#eCommerce related marketing articles

The Importance Of An Omnichannel Selling Strategy

In the current digital world that we live in, eCommerce is one of the most important sales channels for companies looking to grow their business. The eCommerce landscape is more competitive than ever, with many businesses looking to grow and expand their online presence. Companies are constantly seeking new strategies to capture customers’ attention, boost sales, and find their sweet spot in the ever-changing landscape of online marketplaces.

Klaviyo Review

Klaviyo is an email and SMS marketing tool with useful segmentation options, highly varied templates, and impressive reporting for burgeoning e-commerce-focused companies. Experienced email marketers will find the software relatively easy to use, though its depth and automation quirks may present a challenge to newcomers. Nonetheless, Klaviyo is a worthwhile business investment and a good middle ground between the more expansive email marketing services offered by Editors' Choice winner HubSpot Marketing and the all-in-one marketing solutions you get with fellow Editors' Choice Mailchimp.

Gmail and Yahoo's new email sender requirements are here!

Let’s take a closer look into the specifics of these requirements to better understand how they reshape the landscape of email marketing protocols.

Trex Marketing Group: redefining e-commerce growth strategies

Trex Marketing Group, led by CEO Bennet Stich, reshapes digital marketing by combining innovation, tailored strategies, and a commitment to client satisfaction.

SMS Marketing: The Secret Weapon for E-Commerce Brands This Black Friday and Cyber Monday

Why E-Commerce Brands Should Use SMS Marketing During the Holidays, 3 Ways to Use SMS Marketing During the Holidays: Start growing your list now, Include SMS in your email automation, Deploy SMS on key days and periods. Making the Most of SMS During the Holidays

The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation

UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.

Earth Media Unveils a New Chapter in Digital Marketing and E-commerce

Digital

How Email & SMS Marketing Performed in 2023 & One Emerging Channel to Keep an Eye on

Email, SMS, and web push marketing sees record sends, engagement, and orders

Adspace’s launches new suite of digital marketing services

Adspace has published a new suite of digital marketing services. Adspace says this strategic unveiling positions Adspace not just as a service provider but as a pioneer at the intersection of technology and commerce. The full-service marketing agency is committed to driving growth and efficiency for eCommerce brands in an ever-evolving digital marketplace.

Top Digital Marketing Expert Predicts futures of AI Marketing SGE

Predictions of how AI will change the digital marketing strategies of businesses going forward with SGE, Business Intelligence, SEO, and AI integration.

Littledata’s Enhanced Identity Resolution is a Boost for Klaviyo

Littledata now integrates with Klaviyo (NYSE: KVYO) for enhanced identity resolution, boosts Klaviyo Attributed Value (KAV), and optimizes email/SMS marketing.

CPG Marketing Embraces New Models for Digital Transformation

The tidal wave of artificial intelligence (AI) that has hit the payments, commerce and financial services industries has created the need for a new definition. Because AI is enabling and accelerating momentum from analog and manual processes to automated, digital processes, AI and digital transformation belong in the same sentence. And one of the industries that has been in the forefront of embracing this newest round of transformation is consumer packed goods (CPG).

AI SEO is Revolutionizing Search Rankings and Making Billions for eCommerce

Landscape of digital marketing, the integration of Artificial Intelligence (AI) into Search Engine Optimization (SEO)

Navigating the Digital Marketing Renaissance: Strategies and Growth Amidst New Challenges

Explore the growth of SEO and PPC services in the digital marketing sector, the evolving trends towards quality-driven campaigns, and the challenges and opportunities shaping the industry.

Technology Trends In Digital Marketing That Will Stay

Technology Trends

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

Recent Trends In Digital Marketing Strategies

The world of digital marketing is growing rapidly and new marketing strategies are being developed.

Deloitte Digital's Latest Research Forecasts Generative AI's Transformation of Content Marketing

Early Generative AI adopters see a 12% return on Generative AI investments

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