Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What’s Driving the Change?
Built from billions of real-world data points across email, SMS, and automation, this report is essential reading.
6 Ways Freelancers Can Turn Email Marketing into Monthly Revenue
We’ve gathered six simple ways to expand what you offer to clients, build long-term relationships, and become a true partner — not just the person who built their site.
How one newsletter tripled paid membership revenue with retargeting emails
This overlooked email strategy turns warm clicks into high-converting follow-ups — without sounding like spam.
10 insights for marketing and MOps leaders from the State of Martech 2025 report
There are now 15,384 tools in the martech universe, but the bigger news is how these tools impact marketing organizations.
Smarter ways to visualize search marketing data in 2025
Go beyond basic SEO or PPC reporting. Transform raw marketing numbers into visual stories that drive decisions and strategy.
Email is the most misunderstood channel in your digital stack
Email can be your brand’s most controllable growth lever — if you stop treating it like a last resort.
The Best Android Video Chat Apps for 2025
Consider these top apps (listed in alphabetical order) the next time you need to talk with coworkers, family, and friends.
How smarter campaign modeling and automation drive real marketing ROI
Overcome CRM limitations, fix attribution gaps and unlock true marketing ROI with smarter automation and campaign.
Not everything needs an LLM: A framework for evaluating when AI makes sense
There will always be use cases where leveraging an ML implementation is not the right path forward. How do we as AI project managers evaluate our customers’ needs for AI implementation?
Why mindset, not just tech, defines AI success in marketing
AI changes everything — especially making decisions, learning and leading. Here's how to shift from optimization to reinvention.
Mistral comes out swinging for enterprise AI customers with new Le Chat Enterprise, Medium 3 model
French AI startup Mistral has raised boatloads of private funding but has yet to crack the top AI usage charts globally, especially when it comes to enterprise and developer adoption.
Emails That Engage, Not Just Inform
At Together Films, we treat email marketing as a craft—clarity meets personality and every word earns its place. Our approach blends conversational warmth with razor-sharp precision, cutting through inbox noise without sacrificing authenticity. We don’t want robotic templates, designed simply to communicate; instead we aim for compelling, human-centric copy designed to connect.
Brand apathy growing among U.S. consumers
Consumers choose les expensive options they don't see as inferior in quality. Can better consumer engagement fix that?
Google adds more AI tools to its Workspace productivity apps
Now, through Gemini, users can create audio files based on uploaded documents and slides. They can also generate audio overviews within deep research reports. These podcast-style audio files are downloadable. Audio Overview generates voices and grounds its discussions solely on the provided documents.
Smart Marketers Use This 4-Step Framework for Every Email Campaign
Explore the 4-part email framework leading businesses use to systematically improve open rates, boost engagement and increase conversions — without relying on guesswork.
Lead Generation Market Report 2025, with Profiles of AeroLeads, Callbox, Clearbit, Demandbase, HubSpot, InsideView, Leadfeeder, Marketo, Pardot, Salesforce, Salesgenie, UpLead, ZoomInfo & more
Growth is driven by digital marketing, AI, and data analytics, while North America holds a major market share.
Why Email Newsletters Are a B2B Marketing Game-Changer
In our interview with Mistry, she details how to create newsletters that build valuable relationships, the need to establish realistic publishing schedules based on resource constraints and measuring newsletter success.
With privacy updates, smarter audiences and stricter inbox rules, here’s how to modernize your email strategy.
The best marketers are getting more from email than ever — by adapting. Let’s unpack three high-impact tactics that drive true engagement and explain what to leave behind in your archive folder.
Claude just gained superpowers: Anthropic’s AI can now search your entire Google Workspace without you
The new Research capability enables Claude to independently conduct multiple searches that build upon each other while determining what to investigate next. Simultaneously, the Google Workspace integration connects Claude to users’ emails, calendars, and documents, eliminating the need for manual uploads.
Email marketing software trends that will shape 2025 strategies
Email marketing is evolving with new technologies and a demand for more. So keeping up with the trends is essential for the marketers to build the right strategies.