Salman Altaf Lays Out Robust Digital Marketing Tips for People to Reach the Top Of Their Game

Salman Altaf, who today is a well-known name in the entrepreneurial space from Multan, Punjab, Pakistan, says that choosing digital marketing and embracing its several strategies can help them carve their unique path in their niches.

Bennet Schwartz Discusses How Technology Changed The Marketing Industry

Bennet schwartz discusses how technology has changed the field of marketing, explaining how these updates are influencing the industry.

TECH TALK WITH MIKE: Why email marketing is still relevant

Email is still an active marketing tool. Indeed, it’s still one of the most important digital marketing strategies. If you’re in doubt, consider the following: It’s still the best way to engage customers.

Six Strategies To Make Your Campaigns Stand Out Using Email Marketing

Email marketing is one of the oldest digital marketing tricks in the book. While people commonly think old technology is outdated, and this is often true in certain industries, it doesn’t apply here. In fact, email marketing has a potential 3800% return on investment (ROI.) With all of that potential return, it’s more important than ever to use the right email marketing strategies for your email campaign.

3 Most Effective Tips To Improve Your Email Click-Through Rate

There is no denying the fact that click-through is the most crucial email marketing aspect based on which the success or failure of an entire email marketing campaign can be deduced.

Is your business analysing the rise in data to better understand customers?

The COVID crisis has prompted businesses to become more customer centric and those that don’t go down this road may struggle to compete, warns Katrina Wong, Vice President Product Marketing & Demand Generation, Segment.

What Is Online Marketing?

What is Online Marketing? Digital marketing is basically the part of advertising which uses modern and internet-based electronic media such as mobile phones, desktop computers and other similar digital devices and platforms to advertise products and services. This form of advertisement has helped businesses achieve remarkable success since the medium allows them to reach more people at a cheaper cost. Businesses can easily create a website from where customers can find all the information about their products and services. This form of advertisement is very effective as it reaches the target audience instantly.

The 5 Best Digital Marketing Strategies to Empower Your Business

Digital marketing is cost-effective and easily measured. With analytics, you can see near real-time results. You can also employ A/B testing and experiment until you find what works best for your particular business. Digital marketing allows you to move more rapidly than ever before. Plus, you’re able to forge more personal relationships with potential customers.

B2C marketing trends point to more messages, but improved relevance

First up, and this isn't a big surprise, over 90% of respondents said digital messaging - email, SMS, text - remains extremely important compared to other marketing strategies, seen as critical to the business goals of a company.

B2B Email Marketing Design Optimized for Conversions

Email marketing has become an essential tool for B2B companies. Coupling the right content strategy with an engaging design can help foster existing relationships and attract new customers.

SEO:WHAT IS IT AND HOW DO I USE IT?

SEO is the process of improving the quality and quantity of traffic to a website or a web page from a search engine’s unpaid results.

4 Reasons Why the Call Center Should Be Omnichannel

The customer journey is omnichannel, and customers expect and demand an exceptional experience through every channel they interact with, so why should the call center be any different? This article will look at the characteristics of a call center that is omnichannel, and will discuss why that should always be the case.

How to Keep New Website Visitors Engaged with Your Brand

Today, we will explore several strategies that can help business owners across all industries increase engagement among new visitors. Our tips will cover everything from enhancing your website’s usability to building active lead lists on multiple marketing channels.Let’s dive in.

Enhanced Automated Marketing Tools Give Travel Advisors with Dream Vacations New Ways to Increase Customer Engagement

Home-based travel agency franchise launches new social media and email marketing platforms

Top10 Reasons How Digital Marketing Helps In Making Business Profitable?

It is the reality that we board a technology-dependent world where the internet plays a major role. The Internet has enabled businesses to interact with their target audience. This is the reason why digital marketing is taking up from traditional marketing channels. However, another reason can be affordability. Digital marketing is affordable if compared to other channels.

Three Ways That Email Best Practices Can Lead To Better Campaign Performance

While many of these practices (particularly compliance) are must-have components of your email program, they can also play a dynamic role in your optimization strategies and initiatives. Below are three elements of email compliance and overall best practices that can yield tremendous value if you also look at them through the lens of improving recipient engagement and response.

Internet Marketing Strategies That Works

The most effective way to achieve success in what is internet marketing is to use content creation in addition to search engine optimization, Pay per Click and pay-per-play strategies.

Marketing Mix: Is Email Marketing Dead? Not If You Stay Updated on Best Practices

Email marketing is a valuable component of any brand or business’s marketing plan. If you are interested in exploring opportunities within email marketing, we have put together a list of dos and don’ts to help maximize your email marketing results.

Email Management Leader cloudHQ Unveils Free Email Templates

cloudHQ, an email management company based out of San Francisco, California, announced the release of Email Templates by cloudHQ, a brand new solution available in the Google Workspace marketplace.

5 mega-trends transforming the future of digital marketing

These five areas have changed the world for both B2B and B2C marketers.