Top 8 A/B testing elements for email marketing campaigns
How it helps marketers understand their target audience.
How to Stop Fearing and Start Crushing A/B Testing (18 Tests)
A/B testing is one of those things only a minority of people actually do.
The Top Holiday Email Marketing Tips for 2019
Tips to keep in mind when formulating your sending strategies
Why Your Approach to A/B Testing Is Costing You Sales
If you're not combining your tests with personalization efforts, you're doing it wrong.
The Importance of A/B Testing Sales Emails
Science — not speculation — will deliver the outcomes you desire.