#DigitalMarketing related marketing articles

Six Digital Marketing Trends for 2025 Every Small Business Should Know

Entering 2024, the marketing world was abuzz with concerns about AI and its potential to upend our industry. From fears of job displacement to the looming "cookie apocalypse," marketers scrambled to adapt. Now, as we approach 2025, it's clear: while technology is evolving, so are opportunities, says Syldrey Mombo, Digital Marketing Manager at 11th House Digital Marketing.

Core and More Technologies Reports Record-Breaking Year-Over-Year Digital Marketing Performance Growth

Core and More Technologies, a leading New Jersey based digital marketing agency and a Google and Microsoft advertising partner, has released their annual client media statement. The results show a significant year-over-year performance increase across all digital marketing.

Dentsu brings Adobe’s generative AI acumen to data, identity offering

The new partnership combines Adobe’s GenStudio content supply chain solutions with Dentsu’s data and platform, Merkury.

Email Marketing Software Market to Reach USD 3.8 Billion by 2032, Driven by Rising Demand for Personalized Customer Engagement , Research by SNS Insider

The Email Marketing Software Market is witnessing robust growth, propelled by the increasing adoption of digital marketing strategies.

In-Store Retail Media Flexes to Move Beyond Digital Screens

At their very core, brick-and-mortar stores are meant to be the physical manifestation of a brand — a distillation of its promise and the experience it aims to create for shoppers and associates alike. Now, as new marketing and advertising formats venture further into the store, store teams must work more thoughtfully to ensure these touch points are intentionally integrated into their designs.

How India’s SaaS brands can create, scale and supercharge global growth

Indian SaaS companies, which derive more than 70% of their sales from international markets, are expected to double revenues to $50 billion between 2025 and 2030. This growth will be driven by higher spending from companies worldwide on software that boosts productivity and cybersecurity.

Samsung and Cielo Partner to Redefine Retail Advertising with AI-Powered Digital Signage Technology

Samsung has partnered with Cielo, a leader in AI-powered franchise solutions, to transform retail advertising and franchise operations. This collaboration combines Samsung’s VXT display technology and Cielo’s AI-driven platform, introducing game-changing tools for digital marketing and operational efficiency.

15 Interview Questions To Ask Your Next Digital Marketer Candidates

Hiring for digital marketing positions this year? Ask these 15 essential interview questions to get insights on their skills, strategy, and culture fit.

Google Merchant Center Next fixes product download frustration

Google solves pain point by restoring filtered product download capabilities, helping data management and streamlining inventory exports.

AI in Digital Marketing Market Boosts Efficiency and Effectiveness USD 1,782.9 Billion By 2033, Region at USD 89.2 Bn

This surge is predominantly driven by the enhanced capability of AI technologies to improve marketing strategies through advanced data analytics, personalization, and automated processes. AI facilitates the dynamic adjustment of marketing efforts, enabling businesses to personalize consumer interactions significantly and optimize spending.

Top 5 Digital Marketing Jobs and How to Land Them

Digital marketing is one of the fastest-growing industries today, with companies relying on online platforms to reach their customers.

Ready to Grow Your E-Commerce Business in 2025? These AI-Centered Marketing Tips Will Help

In this edition of "Ask the Board," Alfred Chehebar, Founder of e-commerce platform ObjectsHQ, shares powerful artificial intelligence (AI)-focused marketing tips that can set your e-commerce venture up for success in 2025 and beyond.

San Francisco-Based Sojern’s Insights Reshape Destination Marketing, Offering New Digital Advertising Trends for U.S. and Global Tourism

The report, compiled in partnership with Benchmark Research Partners, and supported by Brand USA, Destination Canada, the European Travel Commission, and the Caribbean Tourism Organization, builds upon last year’s findings and reflects emerging trends in digital advertising, AI integration, and traveler engagement.

5 Ways to Improve Your Digital Marketing Strategy in 2025

The world of digital marketing is a continually evolving landscape, and if you want to stay ahead of the game then you’ll need to use 2025 to leverage new strategies.

10 skills and traits of successful digital leaders

Digital leaders must balance business acumen with a deep understanding of ever-changing technologies — and possess the unique blend of abilities necessary to lead, transform, and innovate.

Why SEO Is So Important in Digital Marketing in 2025

It optimises your website so that its ranking is improved on search engine result pages, also known as SERPs. SEO is therefore incredibly important for all your digital marketing endeavours.

Future of Mobile Marketing: $57,850 Million Market Opportunity Fueled by Digital Commerce Trends

The growing reputation of on-demand businesses, rise in omnichannel shopping adoption, and demand for customization drive the global mobile marketing market.

Your smartwatch will soon be able to detect signs of heart failure

Smart watch

How Epic Games drives in-game purchases through personalized email marketing

Fortnite, created by Epic Games, keeps winning in the gaming world thanks to smart email marketing that boosts in-game purchases. The game’s huge player base and strong revenue come from using personalized emails. These emails focus on each player’s likes and actions. This strategy works well to keep players interested and spending, even when the company faces money challenges.

5 Key Digital Marketing Statistics to Improve Your Law Firm's Strategy in 2025

In 2025, law firms must embrace the rapidly evolving digital marketing landscape to stay competitive and capitalize on emerging opportunities.

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