4 tips for making the most of your holiday email marketing strategy

SparkPost’s April Mullen, Director of Brand and Content Marketing, takes a look at four steps brands can take to tackle the holiday season head-on through email marketing.

5 Marketing Emails That Drive Sales

Here are five ways to use email marketing to increase your sales.

How Two Industries Embrace Email Marketing to Bounce Back

Do you think Email Marketing can be more effective than social media marketing? This article shows how email marketing can help companies to Bounce Back post-COVID.

Email Still Sells for Digital Marketers

Partly as a result of the continuing pandemic's hit on retail sales, email is proving to be a vital marketing tool -- with social media a close second.

Email Marketing Software Market 2020 Determined By Manufacturing Summary, Business Profile And Estimate To 2026

A new research study has been presented by Industrygrowthinsights.com offering a comprehensive analysis on the Global Email Marketing Software Market where user can benefit from the complete market research report with all the required useful information about this market.

PANDEMIC – DRIVEN EARLY HOLIDAY PROMOTIONS CANNIBALIZE E-MAIL MARKETING AND SALES ON THANKSGIVING AND BLACK FRIDAY

Concerned about the effects of new pandemic-related restrictions on their operations and consumer optimism, retailers launched their “Black Friday” email promotions early—and the impact of that decision could plainly be seen in Thanksgiving and Black Friday email volume and retail sales.

Re-Engagement Email Strategy (With Examples)

When your audience seems to lose interest in your email marketing campaigns, re-engage them with this strategy.

5 B2B Tech Marketing Trends to Watch for in 2021

Based on the data and what I’ve seen working for our clients, here are five trends to watch.

Pandemic Accelerates the Erosion of Brick-and-Mortar Providing New Opportunities this Holiday Season for eCommerce

According to Digital Commerce 360’s annual retail holiday survey release in September, 33 percent of retails are projecting that web sales will increase by as much as 24 percent this holiday season – notably due to the pandemic and the continued shift to online shopping.

E-mail marketing for post-COVID-19 business survival

More than ever before people are on their computers and other internet-enabled devices a lot right now. If email marketing isn’t currently part of your business strategy, you may be losing much ground to competitors. This is the time to develop and switch to digital marketing and the easiest form of it is e-mailing.

How Does AI Impact Email Marketing and Programmatic Email Advertising?

Over the past few years, one trend stands above the rest in the world of marketing and advertising: artificial intelligence (AI). Learn why this leading-edge tool can give your company a leg up on your competition in email marketing and programmatic email advertising.

7 Ways To Get Your Customers to Read Your Holiday Emails

Heading into prime shopping season is the ideal time to re-engage with customers and jump-start flagging email marketing campaigns. We asked marketing experts the best ways to attract subscribers and promote sales in Q4.

Use These Email Marketing Tactics That Build Businesses

Here are six tweaks that help email marketing efforts.

Better Business Impact Report: The next frontier of online retailers

Business owners have an opportunity to change the narrative of their company, from just trying to survive to thrive during difficult times. This report takes you step-by-step on how to bolster your business's online reputation, improve customer communication and build trust, and how operating with integrity and honesty can differentiate your business.

Email Design: The Ultimate Guide with Examples

We are talking a lot about how to create successful email campaigns, featuring guides for every occasion: transactional emails, re-engagement emails, seasonal emails, holiday emails, etc. Here, we are looking at one of the most critical email marketing details: email design. At the heart of each campaign, it should be treated with respect.

Top 5 Cloud-Based SMTP Services for Small Businesses

Are you looking for a hosted email server? Or the reliable STMP email server? Here are some options that are top-ranked due to features, fastest email delivery, and ensure the mail does not end up in the receiver junk box and You can visit here DuoCircle SMTP for any kind of SMTP services.

Keep Your Customer Experience Programs as Nimble as Your Customers with CXaaS

CX-as-a-Service (CXaaS) offers a flexible approach to customer experience that removes the IT burden & puts program ownership with marketing, sales & service.

How to Create Triggered Emails

This article is for small business owners who want to improve their email marketing campaigns by incorporating triggered emails to boost ROI and audience engagement.

2020 Holiday Email Marketing Starts Early

According to Coresight Research, a consulting firm, 23 percent of U.S. consumers plan to start 2020 holiday shopping earlier than in prior years. Ecommerce merchants should plan holiday email marketing now.

Study: Why your emails are being opened, but not clicked

Consumers are now said to be more responsive to email marketing nowadays as a result of COVID-19