My Method... How Getaway used email marketing to boost metrics across the board
As travel and hospitality brands continue operating in recovery mode, with overall performance below 2019 levels and the industry hit by the pandemic, we have seen glimmers of hope and potential as innovative leaders have found creative ways to keep customers engaged—and increase growth.
How Email Marketing Will Adapt To A Change In Privacy Settings
Focusing your attention and optimization efforts on more valuable performance metrics will help you enhance the value of your email program and should contribute even more to a company’s bottom line.
11 Platforms for Headless Commerce
Headless commerce separates the frontend from the backend of a brand’s web presence in an API-first architecture. Headless technology can provide significant advantages in design and performance, particularly for an evolving omnichannel sales environment. Moreover, brands can save time and money integrating existing content with new ecommerce sites and otherwise tailor content for each customer.
Is Your Company Ready To Sell Globally?
So, how prepared are you to go global? I have spent the last 24 years in the language industry and have helped hundreds of SMBs successfully grow their global revenue. I believe it is important to note the following dynamics of going global.
How Email Marketing Works in 2021: Trends and Best Practices
Email marketing remains a vital component in any business strategy, and more so in the year 2021. However, that doesn’t mean you can just rehash what you did last year and expect it to produce excellent results. You will need to pay attention to new trends and best practices.
27 top SaaS companies for business
More companies are relying on software as a service (SaaS) as a cloud-based option for delivering a variety of software applications to end users. Fortunately, they have a broad selection of SaaS applications from which to choose. Companies today can access all sorts of applications via the cloud from a large number of SaaS providers. While some of the most well-known of these deliver core business applications, there are lots of vendors that provide more specialized applications via the SaaS model.
Why Every E-Commerce Brand Needs to Be All-In on Email Marketing
Email isn’t going anywhere, and while SMS marketing may be experiencing industry-high open rates, specifically in the e-commerce industry, email cannot be ignored. Here is why brands need to be all-in on email marketing.
Is Machine Learning Impacting Web Development?
AI is firmly embedded in all areas of production, and therefore the main attitude of web developers should be finding ways to practice its unlimited possibilities for their own use. After all, the competitors are working on it right now.
Metrics That Will Matter in Email Beyond 2021
Email marketing has been one of the most effective digital marketing channels for decades (over 43 years in all) and over that time it has constantly evolved to meet the changing needs of users, developments in technology, and various regulations around the world that impact marketers. With such a strong track record of adapting and thriving amidst changing conditions, email marketers are typically quite optimistic and focused on growing and optimizing their programs over time.
275 Free, Responsive Email Templates
Whether you’re sending a newsletter, welcome message, product announcement, or holiday greetings, there are plenty of customizable email templates to match your brand and design on any device. Here is a list of responsive email templates. There are single email templates, templates with multiple layout options, and large collections of email templates across a variety of themes. All of these email templates are free.
5 Powerful Tips for Promoting Your Next Live Event
Live events make it easy for you to show off new products, get to know your customers, and build your lead lists. Another benefit of this marketing strategy is you can host and market your event on multiple platforms, which will undoubtedly lead to more signups and engagement. Now, let’s look at five powerful ways you can promote your next live event.
Top 7 Marketing Automation Companies for 2021
91% of those who use marketing automation say that it is the most important tool for the overall success of your business.