
Former Google, Meta leaders launch Palona AI, bringing personalized, emotive customer agents to non-techie enterprises
A new startup called Palona debuted last week that aims to fix this sorry state of affairs. It equips direct-to-consumer enterprises — think pizza shops and electronics vendors — with live, 24/7 customer support sales agents that are uniquely reflective of each business’s brand personality, voice, inventory stock and value proposition. The electronics vendor has a “wizard” agent made by Palona, while the pizza shop gets a surfer dude agent personality — naturally.

How to leverage SendGrid Translation for global email marketing success
In today’s interconnected world, email marketing remains one of the most effective tools for reaching a global audience. However, communicating effectively with a diverse customer base brings challenges, especially when it comes to language barriers. That’s where SendGrid Translation comes in—a game-changing feature designed to make multilingual email communication seamless.

WPP, Universal Music Group partner to deepen brands’ access to music culture
The agency network pointed to the growing intersection between tech and music, stating the pact will be used to explore new applications of AI.

The best live TV streaming services to cut cable in 2025
Reduce your monthly TV bill with one of our favorite streaming options from YouTube TV, Sling TV, Hulu and more.

15 Interview Questions To Ask Your Next Digital Marketer Candidates
Hiring for digital marketing positions this year? Ask these 15 essential interview questions to get insights on their skills, strategy, and culture fit.

Google Discover's new experimental Daily Listen feature turns your news feed into a podcast
A personalized podcast for your top stories

Sociable: Meta’s plan to unleash AI bot profiles could actually work
The tech giant is planning to deploy millions of generative AI characters and have them pose as actual users on Facebook and Instagram.

NFL teams with Betches Media to grow viewership among women
The women-focused entertainment platform will have access to tentpole events like the Super Bowl to fuel content including social and digital campaigns.

10 ways AI chatbots can help you with holiday tasks - and 30 sample prompts
AI can help you maximize your holiday cheer and minimize the chaos. Use these 30 AI prompts to tackle everything from meal planning to travel stress, all while staying on budget and organized.

Apple's 2024 App Store winners are out. Here's the full list and ZDNET's favorites
You might just discover your next favorite app from this year's winners. We did.

The 4 principles of modern marketing
Joshua Spanier, VP of marketing at Google Media Lab, and Bethany Poole, Google’s senior director of product solutions marketing, are the hosts of Think with Google’s “Modern Marketers” podcast. In this piece, they share what they’ve learned from top industry leaders about modern marketing. Listen to the full season now on YouTube, Apple, Spotify, or wherever you get your podcasts.