#Optimization related marketing articles

Introducing WordLift's AI SEO Agent: A New Era for SEO and Content Marketing

ROME, April 22, 2024--(BUSINESS WIRE)--WordLift, a pioneer in leveraging AI for digital marketing, is thrilled to launch its AI SEO Agent, a first-of-its-kind conversational AI system designed specifically for SEO and content marketing tasks. This innovative product is set to transform the way businesses approach search engine optimization by harnessing the power of Neuro-Symbolic LLM-based Autonomous Agents.

5 Steps To Make Content Marketing Your Top Channel

Here are five steps to help you plan and execute a content marketing strategy that delivers maximum ROI without unnecessary investments.

How to leverage AI to enhance your digital marketing posts

If you are confused about how to get started with digital marketing posting with the power of AI, we have all the relevant details for you.

LS Digital launches CoMMeT for advertisers and marketers

LS Digital, a leading independent digital marketing transformation (DMT) company, announced the launch of CoMMeT, a technology for programmatic marketing. CoMMeT is a service specifically designed to ease the challenges faced by brands and advertising agencies during the media buying, optimization and measurement process.

8 free marketing automation tools for SMBs

Marketing automation can help any business engage more customers, but SMBs might need it most. These free tools can help small marketing teams get started with automation.

M&G Speed Marketing LTD. Empowers Businesses with Expert PPC Management Services in Cyprus

Unleashing the Power of PPC: M&G Speed Marketing LTD. Enhances Businesses' Digital Advertising Efforts.

InboxLane Announces Email Warmup services for businesses of all sizes

InboxLane launches Email Warmup Services to optimize email deliverability, improve sender reputation, and enhance inbox placement for businesses.

The Social Shopping Revolution: How Social Commerce is Reshaping Digital Marketing

The digital marketing landscape is undergoing a seismic shift. Consumers are increasingly turning to social media platforms not just for connection, but for discovering and purchasing products. This convergence of social interaction and online shopping has given rise to a powerful trend: social commerce.

Everlytic launches new playbook for email marketing success

New year, same email marketing stats? Everlytic has launched a guide to remedy this.

10 Email Marketing Tips To Grow Your Business in 2024

Email marketing allows you to create content that resonates deeply with your audience. However, it’s important to write compelling subject lines, create clear calls to action, monitor analytics and perform A/B testing. You can develop campaigns that lead to sustained growth by refining your strategy based on results. Even better, you’ll be able to drive profits for your business and increase customers in the years to come.

Revolutionizing Digital Marketing: GDC Unveils Its AI Advertising Solutions

GD Culture Group Limited (“GDC” or the “Company”) (Nasdaq: GDC) and its subsidiary, AI Catalysis Corp. (“AI Catalysis”), have unveiled an AI Advertising solution, which offers efficient AI-powered digital marketing content creation and a holistic strategy. The solution is designed to optimize the ad creative process and maximize social marketing influence, which is potentially reshaping the digital advertising landscape.

Littledata’s Enhanced Identity Resolution is a Boost for Klaviyo

Littledata now integrates with Klaviyo (NYSE: KVYO) for enhanced identity resolution, boosts Klaviyo Attributed Value (KAV), and optimizes email/SMS marketing.

AdRoll’s Q1 2024 State of Digital Marketing Report Unveils the Recovery of CPM, with a 7% Uptick in December

AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow their businesses, released the Q1 2024 edition of its State of Digital Marketing Report, a comprehensive summary drawing from marketing trends and insights consolidated from more than 20,000 online businesses, offering ideas to help digital marketers further improve marketing ROI.

Top 5 Reasons You Should Be Using Facebook For Advertising

For small businesses, posting on Facebook just isn’t enough anymore. On average, only 2% of your fans will see one of your posts on their Facebook page (socialbakers.com). Many businesses have heard about the importance of using Facebook to grow their business – but they are unsure where to start. Here are the top 5 reasons businesses should be using Facebook for advertising.

Salesforce Bolsters Slack AI With Smart Recaps, More Languages

The new features build on the native AI smarts – collectively dubbed Slack AI – announced in February and provide users with easy-to-digest recaps to stay on top of their day-to-day work interactions.

Local SEO in 2024: 6 simple ways to dominate local search

New to local search? Wondering where to start? Here are six tactics to help you kick off your local SEO campaign.

GetResponse launches AI email writing assistant: latest addition to its AI-powered solution suite

GetResponse, a leading global all-in-one email marketing platform, has announced the newest addition to its AI-powered toolset – an AI email writing assistant. It's the ideal solution for people struggling with a lack of time, writer's block, or those simply looking to create engaging email copy faster.

Rogerwilco enhances digital marketing through AI-based product

Rogerwilco, a leading end-to-end digital customer experience (CX) agency, has announced that it has added a cutting-edge AI-based predictive neuroscience tool to its suite of services. This is to guarantee the biggest bang for the advertising design buck.

10 Reasons You Need A Digital Marketing Strategy In 2024

The digital landscape is constantly in flux, evolving and transforming at an unprecedented pace. As we enter 2024, the importance of a well-defined digital marketing strategy has never been more apparent. It’s not merely an option; it’s a necessity for staying competitive and relevant in the ever-changing digital world. At Orbit Interactive, we understand the significance of a robust digital marketing strategy, and in this blog, we’ll outline ten compelling reasons why you need one in 2024.

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