#Research related marketing articles

Why And How Local Businesses Should Use Video In Their Digital Marketing

Learn how local businesses can benefit from video digital marketing. Discover the key strategies for leveraging digital video content for marketing success online.

Why Invest in Email Marketing Software Market Which Share Reach to USD 3.3 Billion by 2031

Allied Market Research published a new report, titled, " Why Invest in Email Marketing Software Market Which Share Reach to USD 3.3 Billion by 2031." The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter's Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding of the industry and determine steps to be taken to gain competitive advantage.

Email Marketing Platforms Market to See Huge Growth by 2030 , BlueVenn, Bronto Software, Campaign Monitor, SimplyCast.com

Advance Market Analytics published a new research publication on "Global Email Marketing Platforms Market Insights, to 2030" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study, you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market-associated stakeholders. The growth of the Email Marketing Platforms market was mainly driven by the increasing R&D spending across the world.

Microsoft Deputy CISO Says Gen AI Can Give Organizations The Upper Hand

Cybercriminals remain more agile than corporations – they’re not constrained by the need for C-suite approval and testing and regulatory checks and balances. That’s left a lot of organizations essentially showing up to the gun fight with a butter knife. But generative AI has the potential to radically shift that balance, Kelly Bissell, deputy CISO and corporate VP at Microsoft told VentureBeat CEO Matt Marshall, during the Atlanta stop on the AI Impact Tour.

Web Marketing Checklist: 42 Tactics for Traffic and Sales

Businesses looking for more traffic and sales turn to marketing. This checklist of potent marketing tactics is a starting point for success.

5 Essential Digital Marketing Strategies for Your Small Business

Establishing a strong digital presence for your business is not just an option; it's a necessity. These five strategies are designed to ensure online visibility and sustainable business growth.

The Role of Generative AI in Retail Marketing: Info-Tech Research Group Publishes Strategies to Improve Customer Experience in Digital Era

The Role of Generative AI in Retail Marketing: Info-Tech Research Group Publishes Strategies to Improve Customer Experience in Digital Era

Toast combines digital storefront, marketing suites for seamless data collection

Toast, an all-in-one technology platform built for restaurants, has combined its digital storefront and marketing tools, allowing restaurants to gather guest data from online and point-of-sale transactions, said Steve Fredette, president and co-founder of Toast.

Pinterest Shares Insight Into Summer Travel Trends

With the warmer months approaching in the U.S., Pinterest has provided a new overview of rising travel trends in the app, which could be helpful for marketers seeking to tap into holiday-themed opportunities.

M&G Speed Marketing LTD. Empowers Businesses with Expert PPC Management Services in Cyprus

Unleashing the Power of PPC: M&G Speed Marketing LTD. Enhances Businesses' Digital Advertising Efforts.

Good News For Digital Marketing, CPMs Increased By 7%

CPMs

Instagram beats TikTok for video-based user acquisition, survey finds

When asked to split their user acquisition spend between Instagram and TikTok, 79% of respondents allotted at least 75% of their budget to Instagram, according to Zoomd findings.

Navigating the Dynamic Landscape of the Global Digital Marketing Market - Trends, Strategies, and Opportunities for 2024-2032

Digital marketing has become an indispensable tool for businesses worldwide to reach and engage with their target audience effectively. With the advent of social media, search engines, mobile apps, and other digital channels, companies are leveraging innovative strategies to enhance their brand visibility, drive customer acquisition, and foster long-term relationships with consumers.

Medallia Recognized as a Leader in SPARK Matrix™ Digital Marketing Analytics Report Q4 2023

Independent research firm names Medallia top performer due to its "distinctive capability" to power "personalized interactions"

Click360 Marketing Unveils Innovative B2B SEO Marketing Plan to Transform Digital Presence for Businesses

Click360 Marketing, a leader in innovative digital marketing solutions, proudly announces the launch of its new B2B SEO Marketing Plan, specifically designed to meet the unique needs of business-to-business operations seeking to amplify their digital footprint and achieve unparalleled online visibility.

LinkedIn Data Shows Social Media Marketing is the Most In-Demand Skill on the Platform

LinkedIn is a great platform for job hunting and networking. There are different types of employers who seek right candidate for a number of jobs. The latest data curated by LinkedIn shows that the most in-demand marketing skill on LinkedIn that many employers are seeking in 2024 is social media marketing. The report by LinkedIn shows all the latest industry trends to help marketers polish their skills and improve them in order to ensure suitable employment opportunities.

Digital Marketing Agency Statistics for 2024

Let's look at some digital marketing agency statistics that you can use in designing your campaigns and strategies.

Localized SERPs: Winning traffic and leads with service area pages

Service area pages are now critical for ranking for local search. Learn tips for making your localized content more relevant and appealing.

Nvidia Ceo Jensen Huang Personally Delivers First DGX H200 To Open AI

In a move that underscores the close ties between two giants in the artificial intelligence industry, Nvidia CEO Jensen Huang personally delivered the first Nvidia DGX H200 to OpenAI’s office in San Francisco today.

Report: CMO tenure stabilizes, though volatility remains high at top brands

Spencer Stuart also found that 74% of marketing chiefs at top advertisers were in the CMO spot for the first time.

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