In this article, we cover a broad range of best practices that you can apply to maximize leads and grow your email list effortlessly.

Today, there are a handful of data quality solutions that focus on shortening the interval between the initial appearance of a data quality issue and its eventual resolution. This typically takes the form of a rules-based monitoring system that tracks live data within a data warehouse, then sends an alert if it sees anything that falls outside of acceptable bounds. Some products use artificial intelligence (AI) to scan for anomalies, fine-tuning their selection criteria along the way. In either case, the process is very much the same: A problem is spotted in the data, then comes an intervention, things get fixed, and life goes on until the next issue shows up. That’s data observability. It’s better than the business user letting you know about the problem.

MediaWallah recently published research that looks at the relative stability and uniqueness of these three major identifiers being collected for use in digital advertising and marketing to see how they are changing, how they compare, and what brands need to know as they further their first party data efforts.

Are people taking your business seriously? If not, it might be time to upgrade your business email signature. Here's how!

Are you looking for ways to increase your engagement and overall sales? Interactive marketing is here to save your day! Interactive marketing is a two-way approach to marketing and advertising that allows consumers to engage directly with brands. This exchange of ideas usually occurs through digital marketing channels such as email, polls, chatbots, and social media. How can you embrace this new marketing style and the hottest interactive content ideas? Let’s find out!

Start building a marketing strategy that covers these four focal elements: awareness, trust, conversion, retention.

Digital marketing promotes items or services using digital platforms to attract customers. Brands desired to be marketed in the past, but their options were limited. Digital media has altered the conventions and standards.

Email newsletters provide a great way to stay connected with your audience. But getting started can be a bit daunting. From choosing the right platform, to growing a mailing list, to the design and layout of your newsletter, there are a number of things that need to be considered before sending your first newsletter campaign.

The correct answer to this question largely depends on who you're asking, the startup's vertical and maturity and a plethora of other variables.

There are many tools available that can help you reach a wider audience and improve your business. In this article, we will discuss some of the most important aspects of modern advertising technology, and how they can help your business succeed.

The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

ROI, or return on investment, is a popular metric used by business owners to measure the success of their ventures. While there is no one conclusive definition of ROI, a common understanding is that it measures the financial benefit of a given investment relative to its costs. There are many ways to improve a business’s ROI, but we’re going to look specifically and how a company can achieve major growth in the digital era.

The last time I thought about science was when I was required to take a science class in college. Well, fear not, data science doesn’t have to be that complicated. Here are some ways you and your team can get started on a data science project, and deliver more relevant, personalized communications to your customers.

Automate your social media management more effectively using Hubspot

A/B testing should be a key part of any digital marketer’s toolbox. If you want to find out which parts of your emails are driving clicks, and what might be driving customers away, then you need to A/B test your emails. The more you test, the better data you’ll get, the easier it will be to create content that serves an audience.