#Startup related marketing articles

Navigating the Rocky Road of E-Commerce: 3 Common Challenges & How to Overcome Them

Being a trillion dollars industry, and with over 12–24 million stores across the entire globe — E-commerce is one of the most lucrative business options for entrepreneurs to pursue today. However, the E-commerce industry has undergone drastic changes in the last couple of years. And although less than 1 million e-commerce sites generate over $1000/year, succeeding in this E-commerce game has become challenging with its growing size and demand. So let’s explore the 3 major challenges e-commerce entrepreneurs face and ways to overcome them.

Free email marketing services; here is the complete list

The best email marketing software that you can use for free

GrooveFunnels Review: The One-Stop Shop for All Your Digital Needs in 2023

Are you looking for a useful digital marketing tool that will help you run a successful online business? A tool that not only builds website and landing pages for you but also creates sales funnels sells digital and physical products, etc. Look no more, as GroovesFunnels is the one providing all the services under one roof. To help you grow your online business like a pro, GrooveFunnels comes with some groovy tools like GrooveMail, GroovePages, GrooveSell, GrooveKart, and this review will help you discover and know about all these tools. But before moving to that, let’s have a look at who introduced this amazing tool and what is GrooveFunnels in particular.

5 Mistakes To Avoid in Your Digital Marketing

Here are the five worst pitfalls — and how to avoid them. If you avoid these five common pitfalls in digital marketing, you will find branding success.

ZeroBounce Increases Email Validation Accuracy to Help Businesses Boost Email Marketing ROI

ZeroBounce now checks email addresses with a money-back guaranteed accuracy of 99%, up one point from 98%. Thus, marketers and business owners relying on email to get their messages across can maintain higher-quality email data.

Retailers Find New Ways To Level Up Marketing With ChatGpt

Rather than processing large amounts of data manually — which takes time, but is also often necessary to successfully understand individual customer behaviors and trends — retailers can use AI tools to analyze and pull important data automatically. While Raman cautions that retailers shouldn’t solely rely on AI models like ChatGPT for data analysis, he says using these tools can be a time-saving strategy. The approach works best when retailers use generative AI tools alongside their customer intelligence platforms.

From $100 to $30 Million: Nigerian Immigrants Build Fastest Growing Black-Owned Creators Platform

Uyi and Faith Abraham, a husband-and-wife team, are the founders of Vonza.com, a fast-growing software platform for creators and entrepreneurs to create and sell online courses. Uyi Abraham arrived in America with just $100 and a suitcase of clothes and against all odds was able to build what is now the fastest-growing Black-owned creators’ platform. This comprehensive all-in-one business solution for creatives offers website building, course creation, email marketing, and more, and is valued at $30 million.

Microsoft brings generative AI to CRM product suite

Despite the challenges, generative AI is quickly jumping from the experimental phase into the enterprise realm. OpenAI last week made ChatGPT available to companies via API, meaning marketers and platforms can more easily integrate the tech into their own apps and websites to support features like chatbots and shopping assistants. Snap, Instacart and Shopify are among some of the early adopters.

GoDaddy Makes Getting Paid as Easy as Registering a Domain Name

GoDaddy is dedicated to providing the help and tools small business owners need to succeed, which is why the company just launched Payable Domains.

Finaleads Launches Innovative Cloud Tool to Help Entrepreneurs Generate Leads

Finaleads has launched its innovative cloud tool, designed to help entrepreneurs get leads quickly.

Report shows major shift in email behaviour in recent years

A report that analysed data from more than 10 billion bulk emails sent between 2020 and 2022 revealed significant changes in the email use landscape.

This startup wants to use generative AI to write your marketing copy

AI has finally caught up with the marketing and PR industry

Meet The New Amazon Small Business Academy, An Expanded Suite Of Free Resources For Entrepreneurs

Amazon’s Small Business Academy gives early-stage entrepreneurs and small business owners the tools, resources, and networking opportunities to help grow their businesses online.

5 Must-Have Digital Marketing Tools for Startups

The following must-have digital marketing tools for startups focus on different aspects of the process. They range from analytics tools that provide valuable insights to email marketing tools that allow companies to reach a large audience with both automated and customized messages, and each of them is a great place to begin for any startup looking to up its digital marketing game.

How AI marketing tools can help SMEs & start-ups take the big leap

In today’s edition of e4m TechTalk, we explore the untapped potential of technology by SMEs and start-ups in India and what tools will help them reach maximum audience

How To Boost Your SME SERP Score In 2023

Whether you’re a small business startup or struggling to be seen in a competitive online playing field, we’ve got you covered. It’s time to invest in your SEO and start planning your campaigns for 2023. As we jump head first into 2023, your SEO strategy has never been more important. It’s time to start tracking online trends and drop your campaigns ahead of the curve. The post-holiday season is a great time to rake in new traffic highs and gain a larger social following. If you can make it to the end of January with a conversion profit, your SERP score will quickly follow. Stick with us as we delve into the SERP soaring strategies that will transform your place within a search string this year.

Constant Contact Launches Marketing Podcast for Small Business

The podcast is intended to provide small business owners and marketers with tips, insights, and best practices for marketing their businesses effectively.According to a press release by Constant Contact, the “Be a Marketer” podcast will cover a wide range of topics, including email marketing, social media marketing, content marketing, and search engine optimization. The podcast will feature interviews with marketing experts, entrepreneurs, and small business owners who have achieved success through effective marketing strategies.

Tailwind A.I. copywriter is Editor's Pick for Microsoft Edge extension users

"With the Tailwind extension, we are bringing the tools that our users need to them, wherever they create digital marketing," says Daniel Maloney, Tailwind co-founder and CEO. "With the extension, our members can access powerful A.I. tools for email without leaving their email service provider, or use the A.I. blog post writer while still in Wordpress, or the A.I. caption creator while on Instagram." Tailwind has launched more than 50 A.I. features since Jan. 1, 2023, and their user base is responding very positively.

Jasper AI Writing Tool For Email Marketing Copy & Landing Page Design Updated

With the new update, Jasper now includes several advanced features to optimize marketing campaigns and web copy creation for businesses and entrepreneurs. Content is unique, plagiarism-free, and generated with SEO best practices in mind.

Ushur, which aims to automate aspects of the customer experience, raises $50M

Automation tech continues to attract funding in an increasingly challenging macroeconomic environment. That’s because of its cash-saving potential, no doubt. In a recent survey by Zapier — not the most unbiased source, granted, given that the company sells automation software — about 44% of employees say that automation saves them time while almost a third (33%) say it enables them to accomplish more with fewer resources. One of the vendors benefiting from the interest is Ushur, which focuses specifically on automating aspects of companies’ customer experiences. The startup provides dashboards from where users can build AI-powered workflows for tasks like claims processing, customer support and appointment scheduling, letting organizations automate both business processes and front-office, customer-facing tasks (if the sales pitch is to be believed).

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