AI in Email Marketing: Tools and Techniques for Powerful Campaigns
AI email marketing leverages computer algorithms to build more specific and optimized campaigns. There are several ways to use it to boost sales.
Email Marketing Platforms Market Outlook: What changes can Bring Big Development Impact?
Advance Market Analytics published a new research publication on "Email Marketing Platforms Market Insights, to 2030" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Email Marketing Platforms market was mainly driven by the increasing R&D spending across the world.
3 tips to maximize your ROI at events
Ensure your conference investment pays off with these tips on strategic preparation, targeted outreach and effective follow-up.
Email Marketing Best Practices for B2B Lead Generation: Crafting the Perfect Campaign in 2024
In 2024, email marketing continues to be a pivotal strategy for B2B lead generation. With the right tools and tactics, businesses can create effective campaigns that engage prospects, nurture leads, and drive conversions. This guide explores the best practices for B2B email marketing, including top automation tools, actionable tips, and the latest trends to help you craft the perfect campaign.
BrightTower Advises Digital Marketing Provider RevLocal in Sale to Hibu
Hibu Inc., the leading provider of technology-enabled digital marketing solutions to small- and medium-sized businesses ("SMBs") across the United States and portfolio company of H.I.G. Capital, today announced its acquisition of RevLocal, LLC. Based in Columbus, Ohio, RevLocal has been a trusted digital marketing partner to SMBs and multi-location brands across the U.S. since 2010, providing innovative marketing services to thousands of local businesses. For Hibu, the acquisition serves as a significant strategic expansion of its presence in its target segment of the SMB market.
Transactional Email Software Market Growth Expected to See Next Level with Hubspot, Pepipost, SendInBlue
The Transactional Email Software market size is estimated to reach by USD 26 Bn at a CAGR of 11.5% by 2032. The report includes historic market data from 2019 to 2023. The Current market value is pegged at USD 12 Bn.
Where to deploy AI for maximum martech impact
Key benefits, deployment options and strategies for integrating AI to boost performance and achieve outstanding ROI.
20 AI Tools That Have Revolutionized Email Marketing
In the ever-evolving landscape of email marketing, AI tools are game-changers. We’ve gathered insights from CEOs and digital marketing consultants, among others, to share the impact of AI on their strategies. From ChatGPT’s role in enhancing email personalization to Persado’s emotionally optimized content, explore the diverse AI tools that have transformed email marketing efforts for twenty industry experts.
7 ways to segment Performance Max and Shopping campaigns
These segmentation techniques help align your ad strategies with business goals and maximize campaign performance.
5 rules of email marketing to drive growth for your cruise business
Email remains the cornerstone of digital marketing strategies, but with an average of 120 emails flooding inboxes daily, standing out is more challenging than ever. Here are a few crucial ‘dos’ and ‘don’ts’ to keep your email marketing on track and ensure your messages cut through.
MarTech Interview with Ann Fellman, Chief Marketing Officer at Bloomerang
Discover key email marketing challenges and solutions for nonprofits and small businesses, from list segmentation to optimizing campaigns and engaging donors.
How to conduct audience research for paid search
Enhance your audience research strategy with insights into pre-build, mid-flight and post-campaign analysis for Google Ads.
Amazon Ads: How to boost efficiency and reduce wasted spend
Improve your Amazon Ads ROI with tips on audience targeting, keyword strategy, campaign segmentation and continuous optimization.
iOS 18: Brace yourself for the new Apple Mail inbox
Prepare your campaigns for iOS 18, which will bring major updates to Apple Mail, including AI features and inbox tabs.
10 Ways to Maximize ROI from Digital Marketing Campaigns in the U.S. Using AI and Machine Learning
As digital marketing continues to grow in the modern age of technology, the role of AI and machine learning will only become more significant. By leveraging these technologies, businesses can gain a competitive edge, optimize their marketing efforts, and maximize their ROI. Whether it’s personalizing customer experiences, optimizing ad targeting, or enhancing content creation, AI offers countless opportunities to improve the effectiveness of your digital marketing campaigns. Somewhere like the U.S where the digital landscape is highly competitive, staying ahead of the curve is essential. By embracing AI and machine learning, you can create more efficient, effective, and profitable marketing strategies that drive sustained growth for your business.
First Page Australia Partners with Klaviyo to Launch Innovative Email Marketing Service
New Collaboration Enhances Digital Marketing Capabilities for Businesses
Liviu Tanase Reveals Tips for Email Marketing Success in 2024
Liviu Tanase, founder and CEO of ZeroBounce, an email validation and list-cleaning platform, shares with DesignRush tips on how businesses can successfully connect with consumers via email and how they can comply with Microsoft's efforts to reinforce email authentication in September 2024.
ActiveCampaign Helps Customers Kick off the New Year with Additional Growth Accelerator Apps
Kicking off the new year, ActiveCampaign, the leader in customer experience automation (CXA), celebrates the addition of several new Growth Accelerator Apps. These new apps promise to help ActiveCampaign customers better automate events, surveys, data storage, direct mail and more.