Why And How Local Businesses Should Use Video In Their Digital Marketing
Learn how local businesses can benefit from video digital marketing. Discover the key strategies for leveraging digital video content for marketing success online.
Small Business Marketing Simplified with New AI-Powered Campaign Planning from Constant Contact
Company also launches BrandKit tool to help SMBs start marketing quickly, maintain brand consistency
Visa: How FIs can Boost Digital Marketing Strategies
In its latest report, Visa Consulting & Analytics outlines key recommendations for financial institutions looking to boost their digital strategies
Ballantine Digital Launches Specialized Marketing Services for B2B Manufacturing and Industrial Sectors
Ballantine Digital proudly unveiled a new website dedicated to empowering B2B manufacturing and industrial sectors with specialized digital strategies. Since its inception in 1966, Ballantine has been and continues to be a powerful source of traditional direct mail production services. Now positioned also to be a frontrunner in digital marketing, the refined services of Ballantine Digital will boost the digital marketing capabilities of small to mid-sized B2B technical businesses who want to evolve their online strategies.
Saks seeks to carve out luxury niche in retail media with network launch
The e-commerce company claims to be among the first in the category to tap into the fast-growing digital advertising space.
Amazon introduces shoppable, ad-supported channel to Prime Video, Freevee
The channel leverages the e-commerce giant’s “shop the show” technology to enable consumers to purchase content seen on their TV screen via a mobile device.
Email security vendor Ironscales to expand in UK and Ireland with Infinigate partnership
Building on the existing partnership in Europe, Ironscales has announced a new deal with Infinigate across U&I
How To Win Deals In The High Tide Of Overwhelming Sales Emails
This article cuts to the heart of this email overload crisis, offering sharp, actionable strategies to conquer and excel in today's dynamic sales arena.
A Scoop On Digital Marketing Services
To create a successful digital marketing campaign, comprehensive services,and useful tools must be integrated into a solid strategy. Keeping a focus on the big picture while delving into details is the hallmark of the best marketers. The following list will give you all the information you need about digital marketing tools and digital marketing services.
Google’s New Bulk Email Guidelines Incentivize Better Digital B2B Strategies
The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now.
McDonald’s is betting on its mobile business with new franchisee digital marketing fund
McDonald’s U.S. franchisees will start paying into a digital marketing fund next year as the fast-food giant looks to expand its booming digital business, according to a memo viewed by CNBC on Thursday.
Navigating the Dynamic Landscape of the Global Digital Marketing Market - Trends, Strategies, and Opportunities for 2024-2032
Digital marketing has become an indispensable tool for businesses worldwide to reach and engage with their target audience effectively. With the advent of social media, search engines, mobile apps, and other digital channels, companies are leveraging innovative strategies to enhance their brand visibility, drive customer acquisition, and foster long-term relationships with consumers.
Nylas Introduces its Nylas Email for Salesforce Package
Email Salesforce package to access comprehensive customer communications data to gain a better understanding of their customers, align on new business and upsell opportunities, and build AI workflows that increase productivity by eliminating context switching around data entry and maintenance.
Legacy media makes new bets on CTV and retail media convergence
Deals between media giants including Disney and NBCUniversal and retailers like Walmart and Instacart demonstrate how two growing channels can work hand in hand.
Retail media spend up 12% in 2023 as digital landscape shifts
Overall digital advertising spend grew 11% in 2023 to £29.6bn, according to data from IAB and PwC.
Salesforce Bolsters Slack AI With Smart Recaps, More Languages
The new features build on the native AI smarts – collectively dubbed Slack AI – announced in February and provide users with easy-to-digest recaps to stay on top of their day-to-day work interactions.
Personalize Your Digital Marketing in 2024 - The Mindhack Part 2
Target every channel. Leverage customer data, responsibly. Embrace the power of AI.