DirectIQ Launches Email Marketing Software that Enables Businesses to Automate Effective Email Campaigns

The software comes with multiple features such as creating attractive and appealing email campaigns for free that can help businesses increase their turnover.

How Has Digital Marketing Affected Consumer Behavior?

Digital marketing campaigns have increased as a result of the integration of digital platforms into marketing strategies and daily life and the rise in the use of digital devices by consumers in place of physical stores. These campaigns often combine search engine optimisation (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, and social media advertising.

7 Email Marketing Mistakes Killing Mobile Conversion Rate [Infographic]

The team from Reach Mail share the most common mobile email marketing mistakes in this infographic.

Acoustic Marketing Cloud Launches Multichannel Composer to Close the Digital Experience Gap

Marketing teams of all sizes can deliver hyper-personalized, connected customer experiences across email, SMS, MMS, WhatsApp and more – with no coding required

Digital Marketing Vs Traditional Marketing

As an account manager for a digital marketing agency, some people may think that I’m going to go champion purely digital all the way, but as I’ve worked client-side, offline and online, I’m pretty well placed to look at the pros and cons for both traditional marketing and digital marketing.

How To Increase Sales and Traffic With eCommerce Mobile App Development

If you haven’t launched a mobile app for your project yet then hurry up to do it. While you doubt your rivals attract customers, sell their goods, and get insane profits. And if you have already developed mobile software for your company then take care of its promotion. Make people want to install and use your app. Try these tips to make your eCommerce mobile apps truly popular and efficient.

4 Highly Effective Ways To Get More Leads Onto Your eMail List

In this article, we cover a broad range of best practices that you can apply to maximize leads and grow your email list effortlessly.

Marketing on a Shoestring Budget

Marketing is a necessity for businesses of all types and sizes. According to the Small Business Administration (SBA), the average business spends between 9.6% and 11.8% of revenue on marketing. However, small businesses may not always have a large enough budget to launch a massive campaign. The good news is that you do not need a huge budget to begin your marketing strategy. “While using a trustworthy agency will ultimately give your business the best results,” Mechele Agbayani Mills, said. “There are many free or inexpensive tools at your disposal.” BBB provides the following tips on how to promote your business in a big way on a small budget.

Validity launches Mailcharts SMS to enhance mobile marketing capabilities

Validity, a provider of data quality and email marketing solutions has launched a new SMS solution. The company says MailCharts SMS, supports data-driven SMS campaign planning for eCommerce marketing teams. With a library of thousands of SMS messages, marketers can gain insight and inspiration from the SMS strategies from the world’s top brands. What’s working well, how they are deployed, and which industry benchmarks matter is key to success.

What Brands Need To Know About Hashed Emails, Mobile IDs and IP Addresses

MediaWallah recently published research that looks at the relative stability and uniqueness of these three major identifiers being collected for use in digital advertising and marketing to see how they are changing, how they compare, and what brands need to know as they further their first party data efforts.

5 Trends Shaping the Future of Franchise Local Marketing Right Now

Explore how franchise local marketing is changing to serve local customers better.

A Match Made in Heaven – CRM & Marketing Automation

As more small businesses leveraged CRM over the last 20 years, solution providers realized that CRM in concert with marketing automation could help businesses check two very big boxes off their operational to-do list. An integrated marketing automation and CRM platform means small business leaders don’t have to be a pro to easily generate powerful insights from their customer data.

Validity Launches MailCharts SMS to Enhance Mobile Marketing Capabilities

The solution provides meaningful insight into SMS campaigns, empowering ecommerce marketers to quickly develop data-driven omnichannel strategies

Marketing automation to close in on $4.7B globally by 2028

Marketing automation tools are being embraced by brands to help them deliver the customized and seamless experiences expected by their target audiences. The global marketing automation market is expected to increase from $2.75 billion last year to hit nearly $4.71 billion in 2028, rising at a compound annual growth rate of 7.9% during that period, according to a report by Valuates. The report reveals that email marketing automation will take the largest slice of market share at just over 32% and, geographically, North America will dominate with an almost 54% share of the global market.

How Navicosoft’s tectonic move for revolutionary trends in the Healthcare Marketing Industry

Facing the atrocities of COVID-19, like the other industries, the healthcare marketing industry has also steered to join the mainstream digital marketing trends. Moreover, outrageous spikes in mobile phones, especially smartphones, have further instilled the audience’s need to get instant healthcare consultation. According to the reports, 80% of the netizens tend to search online for information about health issues and respective medical treatment procedures beforehand.

Email Marketing for Real Estate Agents: How to Build an Email List

In the following guide, we’ll discuss how to build an email list, how to manage one over time, and how to leverage that list in the most effective ways for marketing you and your professional services.

Top 13 Results-Driven Online Marketing Agencies Every Brand Should Know

In this post, we examine some of the best online marketing agencies you can find, some servicing the entire digital marketing field, with others choosing to specialize in a few narrow niches. You will see more in-depth reviews in our Digital Marketing Agencies collection.

Social Media Management Market Worth $63.74Bn by 2028 at 24.3% CAGR Led by Cloud-Based Deployment, Deep Dive Analysis of 18+ Countries across 5 Key Regions, 50+ Companies Scrutinized in New Research Report by The Insight Partners

The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

Phonexa Launches HitMetrix to Help Clients Optimize Conversion Rates, Uncover Behavior Data Analytics

Marketing automation platform Phonexa is further adding value and unmatched potential to its turnkey software suite with the debut of HitMetrix, a user behavior recording and analytics product that helps lead generators and publishers optimize website conversion rates.

Tips To Bolster B2B Mobile Marketing

As more and more platforms are designed from a mobile first perspective, the way people interact with the platform is transforming. This requires a new and unique strategy to help businesses understand and adapt to the new reality.