4 Customer Engagement Tactics That Work, According to Marketing Execs

“The bottom-line impact of improving customer engagement at every touchpoint is significant,” stated Hiver in its company blog. It backed up this claim with data from Constellation Research, which found that better engagement can increase cross-sell revenue by 22%, up-sell revenue by 38% and order size by 5% to 85%.

Why your clients struggle with marketing reporting

Provide your clients with transparency and actionable reporting. And in this article, we’ll walk through the top pain points small business owners experience and how you can provide the right reporting to enhance trust and retain more clients.

Marketing Automation Market worth $9.5 billion by 2027 - Exclusive Report by MarketsandMarkets™

The services segment of marketing automation is expected to have a promising future due to various integration of marketing applications. Services help organizations in building successful customer relationships by continuously supporting them through their business tenure. They also benefit the organizations by enhancing the marketing project execution and streamlining marketing operations.

12 Tips for Marketing Automation in 2022

Many businesses are not taking advantage of technology that can improve marketing results. With marketing automation systems, they can send thoughtful communications at the right time to nurture leads and convert them.

How To Scale Content Marketing & Improve Organic Search Rankings

Are you creating content for your website, but not seeing the results you desire? Do you want content that improves your search rankings, increases your brand awareness, and brings you more organic traffic? Let’s solve those worries by looking at how successful content marketing has helped businesses succeed, the common challenges content marketers face, and the ways ContentMarketing.io can help with all aspects of your content marketing strategy.

Free B2b Lead Generation Tools?

B2B Lead Generator: Our objective with B2B lead generation is to find the right product or service for your audience, and then sell them it. The B2B sales and marketing team needs to conduct this activity.

Recent Report Identifies RollWorks as a Top Vendor among Account-Based Marketing Platforms

The company “offers a feature-rich solution for organizations not willing to pay a premium for ABM capabilities”

Why Your Business Needs Digital Marketing

Digital technology has now reached far and wide in all realms of business, from ad campaigns to customer interactions. It is not only big businesses that can benefit from this change. Even small and medium-sized businesses can gain much from digital marketing. After all, every business needs an efficient process of reaching the target audience down to making sales. Digital marketing has become an undeniably crucial aspect of any business marketing strategy. Let’s find out how it can bring in revenue for your business.

Red Sift Strengthens Email Security For Cybersecurity-First Organizations Hosted on Microsoft Azure

Red Sift, integrated cloud email and brand protection platform provider, announced that the company is rapidly expanding its strategic investment in Microsoft technologies, further aligning with its products and services, and elevating Red Sift as a valuable email security service for mutual customers. The relationship is a natural extension of Red Sift’s participation in the Microsoft Intelligent Security Association (MISA) program and Red Sift products are now hosted in Microsoft Azure environments in the European Union and the United States.

B2b Marketing Communication Tools?

The Best Channels For Generating Quality Leads: Every marketing campaign should include an email marketing campaign. Email marketing is one of the most popular methods for conducting marketing, Content Marketing, Promotional Giveaways, Social Media, Networking Events.