4 Email Marketing Metrics to Track Your ROI
Here are the metrics you need to track to improve your campaign's ROI.
GDPR “Saved” Email Marketing (But Cookie Opt-Outs Surge…)
‘Unsubscribe’ is the most misunderstood metric in email marketing.
Are mass email campaigns actually losing you money? Beware the unsubscriber
Relevance is the key to keeping customers engaged.