#Opens related marketing articles

The execution team’s role in a martech center of excellence

See how the martech COE’s execution team harmonizes technical and creative skills to craft targeted, effective marketing experiences.

Amazon expands its drone delivery program again - with more cities coming soon

Amazon's drone delivery program can send your household essentials, beauty products, and more in less than an hour.

Black Friday and Cyber Monday: Winning email strategies for hotels

In this week’s episode of the Hotel Moment podcast, we’re featuring a webinar from our webinar series, Hotel Moment.

OpenAI turns ChatGPT into a search engine, aims directly at Google

OpenAI transformed its popular ChatGPT service into a powerful search engine today, marking the company’s boldest move yet to compete with Google. The upgrade lets users ask questions in plain English and get real-time information about news, sports, stocks, and weather — features that until now required a separate search engine.

How — and why — this brand created an ad campaign entirely with AI

IT management platform Atera used generative artificial intelligence tools including Sora and Midjourney to save up to $1 million on video ad production.

Apple Intelligence expands in iOS 18.2 developer beta, adding Genmoji, Visual Intelligence and ChatGPT

Along with Image Playground and more writing tools.

How to set goals for your SEO team

Set your SEO team up for success with clear, performance-oriented goals that align with business objectives and foster.

Google tests video-enabled shopping ads in search results

Letting users watch product videos within Google's search results could increase ad engagement but decrease traffic to landing pages.

IBM debuts open source Granite 3.0 LLMs for enterprise AI

Make no mistake about it, enterprise AI is big business, especially for IBM.

OpenAI just launched ChatGPT for Windows—and it’s coming for your office software

OpenAI, the artificial intelligence powerhouse behind ChatGPT, has taken another step in its quest for ubiquity by releasing a Windows desktop application for its popular AI chatbot. The move, announced Thursday, follows the earlier launch of a macOS client and marks a significant push by OpenAI to embed its technology more deeply into users’ daily workflows.

Ethical AI, Workforce Upskilling, Digital Inclusivity Take Center Stage At DMAP’s DigiCon 2024

06 November 2024 Manila, Philippines — The Digital Marketing Association of the Philippines (DMAP), the leading organization known for its excellence and innovation in digital marketing, has successfully hosted the ninth edition of the Digital Congress (DigiCon), with the theme, “REVOLUTION,” on October 15 to 16, 2024, in Newport City, Metro Manila.

Microsoft’s agentic AI tool OmniParser rockets up the open source charts

The new open source model that converts screenshots into a format that’s easier for AI agents to understand was released by Redmond earlier this month, but just this week became the number one trending model (as determined by recent downloads) on AI code repository Hugging Face.

OpenAI researchers develop new model that speeds up media generation by 50X

A pair of researchers at OpenAI has published a paper describing a new type of model — specifically, a new type of continuous-time consistency model (sCM) — that increases the speed at which multimedia including images, video, and audio can be generated by AI by 50 times compared to traditional diffusion models, generating images in nearly a 10th of a second compared to more than 5 seconds for regular diffusion.

OpenAI’s Swarm AI agent framework: Routines and handoffs

The newly launched Swarm framework from developers at OpenAI is an experimental tool designed to orchestrate networks of AI agents, and it’s been making waves in the tech community. Unlike other multi-agent frameworks, Swarm aims to provide a blend of simplicity, flexibility and control that sets it apart. Although still in its early stages, Swarm offers a fresh take on agent collaboration, with core concepts like “routines” and “handoffs” to guide agents through collaborative tasks.

OpenAI unveils experimental ‘Swarm’ framework, igniting debate on AI-driven automation

OpenAI has unveiled “Swarm,” an experimental framework designed to orchestrate networks of AI agents. This unexpected release has ignited intense discussions among industry leaders and AI ethicists about the future of enterprise automation, despite the company’s emphasis that Swarm is not an official product.

OpenAI’s robotics plans aim to ‘bring AI into the physical world’

OpenAI continued to accelerate its hardware and embodied AI ambitions on Tuesday, with the announcement that Caitlin Kalinowski, the now-former head of hardware at Oculus VR, will lead its robotics and consumer hardware team.

The enterprise verdict on AI models: Why open source will win

The enterprise world is rapidly growing its usage of open source large language models (LLMs), driven by companies gaining more sophistication around AI – seeking greater control, customization, and cost efficiency.

OpenAI scientist Noam Brown stuns TED AI Conference: ’20 seconds of thinking worth 100,000x more data’

Noam Brown, a leading research scientist at OpenAI, took the stage at the TED AI conference in San Francisco on Tuesday to deliver a powerful speech on the future of artificial intelligence, with a particular focus on OpenAI’s new o1 model and its potential to transform industries through strategic reasoning, advanced coding, and scientific research. Brown, who has previously driven breakthroughs in AI systems like Libratus, the poker-playing AI, and CICERO, which mastered the game of Diplomacy, now envisions a future where AI isn’t just a tool, but a core engine of innovation and decision-making across sectors.

Anthropic’s new AI can use computers like a human, redefining automation for enterprises

This new feature, called “Computer Use,” could have far-reaching implications for industries that rely on repetitive tasks involving multiple applications and tabs. From data entry to research to customer service, the potential applications are broad—and potentially industry-shaping.

Meta Introduces Spirit LM open source model that combines text and speech inputs/outputs

Just in time for Halloween 2024, Meta has unveiled Meta Spirit LM, the company’s first open-source multimodal language model capable of seamlessly integrating text and speech inputs and outputs.

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