Digital marketing is important to your business – here’s why!

No matter what kind of business you start, you are anxious to see those first customers, clients, and orders come through the door.

Cordial Releases Major Updates to Data Platform for Cross-Channel Marketing

Cordial, the leading cross-channel marketing platform, today announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimization, and by building the industry’s most advanced predictive models for customer engagement.

HubSpot : How to Create a Product Launch Email

In this post, we'll walk you through the steps for writing three different types of product launch emails, including offering suggestions for your product launch email subject lines and outlining the ideal product launch email sequence.

How To Use QR Codes To Achieve Experiential Roi

Now that the road has been paved for instant physical-to-digital connectivity, marketers need to think carefully about how to choose a QR platform that will offer contextually relevant content while integrating first-party data with their existing systems.

Benefits of affiliate marketing campaigns for small businesses

Unlike other techniques, affiliate marketing, on the other hand, can directly help you increase sales. Affiliate marketing is simply a process when an individual is promoting products or services of any company. It is an effective solution to increase revenue by promoting third-party products and services. Affiliate marketers use special links for promotion, and when a customer purchases a product or service from that link, they earn a commission. As a small business, you get to make a sale through someone’s promotion efforts, and they get to make a commission. Here are some of the benefits of affiliate marketing for a small business.

What Is a Marketing Deck? Tips, Examples, and Templates

An effective marketing pitch deck should be easy to understand, convey trustworthiness, and be persuasive enough to elicit fear of missing out from your audience.

ETSY Tackles Holiday Shopping FOLA: Fear Of Late Arrival

Etsy has the antidote for shoppers who are experiencing FOLA (fear of late arrival). Etsy sent an email campaign to attract shoppers who may be growing concerned about delivery delays in the leadup to Christmas by suggesting they shop local.

How to Optimize Your Website for Voice Search in 2022

Voice-powered search has grown at a jaw-dropping pace over the past several years. It’s predicted that by the time 2022 comes to a close, sales from voice-activated devices will hit a staggering $40 billion! If that’s not enough incentive, consider this; 62% of people who own a smart speaker, like Amazon’s Alexa, have used their speaker to make a purchase. In other words, if you don’t optimize your site for this feature, you’re missing out on significant opportunities to secure sales and connect with your audience.

IMPROVING EFFICIENCY & INCREASING PROFIT WITH PROCESS-FOCUSED MARKETING

You must look at the sales and marketing process as a whole. By focusing on the entire sales and marketing system from beginning to end you create a meaningful journey for your customer, that will be sure to build a lasting relationship. Process-focused marketing looks at the sales and marketing process as a whole, in three steps.

How to Effectively Manage a WooCommerce Site

E-commerce sites require a lot more ongoing monitoring and administrative tasks than informational sites. Once you have a new WooCommerce e-commerce site built for your business, you now need to manage it. The website team who built your WooCommerce e-commerce site may be available for support and edits, but your business will also need to handle some of the day-to-day management of the site. Effectively managing a WooCommerce site can entail a lot of different tasks, but the following are 5 areas to focus on:

Lumavate Announces Simon Mutlu as Chief Revenue Officer

In this role, Mutlu will lead all revenue efforts for the no-code app development company and will significantly start scaling the company’s sales organization.

TOP 5 SOCIAL MEDIA MARKETING TRENDS TO LOOK OUT FOR IN 2022

With 2021 drawing to a close and 2022 just a few weeks away we look forward to the new year and the key social media marketing trend for 2022.

6 Best Marketing Tools for Law Firms (And How a Cat Filter Made One Lawyer Famous Overnight)

In 2021, businesses continue to market themselves in new ways trying to reach untapped audiences. There are new methods emerging every day, and lawyers should be keeping pace to make sure they’re focusing their marketing in the right direction. Although many traditional forms of advertising are still effective, you’d be doing yourself a disservice not to stay up to date with new methods that could put you at an advantage ahead of your competitors. Regardless of how effective you are as a lawyer, your marketing will still play a significant role in how well your firm does. Stay hip and stay up to speed with today’s marketing tools by familiarizing yourself with these essential marketing tools for lawyers.

8 Ways To Build An Effective Marketing Campaign On A Tight Budget

These ideas can drive revenue even when spending is limited

Survey: Trade Shows Still Vital to Broadcast Tech Market

Report shows pandemic accelerated evolving relationships between vendors and customers

Post-COVID marketing – everything to know

It’s fine if you cannot make sense of all the changes by the COVID-19 crisis. We’ve had pandemics and economic downturns, but they never happened on such a scale before. Fortunately, this article will show you all the latest consumer and marketing trends that can help plan your next marketing campaign! We will have to start by discussing how people are now acting and thinking because of COVID-19. Then, we’ll recommend the strategies you’ll need for your next marketing campaign. You’ll also explain how your company may work with these insights.

HOW TO USE EMAIL MARKETING TO BOOST YOUR PHOTOGRAPHY BUSINESS

There’s a reason that 64% of small businesses use email marketing to reach customers. Email marketing is a valuable tool for photographers to promote their work to potential and existing clients. Virtually every person on the internet has an email address, and email marketing is an effective way to send messages directly to customers and gain prospective clients by reaching an already engaged audience.

Influencer marketing for mobile app promotion

It’s not enough to spend money and time on developing a mobile app. With millions of apps around, you need to promote your app and make it stand out effectively. The proper mobile app promotion techniques and strategies increase your app visibility and demand to reach your target audience. Here are six of the best and effective mobile app promotion strategies available.

2022 marketing resolutions for capturing new business in a digital-first world

Affiliate marketing is simply a process when an individual is promoting products or services of any company. It is an effective solution to increase revenue by promoting third-party products and services. Affiliate marketers use special links for promotion, and when a customer purchases a product or service from that link, they earn a commission. As a small business, you get to make a sale through someone’s promotion efforts, and they get to make a commission. Here are some of the benefits of affiliate marketing for a small business.

The key to successful customer engagement? Tried-and-true marketing methods

As the year comes to a close and planning for 2022 is in full swing, marketers have an opportunity to evaluate how they can make the most of the tools they already have. By thinking about and using them in new ways, tried and true methods will again become pivotal pieces of any marketing strategy. Looking for the best marketing tools to keep customers engaged? You may already have them up your sleeve.