#EmailMarketing related marketing articles

Spring refresh part 2: email marketing KPIs

Last week, Amy Doyle Ellwood wrote a spring refresh blog post, covering essential items like list cleaning, segment reviews and other highly valuable aspects that make up the building blocks for successful email marketing. If you haven’t checked it out, you can do so here.

Postmastery Joins the Emailexpert Marketing Consortium

Leading Email Delivery and Analytics Company to Strengthen EmailExpert Marketing Consortium's Capabilities

Postmastery Joins the Emailexpert Marketing Consortium

Leading Email Delivery and Analytics Company to Strengthen EmailExpert Marketing Consortium's Capabilities

Drip Email Marketing Market Unidentified Segments - The Biggest Opportunity Of 2024, HubSpot, Automizy, Customer.io

Advance Market Analytics published a new research publication on "Drip Email Marketing Market Insights, to 2030" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Drip Email Marketing market was mainly driven by the increasing R&D spending across the world.

Everlytic frees up email marketing capacity for South Africa businesses

Everlytic’s Digital Services Team takes the workload off marketers by building and sending effective email campaigns for them.

Marketing Byte: AFDR Finds Digital Marketing Remains Supreme in Driving Franchise Business

Building a marketing budget and deciding where to spend those dollars are important decisions in any business. Data in the 2023 Annual Franchise Marketing Report (AFMR) reveals that, for franchise locations, digital advertising is the leading generator of customer leads and traffic. Digital advertising was followed by social media and email marketing.

How to Land in Your Subscribers Inbox: 4 Key Steps for Email Marketers from GlockApps

The Key Steps for Email Marketers to Reach the Inbox

The marketer's playbook: Tackling 2024's top email marketing obstacles

This article will help you to learn more about these challenges and some ways to tackle them.

Segnivo Slashes Email Marketing Costs for Nigerian Businesses, Organisations, and Digital Marketers up to 75%

Email marketing has over time proven to be one of the best marketing and engagement channels for most businesses, organisations, digital marketers, and content creators; from sending email newsletters to existing clients, customers, and subscribers, to nurturing and converting cold leads to paying customers.

Email Marketing Trends for 2024: Proven Essentials

Email marketing is constantly evolving, so it can be difficult to know where to invest your time and energy from year to year.

Digital Marketing Spending Market size is set to grow by USD 353.53 bn from 2024-2028, shift in consumer behavior toward online shopping to boost the market growth, Technavio

The global digital marketing spending market size is estimated to grow by USD 353.53 bn from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 8.8% during the forecast period.

Google’s New Bulk Email Guidelines Incentivize Better Digital B2B Strategies

The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now.

100 Email Marketing Statistics Every Business Should Know

Understanding the Power of Email Marketing: An Overview

Email Marketing Trends for 2024

Explore our list of 2024 email marketing trends below and learn strategies to help improve your overall hotel email marketing performance.

Navigating the Dynamic Landscape of the Global Digital Marketing Market - Trends, Strategies, and Opportunities for 2024-2032

Digital marketing has become an indispensable tool for businesses worldwide to reach and engage with their target audience effectively. With the advent of social media, search engines, mobile apps, and other digital channels, companies are leveraging innovative strategies to enhance their brand visibility, drive customer acquisition, and foster long-term relationships with consumers.

Why you should track your email’s long tail to measure success (plus a case study)

Get tips on finding the right reporting window to capture your email campaigns' true long-term performance.

The Future Of Email Marketing Lies In AI

Getting the right message to the right client at the right time is the holy grail for any marketing leader. But these days, a growing universe of marketing channels can leave marketers wondering which path they should take—and how best to meet the fast-changing needs.

What you need to know to become a digital marketing manager

Digital marketing platforms have become essential for reaching and keeping customers while print advertising is declining.

5 Benefits of Email Marketing in 2024

Read on to learn about the types of email marketing, the main benefits and how to develop an email marketing strategy.

NP Digital Launches Its New Mail Grader Tool To Audit Email Marketing

Mail Grader Is the Agency’s Free Auditing and Insights Tool Available to the Public

Sign up for our weekly newsletter!

Not your average email newsletter... Marketing tips, fun, and who knows what else!