Enterprise tech stack & governance for multi-location SEO
Learn how to build a scalable tech stack and governance model to streamline SEO across multiple locations, boost visibility, and ensure brand consistency.
You can turn your Google Search into a podcast now - here's how
Search can talk back and summarize information to help you learn more about your queries.
Google AI Mode finally rolling out to all users in the U.S.
Google announced at I/O, three weeks ago, AI Mode will roll out to all US users and now that seems to be happening.
This hidden Chrome feature is my secret productivity trick - here's my favorite way to use it
Ever notice the Google Lens icon in your Chrome toolbar? You might be missing out on one of the browser's most powerful tools. Here's why.
SAP Sapphire 2025 signals a bold shift in AI-powered business applications
At this year’s SAP Sapphire conference, the company set the stage for a new era in enterprise intelligence. SAP showcased a significant expansion in the capabilities for SAP Business Data Cloud, with intelligent applications that are prebuilt and composable to meet the needs of every business leader.
Google AI Mode traffic data added to Search Console reporting
AI Mode clicks, impressions, and positions are now in Search Console. Google's help doc explains how new queries and elements are tracked.
Snapchat's upcoming AR glasses beat the Meta Ray-Bans in a meaningful way
Snap's next-gen Specs AR glasses are lighter than ever and use advanced machine learning to offer AI assistance.
12 actionable tips for the Google AI Mode era
Get your brand ready for AI-first search. Create standout content, optimize for agents, and lead in the era of search everywhere.
WWDC 2025 was a return to smaller-scale features that are actually useful
Most of these updates aren’t ground-breaking, but I’m excited about them anyway.
Why high-consideration industries need AI optimization
Complex sales need clarity. Here's how GEO helps high-consideration brands stay influential in a landscape.
SEO for chatbots: How Adobe aims to help brands get noticed in the age of AI
The company's new LLM Optimizer is designed to make it easier for marketers to track and boost visibility across the chatbots starting to compete with Google search.
How AI is reshaping SEO: Challenges, opportunities, and brand strategies for 2025
Search isn’t a platform. It’s a behavior – and it’s fracturing across AI, social, and SERPs. Is your strategy ready?
Average LLM visitor worth 4.4x organic search visitors
With a wealth of knowledge from LLMs, visitors are better prepared to make a purchase decision.
CADDi Strengthens Strategic Partnership With Google Cloud, Enters Google Cloud Marketplace
CADDi, the AI-powered data platform transforming manufacturing by democratizing supply chain and design data, today announced its availability on the Google Cloud Marketplace. This significant milestone deepens CADDi’s existing strategic partnership with Google Cloud, further integrating powerful cloud adoption and AI technologies for manufacturers worldwide.
Apple’s new iPadOS 26 shows Google what Android tablets need
Since the launch of the first iPad, Android tablets have struggled to compete. A lack of optimized apps means that Android tablets still don’t offer as seamless a transition to larger displays, which also impacts the best folding phones, where many apps don’t take advantage of the larger displays.
The future of SEO is now: Growth & visibility
Search has been evolving for some time now—and continues to do so.
Android 16 is out, complete with live notification updates and new camera features
There's also an easier way to activate advanced security protocols.
Chunks, passages and micro-answer engine optimization wins in Google AI Mode
Google's AI Mode synthesizes answers from multiple background queries. Here's how to optimize content passages for inclusion in AI responses.
Amazon widens access to video generator as AI ad tools gain traction
The solution, which creates six videos based on the input of a product ID, comes as digital advertising rivals like Google and Meta are ramping up similar offerings.
Google adds loyalty programs support to organizations structured data
This will enable you to show your special membership pricing in Google Search, espesially if you don't use Merchant Center to send Google this data.