Golf Course Marketing for Millennials: The Ultimate Guide

Be social, Authenticity, be the expert!, Mobile, mobile, mobile!, Reinvent yourself, Sell the experience, Loyalty is a process.

Search Engine Marketing vs. Social Media Marketing: Understand the Difference

We'll cover two of the most popular types of digital marketing that can skyrocket your business and brand reach via the internet: search engine marketing (SEM) and social media marketing (SMM). Before we get into that, let’s define digital marketing and then learn more about SEM and SMM as well as their differences to help you decide what to choose and how to implement both digital marketing strategies.

How To Use Content Marketing For Customer Retention & Loyalty

Learn how to use content marketing to connect with your current customer base, build loyalty, and improve customer retention.

New GoDaddy tools let microbuisnesses get even more creative online

op domain registrar and web hosting company GoDaddy has launched a new suite of creative tools for microbusinesses looking to ramp up their online presence.GoDaddy Studio includes a range of features for smaller businesses to create branded content such as promotions, logos, business announcements, ads and social media posts. Similar to Canva’s design app, GoDaddy’s new tools also allow businesses to layer videos over images to create content for platforms including Facebook, Instagram, Pinterest, Twitter, as well as in email marketing campaigns.

What Social Media Trends Will Emerge for 2022?

2021 was a busy year for social media platforms and 2022 is shaping up to be even busier. Earlier this year I offered up some predictions on what I thought the year would hold for social media. Here’s how I see social media shaping up in 2022, along with what strategies marketers should develop for a complete customer experience.

How to Become a Good Hotel Marketer and Stay Ahead

In this article, you will learn how to market hotel business with top hotel marketing strategies. But before we jump ahead to that, let’s understand how marketing works in the hotel industry.

Your Local Marketing Guide: Reach Customers in Your Area

The good news is that local marketing is pretty straightforward. You just need to know which marketing channels and strategies have the greatest impact on the relevant customers. Local marketing is about reaching a specific community within a particular area. The main idea is that your campaigns are limited to a physical radius. You’re not trying to reach huge global audiences with local marketing. Instead, your goal is to make your campaigns visible only to a well-defined target group.

Integrated Marketing: How To Get Started The Right Way

In this article, I’ll go over how to choose your channels, how to reformat your team to think collaboratively, and how to run an integrated strategy that makes customers want to get to the finish line.

SendSquared Announces Partnership With Property Management Software Provider

SendSquared (, a data and marketing communications platform for the hospitality industry, announced today it has partnered with Resort Data Processing (RDP), a leading provider of property management software. The collaboration will integrate SendSquared with RDP’s property management software to provide resorts, hotels and vacation rentals the tools to power all guest communications including email, text and voice services.


Marketing is all about that particular connection, as all marketing executives realise. Particularly for newer tactics like ABM, information that has been extensively sieved and analysed might assist in making the link. There are numerous options to provide one-to-one marketing communications to millions of clients now that evidence is accessible from an almost unlimited number of sources. This link exposes yet another important piece of information: their preferred media or channel. And that’s where the approach needs to be positioned in order to hit the mark.

5 Methods to Improve your Blogging by Peter DeCaprio Using an Effective Email Marketing Strategy

Blogging is a great way to enter the world of social media and content marketing for your business. It not only helps in keeping your online community active but also provides you with a platform to be known by more people across the globe. In addition, blogging can boost up your search engine ranking if done properly. In fact, there are many tools that allow you to measure how effective your blog posts have been in terms of their reach and readership. The secret to all above said success is an effective email marketing strategy.

4 Powerful Ways to Nurture Your New Leads

First impressions can significantly impact how consumers view your business, so you have to start reaching out to visitors when they show interest in your products, services, or company. That’s why today, I’m going to go over several powerful ways you can nurture your new leads and turn them into loyal customers.

Useful Startup Tools And Resources to Grow Your Business

It's tough to know where to even begin when you're starting out trying to grow your business. Luckily, several excellent resources and tools are available to help you get started. In this article, we'll discuss some of the most useful ones.

Beef + Lamb New Zealand and Silver Fern Farms Collaboration Increases Sales in U.S. Market

The partnership, which included a series of seasonal marketing campaigns, outdoor advertisements and creative brand programs, resulted in significant sales growth and increased awareness.

Yes, Small Business Marketing Is a Thing—Here Are 6 Strategies for Success

You don’t have to be a huge corporation to need a marketing plan.

The best organic marketing strategies for small business

Getting a foundation in small business marketing, The basics of organic marketing, Website content marketing strategies, Social media organic content marketing strategies, Email and newsletter organic content marketing strategies

The Five Things to Think About For Your 2022 Marketing Budget

With 2022 fast approaching, it’s time to take stock of your firm’s marketing health. The longer you wait to make investments in critical marketing initiatives, the further behind your competition you will be. And take it from me: smart, forward-thinking firms are investing in marketing right now.


Digital Marketing is important because it has an impact on customers’ perceptions about a company or product. It also influences how customers take action with regards to a company or product. And last but not the least, it helps businesses achieve their goals and objectives by acquiring new customers and retaining them long-term.

The best digital channels for marketing funnel stages

Equip your marketing funnel stages with top platforms