#Tools related marketing articles

Transformative Impact of AI, ML in Digital Marketing

Embrace the transformative power of AI and ML in digital marketing. Author Nikita Vora highlights the imperative for continuous learning to thrive in this dynamic landscape.

Search Engine Marketing Tools: Essential Picks for Marketers

This article will explore the top SEM tools that can improve your marketing. These tools' comprehensive features range from keyword analysis to ad campaign management and analytics, all aimed at improving ROI and SERP visibility.

How to align processes to drive martech utilization

Conduct a marketing processes and technology audit, map platforms to the buyer's funnel and streamline your martech stack.

ZeroBounce invites email users to declutter their inboxes and start anew in celebration of Email Day (April 23).

Email validation and deliverability company ZeroBounce launches The InboxZero Challenge, an initiative aimed at inspiring email users to declutter their inboxes and improve their productivity. ZeroBounce kicks off the challenge ahead of Email Day, a global holiday observed yearly on April 23, and offers $25 Amazon gift cards to the first 23 participants.

Celebrating The Best In Email Marketing

The Forward Awards recognize cutting-edge email marketing campaigns from around the world.

Whitman Shows Its Commitment to Entrepreneurship by Hiring Student-Run POV Digital Marketing Agency

If you’ve noticed some additional content on the Whitman School’s social media platforms lately, it’s likely the work of POV Brand Management, a student-run digital marketing agency working with the school’s Marketing and Communications Department this semester.

Announcing Mad About Marketing — A New Member of the Digital Sukoon Private Limited Family

Mad About Marketing: Revolutionizing the Future of Marketing With Innovation and Community Engagement

Salesforce Einstein Copilot Brings New Reasoning And Actions To Enterprise Generative Ai

It’s one thing to have a basic chatbot that can provide answers to simple questions, but it’s quite another to have a fully generative AI-powered platform that can actually perform actions.

Pinterest Shares Insight Into Summer Travel Trends

With the warmer months approaching in the U.S., Pinterest has provided a new overview of rising travel trends in the app, which could be helpful for marketers seeking to tap into holiday-themed opportunities.

Saks seeks to carve out luxury niche in retail media with network launch

The e-commerce company claims to be among the first in the category to tap into the fast-growing digital advertising space.

TAPinto's DIY Marketing Platform Wins National First Place Award for Digital Media Innovation

The Local Media Digital Innovation Awards honor the best in local digital media throughout the country in 11 categories. “It is a highly competitive contest designed to recognize both large and small media companies for their outstanding work,” LMA said in a news release.

Sublime Security Raises $20M Series A Led by Index Ventures to Redefine Email Security

Investment accelerates commitment to securing cloud email environments with advanced protection, visibility, and control

Microsoft Phi-3; Tiny Language Model, Huge Implications For Enterprise AI Adoption

Microsoft announced the release of Phi-3 today, a powerful 3 billion parameter language model that delivers advanced reasoning capabilities similar to much larger models at a significantly lower cost. Developed by Microsoft Research, the new model will be available on the company’s Azure AI platform, allowing businesses to leverage state-of-the-art natural language processing and reasoning for various applications.

How to adapt your marketing for the new era of data analytics

Having a vision for your data is critical for any marketing strategy. And building a trusted data foundation is the first step in executing on that vision.

MDS Brand Offers New Digital Marketing Tools

The company’s customizable web-design services include an AI content creation tool, customer relations software and a boat configurator.

Intel Reports 9 Percent YoY Q1 Growth Driven By Computing, AI And Edge Products

The company today reported first-quarter revenue of $12.7 billion, up 9% year over year (YoY). It is forecasting second-quarter 2024 revenue to be $12.5 to $13.5 billion.

Why Meta’s costly AI vision looks more compelling than the metaverse

Ad pricing and impressions grew healthily in Q1, but CEO Mark Zuckerberg focused on longer-term technology bets.

Herman's Media Named "Best Digital Marketing Agency in the Southwest of 2024"

Herman's Media claims top honors as 2024's Best Digital Marketing Agency in the Southwest, setting new standards in digital marketing excellence.

Crafting exceptional customer experiences with AI and agile: A 5-step guide

Harness the potential of AI and agile marketing to revolutionize your customer engagement efforts and exceed expectations.

PowerDMARC announces partnership with CNS to enhance email security in the Middle East

PowerDMARC signs on CNS as a partner at GISEC Global 2024, to expand operations and deliver top-notch domain authentication services across the Middle East

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