#Data related marketing articles

10 Big Ways 5G Is Predicted To Impact Digital Marketing

In the coming years, marketers will need to pay close attention to how 5G revolutionizes digital communication and enables new avenues of consumer engagement in order to properly leverage it in their strategies. Below, 10 members of Forbes Agency Council share their predictions about what 5G’s impact will be on digital marketing, and what marketers can do to prepare for it.

Sales Chatz Is The First To Bring Artificial Intelligence To Franchise Marketing And Sales

Entrepreneurs Developed aiAdz to Help Franchisors Improve ROI for Ad Campaigns

Leading Digital Marketing Agency in Nigeria, Intense Elevated to Google Premier Partner

The Google Premier Partnership is awarded to digital marketing agencies that demonstrate advanced skills and expertise in managing Google Ad campaigns and exhibit consistent client growth and profitability.

Visa: How FIs can Boost Digital Marketing Strategies

In its latest report, Visa Consulting & Analytics outlines key recommendations for financial institutions looking to boost their digital strategies

How to Power up your Digital Marketing with Deep Learning Predictions

Today, 83% of organizations worldwide cite AI as a top priority, with the AI market projected to surge twentyfold by 2030. Amidst intensifying competition, it makes sense that businesses do not dare disregard AI technologies anymore.

Cordial Signs New Digital Marketing Agreement with Realtor.com®

SAN DIEGO, April 2, 2024 /PRNewswire/ -- Cordial, the leading marketing platform that automates billions of data-driven emails, SMS and mobile app messages, has inked a new agreement with Move, Inc., the operator of Realtor.com®, to deliver highly personalized and unified marketing campaigns to Realtor.com® audiences.

Beacon Media + Marketing Releases New Guide on Ethical AI Usage and Google EEAT Standards in Digital Marketing

Beacon Media + Marketing, a leading digital marketing agency, has unveiled its approach to Google EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) standards and ethical Artificial Intelligence (AI) usage in digital marketing strategies.

Let's Run Local is Accelerating Small Business Growth with Tailored Digital Marketing Strategies

Let's Run Local offers effective, tailored digital marketing services to boost visibility and performance for small businesses.

Retail Revolution: Fullmoon Digital Balances Experiential Marketing with E-commerce Strategies

With more traditional stores closing, retailers continue to be challenged by navigating the intersection of brick-and-mortar locations and eCommerce. Fullmoon Digital's Nik Stepheny shares how brands can best manage this evolution, as well as the crucial role experiential experiences will play in shaping consumer engagement moving forward.

Litmus Unveils Email Marketing Innovations with New Personalization and Monitoring Capabilities

Litmus, a leader in email marketing, has released a trio of powerful new features to revolutionize how brands connect with their audiences. These latest innovations within Litmus Personalize and Litmus Email Guardian equip marketers with unprecedented capabilities to create engaging, personalized email experiences that inspire action and conversion.

Nylas Introduces its Nylas Email for Salesforce Package

Email Salesforce package to access comprehensive customer communications data to gain a better understanding of their customers, align on new business and upsell opportunities, and build AI workflows that increase productivity by eliminating context switching around data entry and maintenance.

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Mastering the Digital Landscape: Crafting a Winning Social Media Marketing Strategy in 2024

In the ever-evolving realm of digital marketing, social media continues to reign supreme as a powerhouse platform for engaging with audiences, building brand presence, and driving business growth. As we navigate through 2024, staying ahead of the curve requires a keen understanding of emerging trends, strategic insights, and innovative tactics. Let’s explore how to craft a winning social media marketing strategy that capitalizes on the trends, incorporates effective tips, and leverages impactful tactics to propel your brand to success.

Google expands Performance Max to online marketplaces

With no need for a website or merchant center, you can now use Performance Max to drive traffic to your marketplace.

Digital marketing trends reshaping auto retail

Québec’s Law 25 is a prelude for what’s coming up in Canada, while CDP (customer data platform) is more than just cooler talk among digital marketers. These trends are set to reshape the industry, as consumer data collection takes on new meaning in 2024 and beyond.

3 ways to boost digital marketing ROI while reducing carbon footprint

Here’s how aligning sustainability goals with smart digital marketing tactics can simultaneously improve your ROI and reduce emissions.

Legacy media makes new bets on CTV and retail media convergence

Deals between media giants including Disney and NBCUniversal and retailers like Walmart and Instacart demonstrate how two growing channels can work hand in hand.

NP Digital Launches Its New Mail Grader Tool To Audit Email Marketing

Mail Grader Is the Agency’s Free Auditing and Insights Tool Available to the Public

Global Email Alliance: 4 agency leaders unite for client success

Enterprise brands seeking maximum email marketing performance can now call on the Global Email Alliance: four experienced companies with decades of service to the email industry – from strategic direction and creative energy to guidance on selecting vendors and managing deliverability, security, and compliance.

LinkedIn Data Shows Social Media Marketing is the Most In-Demand Skill on the Platform

LinkedIn is a great platform for job hunting and networking. There are different types of employers who seek right candidate for a number of jobs. The latest data curated by LinkedIn shows that the most in-demand marketing skill on LinkedIn that many employers are seeking in 2024 is social media marketing. The report by LinkedIn shows all the latest industry trends to help marketers polish their skills and improve them in order to ensure suitable employment opportunities.

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