
Email Subject Lines: Ultimate Guide of Examples and Ideas
This guide will consider why the email subject lines matter and provide actionable ways to create compelling writing for your next email marketing campaign. Plus, we will explore some fantastic real-life examples to see how it is done.

Navigating AI in Email Marketing: Insights and Implications
Adrian Toal considers the ethnics and authenticity of marketing while AI is on the rise

10 Best Phrases To Begin an Email, Plus the #1 Way You *Don’t* Want To Start Your Message
Sitting behind a screen and typing an email makes it tempting to ditch pleasantries and get straight to the point. However, experts share that the first phrase or two is like a delicious appetizer that sets the stage for the rest of the meat and potatoes of an email.