COMMON TYPES OF E-MAIL MARKETING USED BY BUSINESSES

THE DIIFERENT TYPES OF E-MAILS ARE A BETTER WAY TO DIVERSIFY THE CONTENT AND THE EXPERIMENT IN THE E-MAIL MARKETING STRATEGY

3 Most Effective Tips To Improve Your Email Click-Through Rate

There is no denying the fact that click-through is the most crucial email marketing aspect based on which the success or failure of an entire email marketing campaign can be deduced.

Martech strategies: Make it, make it good, and make it happen

A marketing strategy that isn’t underpinned by technology and the right processes isn’t a strategy at all. It’s a waste of time.The events of the last 14 months – as the global pandemic and resulting lockdowns have played havoc with existing business models – have demonstrated again the critical importance of direct contact with customers.And unless that contact is tech-driven,it will be at best laborious,at worst completely dysfunctional.

HubSpot vs. Microsoft Dynamics

I’m here to help you pick the platform that fits your company and fuels your marketing goals. Here’s an inside comparison of HubSpot versus Microsoft Dynamics, along with how you can pick the best CRM for your company.

Three Ways That Email Best Practices Can Lead To Better Campaign Performance

While many of these practices (particularly compliance) are must-have components of your email program, they can also play a dynamic role in your optimization strategies and initiatives. Below are three elements of email compliance and overall best practices that can yield tremendous value if you also look at them through the lens of improving recipient engagement and response.

Home-based travel agencies launch new social media and email marketing platforms

The COVID-19 pandemic did not slow down Dream Vacations, CruiseOne and Cruises Inc.’s marketing investments for its network of franchisees and independent vacation specialists, with the company continuing to invest more than $4 million annually in marketing programs, exclusive promotions and national branding. The home-based travel agencies announce the enhancement of its automated marketing resources for social media, email and digital marketing.