#Privacy related marketing articles

Google enhances ad creation with AI and transparency tools

The latest AI-powered creative tools aim to enhance reporting features for the Google Ads network as well as boost ad performance and transparency.

Reddit launches Lead Generation Ads

Lead Generation Ads let you capture leads directly on Reddit, potentially improving conversion rates across various industries.

Proton launches ‘privacy-first’ AI email assistant to rival Google, Microsoft

The Swiss firm wants to be like Big Tech — but without compromising your data privacy

Google ends its third-party cookies deprecation plans for Chrome

Originally, announced in 2020, third-party cookies deprecation saw its end-date slide from 2022 into 2025 before Google announced new plans for its Privacy Sandbox.

Microsoft’s revised Recall AI feature will roll out to beta testers in October

Windows Insiders using Copilot+ PCs will be able to try a more secure version of the AI timeline.

This new fully encrypted messenger app is serious about privacy

Session is the new chat app for those who prefer sending messages, 'not metadata.'

5 rules of email marketing to drive growth for your cruise business

Email remains the cornerstone of digital marketing strategies, but with an average of 120 emails flooding inboxes daily, standing out is more challenging than ever. Here are a few crucial ‘dos’ and ‘don’ts’ to keep your email marketing on track and ensure your messages cut through.

Programmatic Advertising: Shaping the New Era Of Digital Marketing

Digital Marketing

WhatsApp Reaches 100M US Users

While WhatsApp has long been the biggest messaging platform in the world, it’s never really been a major focus in the U.S., where other platforms, like Messenger, have been the DM platform of choice. Till now. Today, WhatsApp has announced that it’s reached a new milestone of 100 million U.S. users.

Bloomreach Recognized as a Leader in Email Marketing Service Providers by Independent Research Firm

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Bloomreach, the platform fueling limitless ecommerce personalization, today announced it has been named a Leader in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. By enabling impactful, real-time customer interactions across critical channels like email, Bloomreach empowers businesses to reach more customers, with the right content, at the right time — all while sending fewer emails.

How Albertsons’ retail media business is incorporating AI, in-store tech and more

Kristi Argyilan, the retailer’s senior vice president of retail media, talks about the grocer’s priorities and where the industry stands today.

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