Reasons Why Email Marketing Is More Effective Than Social Media Marketing In 2020

Indeed there are some ways in which email marketing actually outdoes social platforms from a marketing perspective, and here are just a handful of these key benefits it has to offer.

8 Ways to Ramp Up Your Business Email Marketing Strategy

Email marketing can be a headache for business owners, but it is a necessary tool to reach both current and potential clients. Revamping your email marketing strategy can help customers feel more engaged and also encourage them to interact more frequently with the company through their website or social media accounts.

3 Effective Strategies For B2B Lead Generation

Lead generation is the lifeblood of any successful business. Regardless of the niche or industry that your business is in, you need to have a coherent lead generation strategy in place in order to grow and thrive.

Top 20 Content Marketing Strategies For Your 2020 Campaign

As you are working on your content marketing plan for 2020, here are twenty content marketing strategies that span the website, email, social media, and rich media space.

Marketing Your Business During COVID-19 and Other Critical Times

Now is the time for your business to take advantage of all things digital. Everyone is on social media right now, soaking in updates and talking with other people.

Don't Believe The Myth: Email Marketing Is Not Endangered

Young people are increasingly engaging with brands on social media. But that doesn’t mean email marketing is endangered. Here is an analysis of why email is still an effective channel.

8 Content Marketing Tips Your Startup Needs To Start Following Today

If you are operating on a startup or a new entrepreneurial project and you are struggling to scale it, having a powerful inbound marketing strategy is a must.

4 Questions to Boost Your Social Media Marketing

Consumers today react to products, services and ad campaigns in real-time through social media, creating new demands on organizations. To develop your strategy, ask yourself these questions.

4 Social Media Marketing Mistakes Every New Business Makes

Your social media strategy has to stand on its own while meeting overall business goals. To help you make the right decisions, let’s look at some common mistakes new businesses make.

15 Fun Elements To Include In A Personalized Marketing Campaign

When you think of a personalized marketing campaign, the word "fun" doesn't typically feature in the consideration. However, fun elements of personalized marketing have resulted in ads that were both successful and memorable.