Mapp updates its Insight-led Customer Experience Platform

Mapp Cloud now integrates with the leading B2C digital commerce platform (VTEX), expands into the “No-code” domain (via Bubble.io) , and adds a cross-channel Marketing Calendar along with nine enhancements to other core features.

Email Marketing Market Growth Rate Analysis: Pinpointe, Mailigen, iContact, GetResponse, Constant Contact, Campaigner

The Email Marketing Market research report is a plethora of information about upcoming technologies, R&D initiatives, and new product development. Throughout the projection period, the analysis evaluates all critical developments and technologies that will have a substantial influence on the global Email Marketing market’s growth.

B2B marketing ROI: 5 questions St. Louis businesses should ask

How are you defining returns?, What channel are you trying to calculate ROI for?, What are you being asked to do with this ROI?, What is a good B2B marketing ROI?, Are you being realistic about what the numbers can tell you?

How To Increase Sales and Traffic With eCommerce Mobile App Development

If you haven’t launched a mobile app for your project yet then hurry up to do it. While you doubt your rivals attract customers, sell their goods, and get insane profits. And if you have already developed mobile software for your company then take care of its promotion. Make people want to install and use your app. Try these tips to make your eCommerce mobile apps truly popular and efficient.

5 Email Marketing Tips to Bump Up Open Rates

Doesn’t it feel great curating emails and sending them out to people who willingly want to hear from you? The ROI is impressive too. You can rake in $36-$45 for every dollar you invest in an effective email marketing campaign. Now, back to the feel-good part—just because people willingly signed up to hear from you, doesn’t mean they will open your email. Recent statistics reveal that only 18 percent of marketing emails are opened. In other words, most marketing emails fall into the treacherous valleys of spam folders. So, how do you bump up open rates? We explore that, plus other digital marketing strategies that contribute to higher sales numbers.

Email Marketing Software Market 2022 Recent Trends by Major Competitors – Zoho Campaigns, Infusionsoft, VerticalResponse, HubSpot, Benchmark Email, AWeber, etc

The Email Marketing Software market report includes market share and industry growth trends. A quantitative research review of technological breakthroughs, economic development, and a complete assessment of technology leaders are also included in the Email Marketing Software report.

A Match Made in Heaven – CRM & Marketing Automation

As more small businesses leveraged CRM over the last 20 years, solution providers realized that CRM in concert with marketing automation could help businesses check two very big boxes off their operational to-do list. An integrated marketing automation and CRM platform means small business leaders don’t have to be a pro to easily generate powerful insights from their customer data.

Why Customers’ relationship marketing (CRM) teams should prioritize email validation

It is critical to verify an email address before contacting someone or anything. Because of incorrect email addresses in your list, you may waste time and energy trying to contact people who are either uninterested or do not exist. That being said, it’s straightforward and quick to verify customer email addresses. This guarantees the integrity of essential partnerships.

Best Ways to Implement Case Studies into Your Marketing Initiatives

Case studies demonstrate the benefits of your product or service. In other words, they validate your offerings and demonstrate their practical value. Case studies from your past or current customers increase the chances of potential customers becoming buyers.

Key Digital Marketing Statistics to Support Creative Advertising Strategies in 2022

Digital Marketing Statistics: The space of digital content marketing keeps changing frequently. Things that are essential today might not be potent enough in the future. Marketing professionals need to be updated with the latest statistics on content marketing, search engine optimization or paid promotion to meet customers’ demands and offer a personalized consumer experience. Here we have come up with the latest digital marketing statistics that will show how huge the digital marketing space has become in the past few years.

How using multichannel marketing can boost conversion rate

Through multi-channel marketing, marketers will be able to fetch more data such as how a customer behaves on different platforms

Study: Why your emails are being opened, but not clicked

Consumers are now said to be more responsive to email marketing nowadays as a result of COVID-19