Cobalt Keys LLC Unveils Bold Initiative to Boost Brand Visibility Using Advanced AI and Strategic Email Marketing
Cobalt Keys LLC has announced a new initiative aimed at improving businesses' visibility on search engines and Google Business Profile listings. This project focuses on boosting the presence and authority of firms in the Las Vegas area and beyond by using advanced AI automation and strategic email marketing.
Google adds generative AI insights, shopping ad campaign goals
Google's new tools offer retailers real-time shopping trends, AI-powered insights and automated inventory syncing.
How To Get Quality SEO Content Out Of Generative AI [Checklist]
A helpful checklist and guide for incorporating AI into SEO content creation processes.
How to use generative AI in copywriting for an A/B testing program
Get on board with generative AI to create effective A/B test variants for email campaigns. And meet Chad.
2024 Digital Marketing Strategy Guide
Most of us would be lost without our smartphones, tablets, and computers. People digest a lot of information on these devices, which is why a digital marketing strategy is imperative for any business owner. You want to catch customers where they are exploring search engines and using social media. Getting your marketing on these platforms will improve your conversion results, leading to more sales and revenue.
How to secure leadership buy-in for digital marketing initiatives
Get your leadership team on board with digital marketing using these key strategies to align goals and drive sustained business growth.
Shift focus on your hotel’s digital spend and marketing mindset
Seek meaningful metrics, not just the latest trends
Cogwheel Analytics Announces Launch of Hotel Digital Marketing Benchmarking Scorecard
We are pleased to introduce our latest innovation, the Benchmarking Scorecard. This enterprise tool is crafted to transform how hotels assess their digital marketing performance. Tailored to meet the needs of hotel management companies, ownership groups and digital marketing agencies for both branded and independent hotels. The Benchmarking Scorecard allows you to compare your hotels’ performance indexes against key performance indicators of similar hotels.
5 ways to use project management data to increase marketing ROI
Get tips for aligning data with marketing goals, optimizing workflows, managing resources and more.
What Are Display Ads: A Complete Guide for Digital Marketers
Enhance your digital marketing efforts with display advertising. Learn what it is, the different types, and how it can take your brand to the next level.
8 questions to ask your new PPC clients
Ask these key questions to tailor your marketing strategies, deliver measurable results and set up your client relationships for success.
How to plan a website to maximize SEO success
Most new websites make SEO mistakes. This guide and template will show you how to retain and improve SEO on your next website project.
YouTube Adds Website Visits Goal for Promotions
YouTube’s added another way to drive traffic to your site via paid promotions, with a new “Website Visits” goal that’s been added to its direct campaign options available within YouTube Studio.
YouTube Studio adds new website visits goal for promotions
YouTube Studio now has a website visits goal in promotions, allowing creators to drive traffic to their websites directly from their videos.
Is it time to rethink your Google Ads strategy?
Reimagine your Google Ads with a focus on audience targeting. Learn how a strategic overhaul can optimize your ad performance and budget.