7 Ways To Get Your Customers to Read Your Holiday Emails

Heading into prime shopping season is the ideal time to re-engage with customers and jump-start flagging email marketing campaigns. We asked marketing experts the best ways to attract subscribers and promote sales in Q4.

The Only Email Marketing Best Practices Guide You’ll Need in 2021

No matter what your business is or what industry you’re in, some tried-and-true best email marketing best practices can only help guide you to success.

The only email marketing checklist you need

As part of our internal proofing and QA process, we use this checklist to ensure best practices are in place.

Email Still Sells for Digital Marketers

Partly as a result of the continuing pandemic's hit on retail sales, email is proving to be a vital marketing tool -- with social media a close second.

Improve Your Marketing Strategy: Email Marketing and VoIP Solutions

VoIP solutions provide new ways for your business to interact with customers, learn about them, and integrate that knowledge into future campaigns. Here’s how VoIP solutions and your email strategy work hand in hand to boost your marketing success.

What to know about email marketing in a pandemic world

Data hygiene and personalization required for successful campaigns.

Marketing Strategies on How to Increase Website Traffic

Though generating traffic to your website is not an easy task, it will be easy to increase website traffic with the marketing strategies below.

How to Use AI to Create a Data-Driven Digital Marketing Strategy for Your Startup

This article is for you if you’re working on setting up a digital marketing strategy for your startup. It outlines what data-driven digital marketing is, where AI comes into play, and how you can make the best use of this technology’s potential. With what you’ll learn here, your startup’s digital marketing strategy can excel from the beginning.


A Single Mail Transfer Protocol (SMTP) relay is an email communication protocol that advanced email marketers and big brands use. It works through a “store and forward” system. The system works like the traditional post office to post office process – you store an email in your server (post office), and it sends your email to your intended recipient’s server. The recipient’s server will then send your email to your recipient.

Using Digital Transformation To Combat Business Growth Stagnation

If implemented correctly, digital transformation can be an important enabler of growth.

12 Things To Double-Check Before Hitting Send On A Marketing Email

Here, 12 experts from Forbes Agency Council discuss the most crucial aspects that marketers should verify before sending any kind of email, whether it is part of a welcome, promotional, drip, newsletter, reengagement or any other type of email campaign.

5 Email Marketing Trends On The Rise During COVID-19

As a marketing manager, you need to know which trends to follow through the pandemic. This way, you can adapt your email marketing campaign to reach your target audience more effectively. Read on to discover several email marketing trends on the rise during COVID-19.

How to Refine Your Triggered Emails in the Age of Personalization

Triggered email, defined as an email deployed when an individual takes an action or meets a condition defined by the sender, has been around since the early 2000s.

How to Do Cold Email Outreach: The Complete Guide

Done right, cold email outreach can supercharge your business and grow your network bigger than ever before.

The 15 Best Free Email Subject Line Generators and Testers

Email Subject Lines Tips and Best Practices

Keep Your Customer Experience Programs as Nimble as Your Customers with CXaaS

CX-as-a-Service (CXaaS) offers a flexible approach to customer experience that removes the IT burden & puts program ownership with marketing, sales & service.


AI and ML are making Marketers Email Campaigns Successful and Effective

The 3 Best Types of Videos to Increase Your Customer Retention Rate

While it makes sense to experiment with every type of video, some are more likely to generate results than others.

How to Do Cold Email Outreach: The Complete Guide

Done right, cold email outreach can supercharge your business and grow your network bigger than ever before.

10 Tried-And-True Email Marketing Tactics That Actually Work

If you want to improve your email marketing efforts, follow these 10 tried-and-true methods recommended by the members of Young Entrepreneur Council.