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Intuit, the company behind TurboTax and Quickbooks, announced this past month that it will be acquiring the email marketing company Mailchimp for approximately $12 billion in cash and stock advances. According to Intuit and Mailchimp, together they plan to “deliver on the vision of an innovative, end-to-end customer growth platform for small and mid-market businesses.”
While we’re not sure what will come from the acquisition, it did spark an interest in how Mailchimp stacks up against other email marketing platforms. Specifically, we’re interested in which email marketing companies are the best at simplifying email campaigns for creators.
