15 Surprising Advantages of Social Media You Can't Ignore
Social Media has completely changed how we engage, communicate, and get information. It has several benefits, including interacting with loved ones, networking, and sharing content and ideas on a platform. Nevertheless, there are drawbacks as well, such as issues with privacy, the dissemination of false information, and the possibility of cyberbullying. This article discusses social media's benefits and drawbacks, offering a fair assessment of how it affects our personal and professional lives. We may choose how to use social media more wisely if we know these factors.
Spotify revamps self-serve ad platform on heels of record Q2
Travel brand Contiki leveraged the renamed Spotify Ads Manager for a campaign that drove a 267% increase in clicks to their website.
The Scope of Digital Marketing in 2024
Marketing techniques have evolved as the ways in which consumers get information change. Radio advertising led to TV advertising, which then shifted to digital marketing with the rise of the internet. Besides these natural market progressions, the COVID-19 pandemic is driving the scope of digital marketing even further online.
How AI is transforming digital marketing: 2024 trends and insights
Discover how AI is revolutionising digital marketing with success stories and key strategies. Learn about personalisation, predictive analytics, content creation, and more.
Tonia Ryan: Launching Modern-Day Marketing Strategies for Squared Realty
Tonia Ryan, Vice President of luxury real estate brand Squared Realty, is launching modern-day marketing strategies to accommodate recent advancements in digital communications technology. Social media, Search Engine Optimization (SEO), and targeted ads are just a few of the methods that Tonia utilizes to promote Squared Realty's brand, though she also has experience in renovating more traditional marketing techniques such as print media and events to ensure potential clients can be reached no matter which type of communication they prefer.
High Performer: Zivver Leads In Email Encryption And Security
Secure email and file transfer provider Zivver has been recognized as a High Performer for both Email Encryption and Email Security in the G2 Summer Market Report.
This Digital Marketing Company in Connecticut Is Changing the Marketing Industry
True Ad Solutions is Changing How Digital Marketing is Done!
Area duo launches digital marketing service
Dickerson and Rylee Klesner are launching their own digital marketing firm, Crossroads Media, to assist businesses, organizations, nonprofits – any entity wanting to spread its message online and target specific demographics that will reap the most benefits.
AI in Digital Marketing: Andrii Holubenko Shares Insights on What It Means in Practice
In such an environment, understanding how exactly AI-based tools function and how they benefit your industry becomes crucial. Andrii Holubenko, a Digital Media Director from Optimum Media OMD Group Ukraine, shared his perspective on the oncoming trends, which will have an impact on the market in 2024 and beyond.
Net announces Digital Marketing, SEO, and Link Building Services
internet marketing firm Net, the leading authority in the digital marketing space, is excited to announce the launch of its comprehensive and affordable digital marketing, SEO, and link-building services, designed to improve a business’s online presence.
7 Of the Best Digital Marketing Tactics to Use in 2024
Are you doing digital marketing for your brand and clients? Most people will answer “yes” to this question. And the reason is clear: the internet is everywhere; it’s powerful, and it’s here to stay. In April 2022, there were $5 billion internet users, which amounts to a penetration level of 63%. This means brands can reach half the people in the world through digital marketing.
Results Digital Marketing Offers Local SEO Service for Roofers & Contractors
Are you a roofing company looking to get leads from local search results? Results Digital marketing agency specializes in SEO for roofing contractor businesses.
How to Increase In-store Sales With Online Marketing
In today’s digitally driven and increasingly hybrid world, the boundaries between online and offline shopping continue to merge. According to a recent study by 1WorldSync, 87 percent of shoppers have used their phones to look up products while inside a store and 61 percent of in-person shopping excursions begin with online research.
16 digital marketing platforms to check out in 2024
With thousands of apps on the market, knowing which marketing platform best suits your brand’s unique needs can be challenging. This article will break everything down for you, from explaining what a digital marketing platform is and its benefits to offering top digital marketing platform recommendations.
Advertising in Digital Publications Becomes Integral to Modern B2B Marketing Strategies
A new post published on StudioID highlights the strategic importance of digital publications in modern marketing strategies, emphasizing their ability to drive demand, generate high-quality leads, and enhance brand recognition and reputation affordably within business-to-business (B2B) content distribution strategies.
Targeting Tourists: Digital Marketing Strategies for Hospitality in New Orleans
As the vibrant city of New Orleans continues to attract tourists from around the globe, local businesses in the hospitality sector are increasingly turning to digital marketing to capture the attention of potential visitors. Brett Thomas, owner of Rhino Web Studios in New Orleans, Louisiana, provides insights into effective digital marketing strategies that can help hospitality businesses reach and engage with tourists.
FlipHTML5 Launches a PDF Booklet Creator for Digital Marketing
FlipHTML5, announces the release of its innovative tool to help create PDF booklets online, which helps users create interactive digital booklets by transforming PDF/Word/PPT documents or images into dynamic flipping booklets.
Google Ads launches Cross-Media Reach Measurement for video campaigns
A new Google Ads tool – Cross-Media Reach Measurement – lets advertisers measure deduplicated, on-target reach and frequency across video campaigns.
B2B Marketing In 2024: The Ultimate Guide
Most of us are quite familiar with business-to-consumer (B2C) marketing, because it surrounds us all day, every day. Business-to-business (B2B) marketing is a different concept, in which businesses are trying to reach other businesses, rather than individual customers, by marketing their services or products. Keep reading to find out more about B2B marketing, why it’s important and some best practices for implementing it in your small business strategy.