited to unveil a brand new suite of cutting-edge services designed to help businesses thrive in today's online world.In our increasingly digital age, having a powerful online presence is essential for companies looking to get ahead of the competition. That's why the team at Acquisty has developed a comprehensive range of digital marketing solutions to support businesses every step of the way.

Google’s New Bulk Email Guidelines Incentivize Better Digital B2B Strategies

The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now. But that doesn’t mean that the increasingly online modus operandi for B2B businesses can’t throw companies a few curveballs every now and then. This, as new updates to Google’s bulk email guidelines, announced last year and set in place since February, have observers wondering about their impact on the marketing and outbound email marketing strategies of business in the B2B space — particularly small- to medium-sized businesses (SMBs) who are leaning on email marketing as a key tool to establish their brand and grow market share.

Amazon tests tool that lets brands contact shoppers in departure from its tight control over customers

Amazon is quietly rolling out a way for some brands on its site to engage with shoppers, in a move that represents a departure from its historically tight controls over customer data.

Email security vendor Ironscales to expand in UK and Ireland with Infinigate partnership

Building on the existing partnership in Europe, Ironscales has announced a new deal with Infinigate across U&I

Marketing to Millennials: 8 Email Marketing Stats & Facts Retailers Need to Know

Are you a retailer offering products aimed at Millennials? Want to know why you should invest more into email marketing to target your Millennial audience?

Blue Atlas Marketing Unlocks and Transforms Trade Show Outcomes with Strategic Email Tactics

The blog highlights the value of segmenting and engaging emails before, during, and after trade shows to ensure businesses stand out and maximize trade show investments.

TECH TALK WITH MIKE: Four most effective ways to grow your email list

It is estimated that there are more than three billion email users globally, and this figure is bound to grow past four billion by the end of 2023. This is a clear indication that you shouldn’t miss out on this form of marketing. If you have just started marketing via email and are finding it challenging to build your subscriber list, several resourceful tactics can come handy.

3 ways to boost digital marketing ROI while reducing carbon footprint

Here’s how aligning sustainability goals with smart digital marketing tactics can simultaneously improve your ROI and reduce emissions.

Digitac Media Revolutionizes Digital Marketing for Falcon Restaurant Group’s TGI Fridays Locations

Digital marketing has become an indispensable tool for businesses worldwide to reach and engage with their target audience effectively. With the advent of social media, search engines, mobile apps, and other digital channels, companies are leveraging innovative strategies to enhance their brand visibility, drive customer acquisition, and foster long-term relationships with consumers.

NP Digital Launches Its New Mail Grader Tool To Audit Email Marketing

Mail Grader Is the Agency’s Free Auditing and Insights Tool Available to the Public

The Words That Convert: Why Copywriters Rule the Digital Marketing Kingdom

A constant battle rages in the ever-evolving landscape of digital marketing: how to capture attention, engage audiences, and ultimately drive conversions. While flashy visuals and strategic campaigns play a role, the unsung hero of this battlefield is often the copywriter.

Email tactics and CTAs for lead generation: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: lead gen tactics, CTAs for email.

Sign up for our weekly newsletter!

Not your average email newsletter... Marketing tips, fun, and who knows what else!