
DirectIQ Launches Email Marketing Software that Enables Businesses to Automate Effective Email Campaigns
The software comes with multiple features such as creating attractive and appealing email campaigns for free that can help businesses increase their turnover.

How Has Digital Marketing Affected Consumer Behavior?
Digital marketing campaigns have increased as a result of the integration of digital platforms into marketing strategies and daily life and the rise in the use of digital devices by consumers in place of physical stores. These campaigns often combine search engine optimisation (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, and social media advertising.

Top 13 Results-Driven Online Marketing Agencies Every Brand Should Know
To succeed in today’s online marketplace, apartment marketers must create flexible budgets rooted in strategic planning. Despite all the changes we’ve seen (social video, increase in virtual communication, etc.), there are still a few guiding principles that will help you navigate any digital landscape and set your budget up for success: Meet prospective residents where they are, Reach prospects across a variety of channels throughout their leasing journey, Tailor your budget allocation to your community’s occupancy needs.

5 helpful marketing tools for startups
Here are five helpful marketing tools that will make it easier to get the word out about your brand – regularly, affordably and creatively.

Digital Marketing Vs Traditional Marketing
As an account manager for a digital marketing agency, some people may think that I’m going to go champion purely digital all the way, but as I’ve worked client-side, offline and online, I’m pretty well placed to look at the pros and cons for both traditional marketing and digital marketing.

From Cold Calling to Email Marketing – How to Boost Post Covid Travel Sales
During the pandemic, travel brands lost a vital connection with their core client base. As the world reopens from nationwide lockdowns, we can see a resurgence of the travel industry. US air travel has touched pre-pandemic levels, and hotel bookings are also at a 52-week high. This can be a golden opportunity to grow your client base and reinvent your core values as a travel company. In the post-COVID era, travel company CEOs must start marketing from scratch to boost post covid travel sales.

B2B E-mail Marketing: Top 5 Tactics for Lead Generation
According to Research, Over 48% of Marketers hail E-mail as the Best Method for Creating Internet Leads. A Successful Lead – Generating Plan Will Provide Your Company with 0ther Advantages, Including Increasing Revenue Generating.

5 Best Marketing Strategies To Grow Your Small Business
Are you looking for ways to grow your small business? If so, you’re in luck. You can use several marketing strategies to get your business off the ground and running. This article, we’ll look at best marketing strategies for small businesses. Whether you’re just starting or have been in business for a while, check out these tips.

Direct-to-Consumer Marketing 101: How to Get Started
Direct-to-consumer marketing (D2C) is a marketing method where a company markets and sells products and services directly to end consumers, eliminating the need for middlemen.

Why do marketers LOVE BIMI?
In this world of information overload, making a mark on customers’ minds becomes imperative for any brand. Even though apps like Instagram, Facebook and LinkedIn rule the visual market, it’s time marketers use Gmail to their full potential. Therefore, companies today are adopting BIMI and DMARC to enhance their sales and conversion rates.

Top 6 Free Survey Maker Tools For Marketers
Looking for a free survey maker? Here are 6 of the best survey tools out there for marketers, with a list of their pros and cons.

Five Ways Ai Will Change The View Of Digital Marketing Game In 2022
With the steady rise of AI and its continual development, one can only wonder how these improvements to AI will change the digital marketing game in 2022. From chatbots and virtual assistants taking over plenty of first response positions to personalized user experiences, and plenty more; 2022 looks to be an interesting year for digital marketing.

Why Having VP Of Digital Role Is Critical In Today’s Enterprise Companies
The scope of digital marketing is vast and continually expanding, but with a strong leader at the helm of your digital efforts, you can navigate today’s ever-changing landscape and chart a course toward a more robust digital presence as you move into the future.

Painless ways to grow your small business: Reward word-of-mouth advertising, tap into testimonials
You can find new customers by featuring the ones you have now on your website, social media and newsletter. And reward your existing customers when they refer new ones. We've also got four more ways to to grow your business and without breaking the bank.

The importance of digital marketing for law firms
Digital marketing is a cost-effective way to enhance conversions and engagement for any business, yet many law firms are still utilizing online strategies and capabilities to grow. In this article, we discuss which digital marketing tactics are used by modern law firms to fuel growth. We spoke to legal marketing experts who shared some insights on how law firms that are focused on growth can quickly evolve their online strategies.

Social Media Management Market Worth $63.74Bn by 2028 at 24.3% CAGR Led by Cloud-Based Deployment, Deep Dive Analysis of 18+ Countries across 5 Key Regions, 50+ Companies Scrutinized in New Research Report by The Insight Partners
The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

Buyer Personas: Digital Marketing’s Secret Sauce
Trying to sell to your target e-commerce audience without a buyer persona is like seeing in the dark without a flashlight. You have to resort to potentially wrong perceptions based on inaccurate details and guesswork. Buyer personas — also known as customer, audience, or marketing personas — although fictional, rely on research-based insights collected from prospective customers. E-commerce and social media platforms like Amazon, Facebook, and Walmart are no different. They need to shine a light on potential buyers, so marketers are not making sales pitches in the dark.

10 digital skills to make you relevant in tech industry
Businesses and organizations in the tech industry are beginning to see the importance of digital skills which can be used in solving issues.

6 Tips for Entrepreneurs on Upgrading Their Communication Channels
In a rapidly evolving business landscape, it's more important than ever for entrepreneurs to keep their communication channels up to date. Whether it's updating your website, adding new social media platforms, or simply improving the way you communicate with customers and clients, there are a number of ways you can upgrade your communication channels.

How Franchise Website Suppliers Aid Brands with Specialized Digital Marketing
Not so long ago, advertisements were what we saw on TV, heard on the radio or got in the mail. Nowadays, marketing comes to consumers from all angles, and with that change, companies are trying to stay ahead of the curve. One way that franchises make sure their presence online is reaching a target audience is with the help of web service suppliers.