5 High-Impact Marketing Tactics To Drive Sales For Your Software Company

With the exponential growth of software, technology, and internet companies in the Indian startup landscape, how you market your new solution is crucial to its success

The Death of the Open Rate: How Email Marketers Can Prepare for iOS 15

Six ways you can prepare your email marketing program for the death of the open rate:

YC-Backed Mailmodo Looks To Revamp Email Marketing With App-Like Experiences In The Inbox

Bengaluru-based Mailmodo has announced a $2 Mn funding round led by Sequoia Capital India’s Surge accelerator, Y Combinator

MarTech Interview With Dennis Fois, CEO At Copper

Should the eventual death of third-party cookies serve as a catalyst in the future to B2B marketers? Dennis Fois, CEO at Copper dives deeper in this quick chat:

Best Email Checker Software, Complete Review

Let’s be honest – if a solution doesn’t solve the problem, then it’s not really a solution. At least not for your specific problem. Once you’ve learned this, it’s time to use the email tools you are considering for your marketing campaign and check that they meet all of your requirements. Write them all down to review, and then try to figure out what they cost you.

Thinking Outside the (In)box: Using Email Marketing to Drive Bookings in Today’s Economic Climate

yan Austin, Bluetent’s Director of Email Marketing, and his expert team have helped clients successfully pivot their email strategy for the new challenges presented in 2021. Austin has identified two marketing concepts that all vacation rental brands should consider implementing for the summer—and beyond.

Email Marketing Funnel: How To Attract, Nurture, Convert & Retain Customers [Infographic]

Are you looking for ways to improve your email marketing process? Want to learn how to use email to attract, nurture, convert and retain more clients? The team from Branticles share their tips for success in this infographic.

HOW PEOPLE ARE EARNING FROM AFFILIATE MARKETING

Affiliate marketing is a great opportunity to make money. How? Promoting other people’s products and services with your affiliate link generates commissions for you every time someone buys something from the site. How do you get started with it? There are many different ways people are earning from affiliate marketing! Read on to find out more about 8 of them.

THE POWER OF PROCESS, YOUR IDEA NUMBERS OF CLIENTS AND ENGAGING E-MAIL NEWSLETTERS

This week, we are tackling the practice management topics of creating processes, your ideal number of clients and creating engaging email newsletters. Our first piece of the week takes a deep dive into creating standard operating procedures for your business. Our next piece is a video that covers why more isn’t always better. Our final piece provides tips to engage your client contact list.

The Constant Contact Email Marketing Automation Tools to Know About

Constant Contact is one of those companies. In addition to its pre-built email templates, Constant Contact also offers email marketing automation services as part of its Email Plus and E-Commerce Pro pricing package. These tools can help your company automatically welcome new contacts, nurture leads, expand your audience with various list-building tools, improve engagement, and more.

How to Make Your Business Stand Out From the Noise

The world of digital marketing is constantly changing. Considering global B2C sales are projected to surpass $4.5 trillion in 2021, it makes sense that businesses and individuals are always looking for any way to get an edge in a competitive marketplace.

Get More Out of Your Email Newsletter Strategy with Next-Gen Monetization

At the end of the day, a successful newsletter strategy needs to incorporate ways to drive revenue without taking up too much of your time. With the right dedicated email monetization platform, the technology does the monetizing for you. This frees up your business to focus on creating and publishing high-quality email content your subscribers love and that your advertisers want to be a part of.

3 Simple Tactics to Boost Your B2B Newsletter Results

While B2B newsletters typically get less engagement than business-to-consumer (B2C) emails, they’re still a tremendous way to nurture your audience and boost your brand awareness.

Email Ideas That Turn Lookers Into Bookers

Effective ways to drive email conversions on your campaigns

5 Reasons to Prioritize Email List Hygiene for Marketing Success

Do you know that your email list hygiene can make or break your next marketing campaign? Not sure what this term means? Email list hygiene is the process of weeding out cold or decayed contacts and retaining the responsive ones. There is nothing wrong with letting go of a chunk of dead contacts from your email lists to make it more effective. In fact, if you don’t indulge in this practice, your sales and marketing teams can experience a steep dip in lead engagement rates. If these professionals work with an unhygienic email list, they will struggle to meet their monthly or quarterly quotas, which will thwart their morale. But, this is not where the story ends! Here are 5 More Reasons Why a Hygienic Email List Should Be Your Marketing Priority.

DIGITAL MARKETING – THE BEST WAY TO CREATE BRANDING

Though these strategies are available,press release distribution also serves to be important along with digital marketing.Know some of the digital marketing techniques to improve brand awareness.

A Step-by-Step Guide to ESPs

Email service providers, also known as ESPs, are tools that help to completely change the way you do business for the better.

The 6 Best Email Newsletter Tools That Will Help You Grow Your Audience

Writing a newsletter is an essential tool to growing your online audience. While it may sound like a fairly straightforward process, it can be difficult to make sure your newsletter reaches your readers. Luckily, we have technology on our side to help us with this step. These email newsletter tools make it easy for writers to send newsletters to their audience.

10 Best Digital Marketing Tools for Small Businesses

With the advent of technology, everything these days is available at our fingertips, anywhere on the go. Here are the 10 best digital marketing tools for small businesses to take their sales and business to the next level.

SENDLINE RAISES $20 MILLION TO CONVERT SHOPPERS INTO LOYAL CUSTOMERS

Two upcoming tools include Audiences, which will unify customer data and provide insights, and an SMS product for two-way communications and enabled campaign-level sending.