How persuasive email design can influence the ecommerce customer journey
Email doesn't begin and end with copywriting. Design elements can help persuade customers to click and convert.
Three quarters of marketers’ positive outlook holds steady amid rapid digital acceleration
Despite the crises which have characterised the last few years, more than three quarters (76%) of marketers remain optimistic about the future of the industry. This remains on par with the previous year (also 76% in 2022) as marketers felt assured of the vital role marketing plays in ‘business as usual’ operations and their organisation’s ability to weather economic storms.
Why email should form a key part of your e-commerce marketing strategy
As one of South Africa’s most successful digital agencies, TDMC has launched more than 200 e-commerce stores, helping some of South Africa’s largest retailers and entrepreneurs build profitable online retail channels, with a solid email marketing strategy playing a key role in this success. The agency is one of only four accredited Shopify Expert Partners in SA and is also a Google Premier Partner and Meta Business Partner. Here, Shepard outlines why email should be prioritised when setting out your e-commerce marketing strategy, and why direct ownership of your customer data can empower your brand and increase revenue..
Klaviyo welcomes Jamie Domenici as Chief Marketing Officer
Former GoTo CMO and Salesforce executive tapped to lead global marketing strategy
Rocketmailer launches new website for its bulk email marketing and multi-channel messaging platform
The new website establishes the company's own dedicated online presence and is designed to show how users can create and manage email newsletter and multi-channel campaigns with ease with the Rocketmailer platform.
5 Ways ActiveCampaign Can Help Improve Your E-Commerce Business
The editors at Solutions Review compiled an overview of the ActiveCampaign features e-commerce companies should know about. Solutions Review participates in affiliate programs. We may make a small commission from products purchased through this resource.
Cendyn Elevates Their Hotel Digital Marketing Offering with Seamless Integration of Google Performance Max for Travel Goals
Cendyn, a catalyst for digital transformation in the hospitality industry, is excited to announce the game-changing integration of its digital ads management platform with Google Performance Max for Travel Goals. This integration marks a pivotal moment for its customers, promising to reshape how they connect with their audiences and drive conversions across their digital channels.
CloudSponge Unveils 'Better Sharing' to Transform Email Sharing for WordPress Websites
User-Friendly Tool Allows WordPress Users to Easily Share Links Via Email, Offers Seamless Integration with CloudSponge’s Popular Contact Picker
Best Email Marketing Software of 2023
There are a wide range of email marketing tools that are inexpensive, easy to use and that do not require extensive knowledge about sales or marketing to properly utilize. This roundup focuses on some of the best email marketing software that’s available.
Battle Of The Brands: Digital Marketing Vs Influencer Marketing
Instead of pitting digital marketing against influencer marketing, businesses should consider how these strategies can complement each other.
Omnisend – Elevating Ecommerce Marketing with Ease
Omnisend elevates your marketing efforts by enabling automated sales generation, refined targeting, and consistent brand messaging across diverse channels. Whether you operate a boutique online store or a large-scale ecommerce enterprise, Omnisend adapts to your needs. With Omnisend in your toolkit, precision reigns as you deliver personalized messages to the right audience at precisely the right moment through the optimal channel. Omnisend emerges as the quintessential solution for your ecommerce marketing endeavors, ensuring relevance and impact in today’s competitive landscape.
Unlocking eCommerce Success: JD Duarte Reveals the Game-Changing Power of Email Marketing
In an era dominated by social media and emerging technologies, email marketing remains a steadfast and potent tool for eCommerce growth..
How to approach your highest-value customers with Q4 email planning
Nail your Q4 email campaigns and engage high-value customers with campaign testing, personalized content and smart automation.
How to approach your highest-value customers with Q4 email planning
Nail your Q4 email campaigns and engage high-value customers with campaign testing, personalized content and smart automation.
Digital Marketing Diplomas: Your Gateway to Mastering Online Advertising Techniques
Acquiring a digital marketing diploma can substantially enhance one's capacity to effectively promote and showcase products and services in the online domain.
Why email should form a key part of your e-commerce marketing strategy
Here, Shepard outlines why email should be prioritised when setting out your e-commerce marketing strategy, and why direct ownership of your customer data can empower your brand and increase revenue.
EMAIL MARKETING PLATFORMS MARKET 2023 FORECAST: UNVEILING OPPORTUNITIES AND GROWTH
The global Email Marketing Platforms market is expected to experience significant growth over the forecast period. This report provides a comprehensive analysis of the market, including historical data as well as future outlook. The market research industry delivers detailed insights about different market segments based on end-use, types, and geography.
Study: Why your emails are being opened, but not clicked
Consumers are now said to be more responsive to email marketing nowadays as a result of COVID-19
