Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. We’ll look at where email fits in the customer journey and walk you through how to create a strategy that fits your customer lifecycle. We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns.

Making E-Commerce Post-Purchase Email Marketing Work For Your Business

In case you’re still skeptical about the power of e-commerce post-purchase email marketing, I’ll share some of the top ways reaching out can make a difference.

Nine Effective Email Marketing Strategies That Aren’t Just About ‘Selling’

Email marketing can be extremely effective for advertising products, whether through sale announcements or updates highlighting new items. But this marketing channel can also be leveraged in a number of other ways to connect with customers on a more direct and personal level, ultimately leading to more purchases.

How Netflix Creates Immersive Experiences with Exceptional Design and UX

So, how does a behemoth like Netflix create immersive experiences so captivating that the platform cannot be dethroned by its sea of competition? In this post, we’ll break down the elements of Netflix’s design and user experience (UX).

Progressive Profiling: Key to Personalized Marketing Without Sacrificing Conversion Rates

This post uncovers everything you need to know about progressive profiling, its business advancements, and how it helps create winning marketing strategies as per today’s requirements.

Nextbrain Adopting Synergetic Approach to Offer Remarkable Digital Marketing Services Globally

Nextbrain technologies is the leading digital marketing company in Toronto, Canada extending remarkable digital marketing services to reinforce your business and enhance conversion rate. Our SEO analysts have mastered in providing end-to-end SEO services by using powerful SEO tools. We analyse your business requirements, research more about your target audience in order to implement well-defined SEO strategies which can bring more organic traffic to your website.

7 Inbound Marketing Strategies for 2021 (and Beyond)

In this article, we’ll go over several top-performing inbound marketing strategies for tech companies in detail. Apart from search engine optimization (SEO) and developing landing pages, they also include focusing on content marketing and hosting virtual events. So keep reading to learn more about how implementing inbound marketing strategies can help your tech company.

Data-driven marketing examples and implementation for your practice

Even if you outsource, these are the digital marketing stats and data-driven marketing examples you need to know for your practice

Optimove Raises $75 Million to Deliver AI-Mapped Customer Journeys and Personalization at Scale

Optimove, a leader in CRM marketing, today announced a $75 million investment led by global growth investor Summit Partners. The financing will support continued investment in strategic hiring and M&A, expansion of the company’s Customer Relationship Management (CRM) Marketing platform, and further acceleration of Optimove’s rapid growth. The company also announced the addition of Summit Partners’ Head of Europe, Han Sikkens, and Managing Director Steffan Peyer to its Board of Directors.

How email services can help grow your business and attract customers

In the digital era, marketing technologies are evolving, and businesses are adopting new ways to grow and attract more customers. However, email still remains a valuable source to reach out to target audience.

Annex Cloud integrates with CM Group to simplify personalisation

The Annex Cloud and CM Group integration provides enterprises with a marketing platform supported by first-party loyalty data. This enables data-led connections that strengthen customer relationships, reduce churn, and increase lifetime value.

SOS agencies: here’s how to digitize your customers’ entire journey and help them achieve their business goals 

Digitization has represented both a formidable driver of change, capable of shaping a technologically new world, and the response to the needs that have arisen as a result of this change

What a Customer Relationship Platform Is and What It Can Do For Your Business

In this article we will answer those questions and tell you why the martech stack should include a full-featured, unified CRM platform.

Email Retargeting Campaigns and Best Practices

Email marketing is most effective when customers receive content that resonates with them. Retargeting emails are both personalized and pertinent. Learn how to use retargeting in your campaigns.

Email Pop-Up Benefits and Examples

Pop-ups are essential to all successful digital marketing campaigns. When used successfully, they can help increase your customer base and drive engagement, both of which can positively impact your bottom line. By following a few rules of thumb, businesses can use pop-ups to increase conversion rates with ease.

Alexander Renner, the ex-Dynamic Yield MarTech expert, joins Netcore Cloud Inc to lead Partnership and Alliances

In his new role, Alex will be responsible for developing and nurturing key partnerships with its overarching goals, objectives, and strategies of expanding its foray into the North American market.

Annex Cloud Integration With CM Group Simplifies Personalization At Scale Across Buyer's Journey

Annex Cloud, a global, enterprise technical solutions provider of advanced loyalty management solutions and experiential customer retention software, today announced an integration with CM Group, the Martech industry's largest family of email marketing and multichannel campaign management products. The Annex Cloud and CM Group integration provides enterprises with a powerful marketing platform fueled by first-party loyalty data, enabling data-led connections that strengthen customer relationships, reduce churn, and increase lifetime value.

Email Marketing’s Increasing Role as Third-Party Cookies Disappear

The depreciation of third-party cookies will require companies to make significant adjustments. Building out your email marketing program, as well as your SMS, mobile push, and browser push programs, can help you successfully make the transition into a more privacy-aware world where zero- and first-party data are king.