How To Write Emails That People Actually Read
It's no surprise to anyone (unless you're fortunate enough to be living off the grid) that email is the most used communication channel in American business. Yes, 95% of organizations still rely on email as their preferred mode of internal communication, despite having access to social media, instant messaging and other formats.
2 Email Marketing Hacks to Get Your Resend Campaigns Opened
Recently, I laid out core principles on who to send a resend email marketing campaign. Nonetheless, one of the biggest questions of the resend campaign went unnoticed. Of course, I am talking about how and when to resend an email marketing campaign.
Eight Tips for Making Email Campaigns Mobile-Friendly [Infographic]
Two-thirds of emails are now opened on mobile devices, and your subscribers are picky about the reading experience: Many of them delete emails that don't render well on mobile screens. And that's not the worst part: Some readers will simply unsubscribe from your emails if they don't render as they should on mobile.
Here's Why Customers Aren't Opening Your Marketing Emails (and How to Fix It)
A few small tweaks can raise your open rates.