Why Does a Company Need HubSpot?

Martech Outlook | Tuesday, June 23, 2020

HubSpot, being an inbound marketing and sales platform, is helping numerous companies to attract visitors, convert leads, and close the customers.

Fremont, CA: HubSpot brings together a variety of functionalities allowing the marketing and sales departments to manage all their activities. Yet there are many marketing and sales leaders that still do not know what HubSpot is and how it can benefit their business. The software includes CRM and sales enablement tools, but their foundation is based on marketing. It possesses everything that a marketer needs to increase the website traffic, convert website visitors into leads, and close the loop to deliver a measurable ROI.

Ease of Use

Beginning from marketing automation to web development, the HubSpot tools for implementing these vital marketing processes could not be easier to use. The company website plays a crucial role in a company’s overall marketing strategy, and HubSpot had thought of virtually everything when it merged the tech world with the marketing world.

Email workflows, web development, marketing funnels, blog writing, website analytics, and a host of other features are available through HubSpot. Each of which is so intuitive to use thanks to the thought and care HubSpot used when building their platform.

Excellent Tech Support

If by some chance, there is something one might not quite understand about the HubSpot software, they have a tech support team and online documentation to help the customers. They also consistently take the initiative to stay in touch until the client’s issues are resolved.

This assurance from the software shows the professionalism of their team has and completely removes the fear that some marketing directors or non-tech people might have when reaching out to tech support. They are possibly the friendliest team to interact with, even if the client is miles away.

Marketing

Web Development

ROI

Cognitive