How Marketers Can Reach Gen Z On Social Media
Discover how Gen Z is utilizing social media and what marketers need to know to effectively reach this unique audience.
How Marketers Can Reach Gen Z On Social Media
Discover how Gen Z is utilizing social media and what marketers need to know to effectively reach this unique audience.
LinkedIn Message Ads: Everything you need to know
Dive into the benefits, setup process and tips for running effective LinkedIn Message Ads that convert your leads into valuable connections.
2024 online holiday spending set for record year with $240 billion in sales
Adobe expects an 8.4% increase over last year’s online spending, nearly twice the increase seen last year.
QR code alternative introduces shoppable video ad tool
IRCODE combines app, advanced computer vision and an AI neural network to make out-of-home, video and TV ads scannable and shoppable.
5 ways marketers can master RCS for mobile messaging
Apple’s adoption of Rich Communication Services messaging is here, bringing forward numerous questions regarding how the business side of the standard can serve brands.
How To Create Winning Mobile App Marketing Campaigns
Mobile apps are more than just a convenience — they’re a direct pathway to customer loyalty, engagement, and revenue growth. Brands that invest in app development often find themselves with a powerful tool for enhancing user experiences, streamlining services, and fostering brand loyalty.
2024 Digital Marketing Strategy Guide
Most of us would be lost without our smartphones, tablets, and computers. People digest a lot of information on these devices, which is why a digital marketing strategy is imperative for any business owner. You want to catch customers where they are exploring search engines and using social media. Getting your marketing on these platforms will improve your conversion results, leading to more sales and revenue.
Google tests desktop windowing for Android tablets
Imagine that — being able to freely rearrange and resize the apps on your screen.
Foursquare introduces Sales Impact attribution features
The new offering combines location and purchase insights for mobile and multichannel campaigns.
Walmart bets on multiple AI models with new Wallaby LLM
Retail giant Walmart is no stranger to AI and has begun testing its own large language model (LLM), which it may use for other applications.
Cyberimpact Launches Landing Pages Feature to Empower Canadian Businesses
TERREBONNE, Quebec--(BUSINESS WIRE)--Cyberimpact, Canada’s leading email marketing platform, is excited to announce its new Landing Pages feature, a key addition to its suite of digital marketing tools. Available today, this feature empowers businesses to create high-converting landing pages without any coding or design expertise, streamlining marketing efforts.
Microsoft gives Copilot a voice and vision in its biggest redesign yet
Copilot is transforming into a more personalized AI assistant thanks to Inflection.
iContact Review
Before you choose an email marketing solution, you must consider current marketing needs, customer relationship management (CRM), analytics, and how these efforts impact future sales.
Former Apple designer Jony Ive is working on new hardware with OpenAI
The eye behind some of Apple's most iconic designs is turning his attention towards a new device.
Intel's upcoming Arrow Lake H laptop chips will offer beefier GPUs for AI workloads
They're meant for high performance notebooks, and notably they have slower NPUs than Lunar Lake.
The 4 Principles Of Effective Retail Marketing
What is retail marketing? Master these pillars to develop an effective retail marketing strategy, and attract more customers to your business.
Arc’s ‘better mobile browser’ is now available on Android
The Arc Search app is taking on Chrome on Google’s platform with a beta version of its browser that blocks ads by default and summarizes search results for you.
How to implement generative engine optimization (GEO) strategies
Discover actionable tips for aligning your content with AI algorithms and boosting your brand’s presence in an AI-driven world.
Tecno is bringing the best of mobile AI to affordable phones
At IFA 2024, Tecno is revealing a range of AI innovations that will soon land on its smartphones, and it seems the company — which makes devices that often blend innovation with affordability — is jumping on board the AI trend with an approach that blends the best of what Apple and Google have done with AI so far.