How understanding users’ intent redefines context in digital advertising
The new era of ad targeting will involve understanding content context and user intent, rather than assumptions based on keywords and demographics.
Top link building services to scale your SEO efforts
An extensive list of top link building services that can accelerate organic rankings and brand visibility.
How to make ecommerce product pages work in an AI-first world
Boost visibility and conversions by giving AI the context it needs to understand who your products are for – and why they matter.
EngageBay Review
In this EngageBay review, we will look at what this cloud-based CRM is used for, its key features and benefits, and its costs. Here is everything you need to know about EngageBay.
Top Performance Max optimization tips for 2026
Use Google’s newest reporting and creative controls to refine targeting, optimize asset groups, and achieve incremental gains.
As data and content proliferate, context is poised to become the new king
Today’s users expect hyper-relevant experiences. That means real-time data, AI and a whole lot of context.
Four AI Action Plans to Supercharge Your Marketing Team’s Impact
Four areas in particular can reap rewards from the application of AI: sifting customer feedback for hidden insights; uplevelling your team’s industry knowledge and expertise; driving more creative output; and improving communications with the C-suite.
Google Ads adds ‘Locations of Interest’ targeting to AI Max for Search
Google Ads' AI Max for Search lets advertisers target users based on location interest – not just where they are, but where they want to be.
Google Search adds Gemini 2.5 Pro, AI Deep Search, and agentic local calling’
Gemini 2.5 Pro powers Google’s AI Mode and Deep Search, while new agentic features let Search call local businesses to check prices.
Why The Last Year Has Been The Biggest Challenge For CMOs
The CMO role just got harder. This piece outlines five survival areas to help marketing leaders steer through digital disruption.
Want to win at local SEO? Focus on reviews and customer sentiment
LLMs highlight reviews and sentiment. Brands and businesses must control their reputations to shine in AI-powered search results.
Upgrade to become a true email power user with Proton Mail
Get advanced features that free email services don't have, plus enhanced security by switching to Proton Mail.
International SEO execution: Keyword research, link building & UX that converts
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
How to assemble captivating Google Ads copy
Every line in your ad should earn its place. Learn how to structure Google Ads copy that captures attention and drives real results.
Marketing on LinkedIn: What you need to know
Your guide to LinkedIn's tools, strategies and best practices. Updated with information on BrandLink videos.
My go-to LLM tool just dropped a super simple Mac and PC app for local AI - why you should try it
The Ollama team just released a native GUI for Mac and Windows, making it easy to run AI on your own computer and pull whichever LLM you prefer.
From search to answer engines: How to optimize for the next era of discovery
Traditional SEO isn't enough in the world of answer engines. Optimize for LLMs, boost AI citations, and engineer relevance at scale.
Web browsers are entering a new era where AI skills take over from extensions
“The browser is bigger than chat. It’s a more sticky product, and it’s the only way to build agents. It’s the only way to build end-to-end “workflows,” these were the comments of Perplexity CEO, Aravind Srinivas, in a recent interview. The Perplexity co-founder was talking about the future of web browsers, AI agents, and automations in web browsers.
Google’s Top 5 SEO Tools
Explore these five essential Google tools that support technical SEO, site speed, content research, and security – all free and easy to use.