#eCommerce related marketing articles

SMS Marketing: The Secret Weapon for E-Commerce Brands This Black Friday and Cyber Monday

Why E-Commerce Brands Should Use SMS Marketing During the Holidays, 3 Ways to Use SMS Marketing During the Holidays: Start growing your list now, Include SMS in your email automation, Deploy SMS on key days and periods. Making the Most of SMS During the Holidays

Amazon tests tool that lets brands contact shoppers in departure from its tight control over customers

Amazon is quietly rolling out a way for some brands on its site to engage with shoppers, in a move that represents a departure from its historically tight controls over customer data.

How Email Marketing Will Evolve in the Next 5 Years

Over the years, email marketing has steadily been moving away from the newsletter and promotional blast to behaviorally driven, event-triggered, one-to-one messaging. In one word: personalization.

Amazon introduces shoppable, ad-supported channel to Prime Video, Freevee

The channel leverages the e-commerce giant’s “shop the show” technology to enable consumers to purchase content seen on their TV screen via a mobile device.

The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation

UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.

Earth Media Unveils a New Chapter in Digital Marketing and E-commerce

Digital

How Email & SMS Marketing Performed in 2023 & One Emerging Channel to Keep an Eye on

Email, SMS, and web push marketing sees record sends, engagement, and orders

How to Rebuild Trust After E-Commerce Blunders

One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts.

Revolutionizing Digital Marketing: GDC Unveils Its AI Advertising Solutions

GD Culture Group Limited (“GDC” or the “Company”) (Nasdaq: GDC) and its subsidiary, AI Catalysis Corp. (“AI Catalysis”), have unveiled an AI Advertising solution, which offers efficient AI-powered digital marketing content creation and a holistic strategy. The solution is designed to optimize the ad creative process and maximize social marketing influence, which is potentially reshaping the digital advertising landscape.

10 Best Email Marketing Software Of 2024

Email is alive and well in 2024. Email marketing remains one of the most effective tools for any company to reach engaged customers—as long as you do it well. That’s why we have no shortage of email marketing software to choose from. To help you sort through the noise, our team evaluated some of the most popular platforms to bring you this list of the 10 best email marketing services available.

Littledata’s Enhanced Identity Resolution is a Boost for Klaviyo

Littledata now integrates with Klaviyo (NYSE: KVYO) for enhanced identity resolution, boosts Klaviyo Attributed Value (KAV), and optimizes email/SMS marketing.

CPG Marketing Embraces New Models for Digital Transformation

The tidal wave of artificial intelligence (AI) that has hit the payments, commerce and financial services industries has created the need for a new definition. Because AI is enabling and accelerating momentum from analog and manual processes to automated, digital processes, AI and digital transformation belong in the same sentence. And one of the industries that has been in the forefront of embracing this newest round of transformation is consumer packed goods (CPG).

AI SEO is Revolutionizing Search Rankings and Making Billions for eCommerce

Landscape of digital marketing, the integration of Artificial Intelligence (AI) into Search Engine Optimization (SEO)

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

Recent Trends In Digital Marketing Strategies

The world of digital marketing is growing rapidly and new marketing strategies are being developed.

Study: Why your emails are being opened, but not clicked

Consumers are now said to be more responsive to email marketing nowadays as a result of COVID-19

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