
How Long Should Your Marketing Emails Be? You Might be Surprised
Email marketing promotion is one of the most essential tools small businesses use to win more clients. Having an established mailing list and consistent frequency allows businesses to gauge what strategy and messaging works best.

14 Email Subject Line Best Practices for your Small Business
A successful email marketing campaign needs an eye-catching, succinct and relevant subject line to grab the attention of recipients and encourage them to open the email to learn more. Professional email subject lines are often descriptive and personal, rather than generic and lackluster, which do little in compelling subscribers to open the email.

AI Tools for Better Social Media Profiles
An engaging profile is crucial for standing out on social platforms such as Facebook, LinkedIn, and Twitter. Here are three tools to help.

Gmail To Introduce Emoji Reactions For Expressive E-mail Responses: Report
Google is said to be in the works to introduce emojis as a means to reply to emails instead of composing a complete response for Gmail users. According to reports, the tech giant is currently in the process of integrating the feature to express reactions to emails through emojis directly within the Gmail platform.