Sojern Named Global Marketing Partner by Ascott to Elevate Digital Performance and Direct Bookings
Sojern, the leading marketing platform built for hospitality, has been selected as an official global marketing partner for hospitality company The Ascott Limited (Ascott).
Smarter ways to visualize search marketing data in 2025
Go beyond basic SEO or PPC reporting. Transform raw marketing numbers into visual stories that drive decisions and strategy.
NFL, Adobe team up for AI-powered league and fan-generated content
As an official partner of the NFL, Adobe’s applications will support the league in generating personalized content across multiple digital touchpoints.
The Comprehensive Guide to Digital Marketing: Strategies, Trends, and Future Insights
This article explores the evolution, key components, benefits, challenges, and future trends of digital marketing, offering actionable insights for businesses aiming to thrive in the digital age.
3 SEO priorities to win organic traffic in 2025
With AI interfaces eating search real estate, learn where organic clicks are still happening and how to get them before the window narrows.
Customer-centric IT: Strategies for delivering winning customer experiences
Business growth has become a CIO imperative, and revenue-minded IT leaders are fostering customer-focused cultures, cross-functional teams, and product-based approaches to deliver.
Is your ABM strategy keeping up with the times?
Enhance your ABM efforts with smarter data practices, precise targeting and full-funnel engagement.
The complete guide to high-impact educational video content
Everything you need to know when creating and launching educational videos – strategy, tools, SEO, promotion, performance insights, and more.
From ‘catch up’ to ‘catch us’: How Google quietly took the lead in enterprise AI
Just a year ago, the narrative around Google and enterprise AI felt stuck. Despite inventing core technologies like the Transformer, the tech giant seemed perpetually on the back foot, overshadowed by OpenAI‘s viral success, Anthropic‘s coding prowess and Microsoft‘s aggressive enterprise push.
Gartner forecasts gen AI spending to hit $644B in 2025: What it means for enterprise IT leaders
Analyst firm Gartner released a new report today forecasting that global gen AI spending will hit $644 billion in 2025. That figure represents a 76.4% year-over-year increase over gen AI spending in 2024.
Emails That Engage, Not Just Inform
At Together Films, we treat email marketing as a craft—clarity meets personality and every word earns its place. Our approach blends conversational warmth with razor-sharp precision, cutting through inbox noise without sacrificing authenticity. We don’t want robotic templates, designed simply to communicate; instead we aim for compelling, human-centric copy designed to connect.
Healthcare Digital Marketing Market Forecast 2025-2032: Global Size, Share, and Leading Players Revealed
The healthcare digital marketing market is estimated to be valued at USD 3.21 Billion in 2025 and is expected to reach USD 16.82 Billion by 2032, growing at a compound annual growth rate (CAGR) of 26.7% from 2025 to 2032.
The skills marketers need in 2025 and beyond
The marketing world needs strategic thinkers and project managers, a report by the AMA found.
AI, SEO, and Client Success: 7 Agency Trends Defining the Year
Navigate the year with AI. From automating tasks and optimizing SEO to building authentic client connections and increasing visibility.
The secret to smarter, faster marketing decisions with AI
AI isn’t replacing human decision-making — it’s enhancing it. Learn how to use it for better, data-driven choices.
How Digital Marketing Transforms Brand Reach in the Online Age
Digital marketing has completely changed how businesses interact with consumers. What once required billboards, TV spots, or cold calls has now transitioned into online interactions that can be tracked, measured, and refined in real-time. From small startups to global corporations, brands now rely on this fast-evolving space to remain competitive and relevant.
Navigating The Complexities Of International PPC Working With Agencies
Scaling PPC across borders? Here’s how to streamline operations and keep campaigns performing across multiple markets.
5 tips for transforming company data into new revenue streams
If you’re among those IT leaders looking to transform your company’s data into new revenue, here are several key tips and insights from data experts who’ve done it.
Why Email Newsletters Are a B2B Marketing Game-Changer
In our interview with Mistry, she details how to create newsletters that build valuable relationships, the need to establish realistic publishing schedules based on resource constraints and measuring newsletter success.
Digital Analytics (DMA) Market Disruptions: Riding a High-Growth Wave Through 2030 at CAGR 15.18%
Compound Growth at 15.18% Signals a New Phase of Digital Marketing Analytics Market Expansion