#Google related marketing articles

How AI Is Changing SEO & Digital Marketing

Google has rolled out AI-generated summaries in search, but AI content is unlikely to rank highly in the new search landscape.

Proton launches ‘privacy-first’ AI email assistant to rival Google, Microsoft

The Swiss firm wants to be like Big Tech — but without compromising your data privacy

Digital Marketing companies Ad School, Expidr using NFC tech for providing businessess google review cards for marketing

Digital Marketing companies Ad School, Expidr using NFC tech for providing businessess google review cards for marketing

Google ends its third-party cookies deprecation plans for Chrome

Originally, announced in 2020, third-party cookies deprecation saw its end-date slide from 2022 into 2025 before Google announced new plans for its Privacy Sandbox.

The Scope of Digital Marketing in 2024

Marketing techniques have evolved as the ways in which consumers get information change. Radio advertising led to TV advertising, which then shifted to digital marketing with the rise of the internet. Besides these natural market progressions, the COVID-19 pandemic is driving the scope of digital marketing even further online.

How blogging builds trust and brand loyalty in the age of AI

Is business blogging truly dead? Learn why and how every business should integrate blogging into their digital marketing.

2024's Indispensable Digital Marketing Tools: What You Need to Succeed

To save your time, the scrutinization of all categories of tools has been carried out, and the top five most widely used tools from each category are listed below for you to choose from.

Digital Marketing in 2030: Major Changes & How to Adapt [with on-demand webinar]

Big changes are coming over the next several years that will affect how digital marketers connect with and build strong relationships with their customers and prospects. Generative AI will be a huge driver of these changes, creating both massive opportunities and massive disruptions to the status quo.

OpenAI’s Rockset Acquisition And How It May Impact Digital Marketing

OpenAI's Rockset acquisition could lay the foundation for the next wave of innovations in digital marketing

Digital Marketing Tools Market Disruption Emerging Technologies and Their Impact

The Digital Marketing Tools market value was US$ $$ million in 2020. The Digital Marketing Tools market value is forecast to reach US$ $$ million by 2031, growing at a compound annual growth rate (CAGR) % during the forecast period from 2023-2031.

Google links with NBCU, becomes Official Search AI Partner of Team USA

NBCUniversal’s Olympics coverage will leverage Google’s products, including Search, Maps and Gemini, while the tech giant elevates athletes’ stories.

Tech Tracker: Automation is becoming a must-have for restaurant marketing

BentoBox launches new marketing platform that includes automated email and SMS to customers, ARO launches an AI-powered marketing platform, and more

Gmail’s Gemini AI sidebar and email summaries are rolling out now

Google is adding Gemini AI features for paying customers to Docs, Sheets, Slides, and Drive, too.

Digital Marketing Courses Market To Hit USD 2161.33 Million by Value , at Exponential CAGR of 12.45% Through 2029

Digital Marketing Courses Market was valued at USD 950.61 Million in 2022, and it is expected to reach USD 2161.33 Million by 2029, exhibiting a CAGR of 12.45% during the forecast period (2023-2029)

How to Fix Holes in Your Digital Marketing and Do SEO the Right Way

Here are highlights of our conversation:

What marketers need to know about email deliverability

What you need to know about deliverability requirements, the impact of getting them wrong and best practices to be sure that doesn't happen to you.

Marketers brace for impact of summaries in Apple Mail, Gmail

Email is the top area where marketers are increasing their budgets. Some 62% of US B2B and B2C marketers had increased their email marketing campaign in the past 12 months, according to April 2023 data from SeQuel Response and ISG. But recent email updates from Apple and Gmail add new challenges to email marketing, especially for B2B marketers.

Gmail remains by far the most popular email service — but competition lead by Outlook and ProtonMail is rapidly building, TechRadar poll finds

We asked readers what their primary email service was

Google Ads launches Cross-Media Reach Measurement for video campaigns

A new Google Ads tool – Cross-Media Reach Measurement – lets advertisers measure deduplicated, on-target reach and frequency across video campaigns.

Why Digital Marketing Teams Should Apply The Mixture Of Experts AI Approach

Effective digital marketing is the key to driving the revenue and growth your organization needs to grow, but common challenges frequently prevent teams from achieving optimal results. For starters, the digital landscape is constantly shifting beneath our feet. On top of that, no matter your vertical, it seems like there’s another business that’s been doing it better and longer than you have.

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