All You Need to Know About World-Class Email Infrastructure

As a rule of thumb, marketing teams don’t set the infrastructure up on their own, leaving the technicalities to the IT department. Having said that, whether you are a marketing manager or a business owner, an understanding of how all the wheels of the infrastructure machine work together will help you get insight into the campaign’s performance.

5 tips on how publishers can grow their email marketing list

Newsletter subscribers are twice more likely than non-email subscribers to convert into paying members. Shrikant R Kale, the Co-founder of iZooto looks at publishers can grow their email list in the most effective ways.

4 Types of Emails You Need to Send Your Email List

With your email list, you want to send messages that are valuable and promote engagement. Here are four types of emails you need to send your list regularly in order to achieve this.