How Digital Marketing Can Give Small Businesses an Extra Edge

Digital marketing enables small business owners to fight equally against the industry giants. It helps businesses stay current with digital trends and appeal to a wider audience, all the while securing client loyalty. With over 70% of buyers preferring to learn about a product through online content rather than traditional advertising, an online presence has become a necessity.

How To Build A Marketing Funnel that Generates Sales?

This is all about the marketing funnel and strategies that you have to follow for each stage. You must have a sales funnel for your business to have better sales and profitable business. So, work on your marketing funnel and drive a plethora of sales.

Ways to Upgrade Your Digital Marketing Efforts in 2021

No business can afford to ignore the digital landscape and e-commerce these days. So if you’re looking for ways to upgrade your digital marketing for 2021 to take advantage of recent changes, you’re in the right place. Read on and make the most of the advice discussed.

11 Top Email Marketing Tips for Small Businesses

The most significant advantage of using email marketing is that it does not cost much. Small businesses and those with budget limitations can profitably opt for email marketing. But, to get the best results, it is crucial to design the email campaign for your brand based on the business goals. With simple strategies and tricks, businesses can develop the perfect email marketing campaign.

Which tasks should you outsource in retail?

Unlike hiring an employee, an outsourced company or individual is responsible for their own taxes and benefits and is able to supply their own equipment and resources. It is often ideal for part-time roles that require niche talent. In retail, there are many tasks that can be beneficial to outsource. Below are just a few tasks that you may want to consider outsourcing.

Top 10 Digital Marketing trends to reshape your business

Digital marketing skills have grabbed massive attention in the past few years thankfully all for better reasons!The way Digital Marketing has turned the table of how businesses reach their consumers who are extremely dependent on all online platforms for different uses is not surprising that the need for skilled digital marketing professionals is on a rise.

Best Tips to Run a Successful Business in 2021

Fortunately, the most popular business consultant Adrian Fox is offering his best business tips that can make your business more successful.

Digital Marketing: Trends That Got Companies Through Lockdown

In order to keep competitive, more companies have been adopting cutting edge technology as part of their digital marketing. Here are three of the most influential.

How To Capture 'Hand-Raisers' With Digital Content Marketing

When it comes to strategy, content marketing is a varied canvas. And the best content marketing strategies usually have fingers in multiple pies. Here are what I consider to be the mission-critical content marketing divisions: SEO, social media and everybody’s old-time favorite — email. So, without further ado, let’s capture some hand-raisers.

Is Machine Learning Impacting Web Development?

AI is firmly embedded in all areas of production, and therefore the main attitude of web developers should be finding ways to practice its unlimited possibilities for their own use. After all, the competitors are working on it right now.

Vintory’s Director of Digital Marketing Gives a Crash Course: How to Get The Most Out of Your Digital Advertising Efforts

Google Ads is a highly effective way to get qualified leads when it comes to B2B and B2C marketing, but it’s important to view the effectiveness of these leads through the correct lens.

10 Top Digital Marketing Trends to Watch Through 2021

In this column, we’ll take a look at what’s trending now, with an eye to where you should prepare to allocate budget in upcoming quarters to stay ahead of your competition

Mailchimp responds to customers’ demands for new email templates

Purchased directly from Mailchimp, these templates don't require coding for activation in the Mailchimp platform.

Six Ways To Repurpose Content Marketing To Boost ROI

Seasoned marketers know that high-quality content is an important pillar of any well-rounded search engine optimization (SEO) strategy. But often, great content is published and forgotten about, left to grow stale and outdated. Luckily, there are ways to work smarter vs. harder when it comes to your content marketing. With a bit of planning and thinking outside the box, you can revamp, repurpose and retool your content to bring you more traffic and, ultimately, a higher ROI.

CX Decoded Podcast: Taming the Martech Chaos With Anita Brearton

It's likely most marketers haven't uttered these words in a while: I don't have enough marketing technology. According to a Progress Software report last fall, marketers use an average of 120 marketing technology tools.

4 Social Media Marketing Trends to Implement in Your 2021 Strategy

With the rise of social media comes the increase in marketing being leveraged across these platforms. Each day, more businesses are realizing the infinite potential that social media marketing has. Even brick-and-mortar businesses that have existed in the same capacity for decades are now jumping on the social media bandwagon — and rightly so.

10 Steps to Building a Marketing Communications Strategy For 2021

Since early 2020, customer behaviors have changed drastically. The companies that best adapt to this shift will be the ones that succeed in this brave new world that we now find ourselves in. Whether you’re a fledgling start-up, a company on the rise, or an established voice, there is always room for innovation. Below, we offer a ten-step guide to developing a marketing strategy for 2021.

How to Write an Eye-Catching Networking Email Subject Line

Crafting a professional looking and eye-catching subject line will help you better your digital networking skills. This often overlooked part of writing an email determines how good (or bad) a business email’s first impression is. Luckily, we have gathered some tips and ideas that can help you create an attention-grabbing subject line for that important message that could launch your career.

8 Shopify Tips You Need To Be Successful

Ease of access to online selling makes it difficult to separate yourself from the pack.Getting customers’attention through the noise is hard.Luckily,there are some ways to do just that,we’ll get into them here.

Skill Up: Carve Your Digital Marketing Career Path

When it comes to job-specific training, Marketer Career Path is just the beginning. Over the coming year, we'll expand our marketing resources and launch new learning opportunities for other disciplines.