Google’s Demand Gen upgrade: Key changes and success strategies
From smarter prospecting and remarketing to new ad formats, here’s what you need to know about Google’s evolving Demand Gen campaigns.
I spoke with Google's Head of Android about the future of AI - and smart glasses are involved
An intimate conversation with Google's Sameer Samat on the company's approach to AI, the future of wearables, and more.
Digital marketing for law firms in 2025
When we use the phrase ‘digital marketing landscape’, what we’re talking about is the environment in which your marketing efforts are received.
YouTube set for major upgrade to make it more like Netflix and Prime Video
YouTube will reportedly launch a redesigned version of its Smart TV app in the coming months, with a new front page and more services.
SFB Digital Marketing Unveils Key Trends Shaping Google Advertising in 2025
SFB Digital Marketing, a leading agency specializing in data-driven advertising solutions, has highlighted key developments in Google Ads for 2025. With artificial intelligence-driven automation, evolving audience targeting methods, and innovative ad formats, businesses must adapt to maintain a competitive edge in digital marketing.
Amazon shores up stronger CTV position with Complete TV solution
The new tool utilizes Amazon’s real-time data insights to maximize a campaign’s reach and frequency across linear and streaming channels.
MENA marketing disrupted: Trends and predictions shaping the rest of 2025
At Google, we’re on a journey to empower marketers to harness this potential. We're already collaborating with leading thinkers across the region to explore and implement technologies that will define tomorrow's campaigns, a trajectory that has 2025 starting with promise.
Industry Voices , Think Local, Sell Big: Winning Customers With Targeted Ads
Dealerships win by blending trusted broadcast TV with hyper-targeted streaming ads.
Everything announced at Amazon's Alexa+ AI event
The showcase was all about the next-gen voice assistant.
Key Digital Marketing Trends for 2025
THEUN KNOWN explores some of the top trends and share examples of how brands can use them
The Top 3 YouTube Trends To Pay Attention To Right Now
Explore the latest YouTube trends and how they impact the search and marketing community for better engagement.
7 tips for SEO newbies
SEO can feel overwhelming for beginners, but these tips will help you master the basics and build a strong foundation.
Top AI tools and tactics you should be using in PPC
Embrace the future of PPC with these 15 AI-powered tools and tactics. Enhance your strategy, save time, and drive better ad.
Google's Pixel Studio can now generate images and stickers of people
The March Pixel drop is here.
Google upgrades Display & Video 360 for CTV advertisers
Google’s Display and Video 360 updates include enhanced audience targeting, improved measurement, and household-level insights.
Free Gemini users just got a big upgrade, plus paid users have a new Live perk
Google's AI can now remember details about you and talk to you about real-life things around you.
Disney, Paramount link with VideoAmp’s new cross-screen planning tool
VXP will help marketers reach and track audiences across linear TV from more than 40 million homes and 65 million devices.
Digital Marketing in 2025: How AI and Emerging Tech Are Reshaping Strategies
As we progress through 2025, the digital marketing arena is experiencing transformative shifts. Emerging technologies and evolving consumer behaviors are redefining strategies, compelling brands to adapt swiftly. This article delves into the pivotal trends shaping digital marketing in February 2025, offering insights into how businesses can harness these developments to maintain a competitive edge.
YouTube passes 1 billion monthly active podcast viewers
That's a whole lot of liking and subscribing.