I tested this new AI podcast tool to see if it can beat NotebookLM - here's how it did
EXCLUSIVE: Speechify's new AI Podcast feature surprised me in a few ways. Students also get some study-help upgrades.
XML sitemaps: What they are & why they matter for SEO
Help search engines crawl your site smarter. Learn what an XML sitemap is, how to create one, and why it’s essential for SEO and site visibility.
Google Ads launches diagnostics tool for cart data conversions
Google's new tool flags issues in product-level conversion tracking so advertisers can fix errors before they impact performance.
Structured vs unstructured citations for local SEO
What’s the difference between structured and unstructured citations? Learn how both impact local SEO, visibility, and trust—plus how to optimize them.
ChatGPT can now talk nerdy to you - plus more personalities and other upgrades beyond GPT-5
GPT-5 is a big deal, but don't underestimate the power of these smaller feature upgrades - especially new access to Advance Voice Mode for free users.
18 Top Digital Marketing Tools in 2025 Based on Category
From social media management tools to SEO and email aides, there are plenty of options to improve your digital marketing.
Google Preferred Sources rolling out in US and India
Initially a labs feature, Preferred Sources lets searchers pick which sites they want to see more often in the Top Stories section in Google Search.
An SEO guide to understanding E-E-A-T
E-E-A-T shapes how Google ranks your content. Learn what it means, why it matters for SEO, and how to build trust, authority, and credibility online.
Google rolls out AI-powered asset optimization for Demand Gen ads
Google is turning up the dial on AI-powered ad creative, pushing automated image and video enhancements live in Demand Gen by September.
What Google’s AI Mode means for your B2B paid search strategy
The old keyword-based approach is breaking down. Shift your B2B PPC approach to match Google’s AI-first direction – without overspending.
Long-form content is still very much alive, and here’s how to do it
Learn what qualifies as long-form content and what it takes to rank—structure, depth, search intent, and E-E-A-T. Make your content go the distance.
8 Emerging Trends CMOs Need To Watch: What’s Next In Content Marketing
AI is changing how we create, distribute, and measure content. These eight trends offer a clear path forward for content marketers and CMOs.
Google Ads API adds new targeting options in Performance Max
You can now fine-tune Performance Max campaigns with long-awaited controls over devices, keywords, and age targeting.
I tried Perplexity's new reservation feature, and it surprised me with new dining spots to try
The AI tool connects directly to OpenTable, so you don't have to navigate between apps or tabs to find a restaurant and then book a table.
Got a new PC? 5 apps to install first (and how they'll improve your workflow)
Every time I get a new PC, I install these five apps before I do anything else. Here's why I recommend them to everyone.
3 ways Google Chrome and Wallet just made shopping a whole lot easer
Starting today, Chrome lets you 'buy now, pay later' in just a few clicks, with options like Zip, Affirm, and more now available.
Readers' Choice 2025: You Pick the Top Home Networking Brands
Our savvy readers are serious about their in-home internet connectivity, routers, modems, and other networking hardware, and these are the manufacturers they trust the most.
A smarter Siri with deep voice-based controls is on the horizon
Siri will finally let you talk with apps and get stuff done.
Google Web Guide: How It’s Reshaping The SERP And What It Means For Your SEO Strategy
Web Guide shifts search from links to meaning. Here's how publishers can adapt to AI-organized SERPs and semantic clustering.
Google: Actually, AI in Search is driving more queries and higher quality clicks
Last month, a Pew Research Center report shed light on Google's AI Overviews' effect on web publishing. In short, the analysis painted an abysmal outlook for anyone relying on web traffic. But on Wednesday, Google Search head Liz Reid penned a blog post that puts quite a different spin on things. The Google VP claims traffic from search to websites is "relatively stable" and that click quality has increased.