
Staying Competitive Against Big Businesses: Best Practices for Advertising Your Small Business
There are a variety of ways to advertise your small business. Different forms of advertising can have varying outcomes for a business depending on a number of factors, like the industry you operate in, your advertising budget, and your expected ROI.

How Do I Grow An Online Business?
From hiring specialists to join your sales team to drafting a powerful SEO strategy, here are 20 answers to the question, “What are your best tips for immediately growing an online business?”

ZeroBounce Launches Free Email List Evaluator
ZeroBounce today announced the launch of a free email list evaluator which provides users a sneak peek into the results they might expect from a full list validation.

Navigating the Rocky Road of E-Commerce: 3 Common Challenges & How to Overcome Them
Being a trillion dollars industry, and with over 12–24 million stores across the entire globe — E-commerce is one of the most lucrative business options for entrepreneurs to pursue today. However, the E-commerce industry has undergone drastic changes in the last couple of years. And although less than 1 million e-commerce sites generate over $1000/year, succeeding in this E-commerce game has become challenging with its growing size and demand. So let’s explore the 3 major challenges e-commerce entrepreneurs face and ways to overcome them.

E-mail Marketing Market To Grow At A Remarkable Cagr Of 14% During The Forecast 2032
Email marketing is the practice of sending email advertisements to promote a product or service to an intended audience. This form of promotion has been around for several years and proven successful at reaching customers and stimulating sales growth. With the emergence of digital marketing tactics like personalization and segmentation, email marketing has become even more crucial to companies’ overall marketing plans.

The Most in Demand Digital Marketing Jobs
With the rapidly changing digital marketing landscape, it can be hard to keep up with the latest trends and technologies. Knowing the latest and greatest is essential if you want to stay ahead of the curve—and get ahead in your career. So, if you’re looking for new opportunities, check out some of the most in demand digital marketing jobs.

New Rules of Email: Expert Advice on What Makes Compelling Campaigns in a Well-Trod Medium
Email is one of the oldest and most established marketing channels, but that doesn’t mean there aren’t still improvements to be made — or fresh opportunities to be found. Retailers tempted to put the bulk of their energy into outreach through newer social or mobile platforms, believing that email is already “solved” or even outdated, are missing out on a channel with a massive audience that can also be targeted with extreme precision.

2023 Email Marketing Trends to Implement This Year
Be more efficient and still generate high ROI with personalized email campaigns backed by first-party data.

Elevate Your Marketing Strategy: 6 Email Ideas For Promoting Luxury Apartments
An estimated 4.3 billion people in the world use emails for communication, and that figure is only anticipated to grow in the coming years. Combine that with email marketing’s 4,200% return on investment (or $42 for every dollar spent), and it’s safe to assume that email is one of the most effective ways to reach one’s audience. In luxury real estate, email marketing can keep your listings top-of-mind and nudge potential clients through the sales funnel. With this in mind, let’s take a look at six of the best email marketing strategies you can use to promote your luxury apartments.

How to reduce your dependency on marketplaces with analytics services
Through analytics, you’ll gain significant advantages as you’ll gather valuable information about your business’s performance, customer behavior, and sales patterns across all your marketing platforms.

5 tips for promoting music events for 2023
Promoting a music event in 2023 can be daunting. Not only are you competing with hundreds of other events and event promoters in your city, but you’re also competing with huge tours, festivals, and parties that have been rescheduled to 2023 due to COVID-19. Therefore, we don’t blame you if you feel lost or overwhelmed. In this article, we aim to alleviate this burden by providing you with all the tips and tricks that will help you successfully promote your music event in 2023.

Increase Restaurant Revenue by Focusing on These 4 Customer Types
Understanding your guests’ behaviors leads to increased loyalty and ultimately more revenue.

5 Real Estate Email Templates
Email marketing is a key tool for any real estate business looking to attract and retain clients. Real estate email templates can help streamline the process of creating and sending effective emails that engage potential clients and keep current clients informed. Whether you’re a seasoned real estate agent or just starting out, using a real estate email template can save time and effort while still delivering a professional and effective message. Find out how some of the top real estate email templates can help you enhance your email marketing strategy and grow your business.

eBay Perks Up Its Marketing E-mails
The email subject line read, "Looking for new ways to save?" Inside, rather than just showing thumbnails of products, eBay displayed a picture of a person painting a bookshelf under the words "Save, smile, repeat."

North Essex Chamber Of Commerce: 10 Tell-Tale Signs You Need Business Automation
Feeling like there aren’t enough hours in the day? Business automation helps you optimize and grow your small business by lowering costs, minimizing errors, reaching new prospects, and improving productivity. And it’s not just for large corporations. According to a recent survey, 90% of employees feel burdened with repetitive tasks that can be easily automated, and 68% of employees have suffered because of work overload in which they have too much to handle. Think you may be part of that 90%? Here are ten tell-tale signs you need business automation:

Revolutionizing the Contractor Industry: How Local SEO and Digital Marketing can Drive Business Growth
Many contractors think word-of-mouth referrals are enough to grow your business, but in the digital age we live in now, it's important to have a strong online presence to attract and keep customers. This is where local search engine optimization (SEO) and digital marketing are useful. Digital marketing encompasses a range of online marketing tactics, such as; social media marketing, email marketing, content marketing, and local SEO to attract and retain customers. With the right expertise, a comprehensive digital marketing strategy can be created that drives traffic to your website and converts leads into customers.

LinkedIn Lead Generation: How to build your sales network and pipeline
Cold marketing pitches delivered through LinkedIn messaging often falls flat with the recipient. But digital marketers are starting to flip the script on that narrative and deploying effective automated LinkedIn prospecting campaigns, writes Mike Mayer, CEO of Main Event Digital.

Grow Your Email List With These 10 Creative Tactics
Email is a core component of many companies' marketing strategies, and its success depends on how effectively you can grow and maintain your subscriber list. The more people who opt in to receive your business's newsletters and marketing messages, the greater the number of potential leads you're reaching every time you send a campaign.

How to give your small business a virtual health check
If you are looking to get your small business off to a flying start in 2023, an online business health check can help to set you up for success. Turning a fresh page with your small business in the new year doesn’t have to mean a complicated deep dive into business strategy or require mounds of paperwork. In just a few simple steps, you can cover off some key focus areas that can make a big difference to your small business’s online presence.

How can SaaS brands grow their online presence?
The business world has seen a surge in SaaS companies in recent years, as businesses move towards cloud-based solutions. However, increased competition means brands must grow their digital presence to remain competitive. SaaS companies must build and expand their digital presence.