Email Marketing vs Social Media Marketing: Which One’s Best for You?

The answer lies in the ability to used both in tandem. They both should be a part of your digital marketing strategy. You just have to find a time and place for both these channels. If your prospects react to lengthy content and prioritize communication, reach out to them via email. If they want quick and prompt responses, use social media to engage them. When used collectively, both email marketing and social media marketing can be an unstoppable force in your digital marketing arsenal.