My Method... How Getaway used email marketing to boost metrics across the board

As travel and hospitality brands continue operating in recovery mode, with overall performance below 2019 levels and the industry hit by the pandemic, we have seen glimmers of hope and potential as innovative leaders have found creative ways to keep customers engaged—and increase growth.

Is Your Company Ready To Sell Globally?

So, how prepared are you to go global? I have spent the last 24 years in the language industry and have helped hundreds of SMBs successfully grow their global revenue. I believe it is important to note the following dynamics of going global.

Using an Automated Email Marketing Strategy

Email marketing automation software is the solution to your problems. These email marketing automation tools track all that information for you and work automatically to send the right email to the right person at the right time. Let’s take a closer look at the automation of email, including the benefits of doing it, and what it all means for you and your business.

Why do you Need Better Buyer Intent Data to Drive your Marketing Strategies?

In today’s data driven marketing and sales environment, it is not enough to just map your prospects behavior. Enriched insights from buyer intent data are now becoming a necessity to not only identify more about prospects but to gauge more on user’s current and potential buying behavior while also helping to identify potential best-fit prospects and customers.

7 Ingenious Perks of Personalised Emails to Check Right Away! – Tampa, Florida

The idea is not only to reach your inbox, but also to the people behind your screen. Personalized email can make your content more compelling and conversational, and ultimately increase the rate of open email. In addition, this approach marks the beginning of a new foundation for future relationships built on trust. In this article, we’ll discuss the top seven benefits of personalizing email and how it can help you grow your business diversity.

Why Artificial Intelligence Is a Game-Changer for Your Post-Pandemic Marketing

The technology doesn't have to be as complicated as you think. Here's how to use it right.

How The Pandemic Changed Customer Relationships

In order to flourish in a post-pandemic economy, businesses need to focus on customer relationships.

How to Improve Customer Retention with Performance Marketing

Improving your performance marketing tactics from the top to the bottom of the funnel will help you keep customers and their recurring revenue, and this is how.

Email Marketing Funnel Optimisation: 4 Essential Tips For Building a Highly Convertible Email Marketing Campaign

Email marketing funnels are excellent tools for helping to guide your prospective customers from A to B whilst minimising the risk of them getting lost along the way. Guiding your audience down this path can help you to gain a greater level of influence over your customers while achieving your conversion goals. But how can you work to ensure that you’re developing a highly convertible email marketing campaign? And how can you adapt your funnel for the greatest level of success? Let’s explore the intricacies of email marketing whilst looking at four essential tips for building the best possible campaign:

How SMBs Are Joining the Automation Race

Everyone is talking up automation these days with many arguing that it has now become a critical asset for enterprises. However, there is also evidence that automation tools, once thought of only as a solution for larger enterprises, have also become key to the survival of SMBs.

What are the Benefits of Relationship Marketing Platforms?

Relationship Marketing Platforms play a crucial part in marketing or sales as these platforms help maintain long-term customer relationships. Maintaining and creating relationships is a crucial aspect of every business, and Relationship Marketing Platforms provide an exceptionally good opportunity to do exactly that. Using the interests, needs, and information of every customer, these platforms can help build a great customer relationship with the business. These platforms work largely on increasing customer loyalty with the firm.

How to design and run a customer loyalty program for small businesses

You may have heard this sales strategy at some point by now. Or better yet, maybe you've taken advantage of this offer too. You see, customer loyalty programs are all about retaining buyers through special discounts that offer rewards for repeat purchases. But how do you go about designing and running an effective customer loyalty program? Read on to learn more.

3 fantastic permanent jobs open in tech companies right now

Now is a great time to make a change. There’s something about the summer air that puts a real pep in your step, so why not really lean into it? You may have been thinking about getting a new job for a while, perhaps now is the time to go for it!

Why Artificial Intelligence Is a Game-Changer for Your Post-Pandemic Marketing

Technology doesn't have to be as complicated as you might think.Here's how to use right.

8 Shopify Tips You Need To Be Successful

Ease of access to online selling makes it difficult to separate yourself from the pack.Getting customers’attention through the noise is hard.Luckily,there are some ways to do just that,we’ll get into them here.

5 Ways to Leverage Mind Mapping to Boost Productivity

It is commonly used across a range of different areas, including everything from human resources to project planning. Mind maps can help you prioritize tasks, navigate ideas, set a timeline for projects, chart a logistics process, and more. Its usefulness in boosting productivity is proven, as its longevity and widespread use suggests. In this guide, we’ll list five top tips to help your business make the most effective use of mind mapping to enhance productivity. But first, we’ll go into a little more detail about what mind mapping is, and what its various uses are. Read on to learn more.