#Demographics related marketing articles

How Marketers Can Reach Gen Z On Social Media

Discover how Gen Z is utilizing social media and what marketers need to know to effectively reach this unique audience.

How Marketers Can Reach Gen Z On Social Media

Discover how Gen Z is utilizing social media and what marketers need to know to effectively reach this unique audience.

5 ways to scale global search management

Here’s how consistent reporting, centralized SEO development and shared templates reduce friction and improve performance across markets.

How to make your display campaigns profitable

Combine top, middle and bottom-of-funnel strategies with display and search campaigns for a more profitable, multi-touchpoint ad approach.

Why email should be part of your 2025 strategic marketing plan

let’s take a closer look at why this classic tool is still a powerhouse.

Exploring Global Digital Marketing Market: A USD 780 Billion Industry Set for 11.1% CAGR Growth (2024-2030)

Global Digital Marketing Market Report by MarkNtel Advisors provides a detailed & thorough analysis of market size & share, growth rate, competitive landscape, and key players. This comprehensive analysis helps businesses gain a holistic understanding of the market dynamics & make informed decisions.

How Digital Marketing Can Help a Business Succeed

A good strategy can help a company attract new customers, communicate with them, and collect important data

Optimizing International PPC Campaigns: Best Practices For Keyword Localization

Unlock the potential of international PPC campaigns. Discover best practices for keyword localization, geo-specific bid adjustments, and more.

2024 Digital Marketing Strategy Guide

Most of us would be lost without our smartphones, tablets, and computers. People digest a lot of information on these devices, which is why a digital marketing strategy is imperative for any business owner. You want to catch customers where they are exploring search engines and using social media. Getting your marketing on these platforms will improve your conversion results, leading to more sales and revenue.

Shift focus on your hotel’s digital spend and marketing mindset

Seek meaningful metrics, not just the latest trends

The Google Travel Takeover And What It Means For SEO

Discover what the Google Travel takeover means for SEO. Learn how to adjust your strategy to turn growth into opportunity.

Comprehensive Guide to the Benefits of Digital Marketing

Advantages of digital marketing include increased reach, targeted audience engagement, measurable results, and cost.

INTERO DIGITAL LAUNCHES INNOVATIVE AI TOOL TO REVOLUTIONIZE CLIENT WEBSITE AUDITS WITH GEO SCORING AND RECOMMENDATIONS

As digital marketing strategies evolve with the rise of AI and generative search, website optimization requires more sophisticated approaches to remain competitive. Today, Intero Digital is launching its latest AI-powered tool, GRO™ Score, that provides comprehensive audits and actionable insights from a generative engine optimization (GEO) perspective.

Instacart’s smart cart helps you navigate to the sauce that’s on sale

The company’s Caper Cart can now show your live location on a map in the grocery store.

Amazon Today: A new frontier for brick-and-mortar

How Amazon Today is making instant commerce possible with Same-Day Delivery and in-store pickup fulfillment.

LinkedIn: The marketer’s guide

LinkedIn is a behemoth in B2B marketing. Here's our guide to the site's tools, marketing strategies and best practices.

Airbnb can now help you find somebody to manage your listing

The new ‘Co-Host Network’ lets you compare co-hosts right inside the app.

Google Shows 3 Ways To Boost Digital Marketing With Google Trends

Google shares actionable tips on using Google Trends for competitor insights, brand awareness analysis, and forecasting product demand

19 keyword mining tools and strategies for PPC campaign growth

Discover 19 innovative tools and strategies to find fresh search terms for your PPC campaigns and gain a competitive edge.

OpenAI’s DevDay 2024: 4 major updates that will make AI more accessible and affordable

The company unveiled four major innovations at the event: Vision Fine-Tuning, Realtime API, Model Distillation, and Prompt Caching. These new tools highlight OpenAI’s strategic pivot towards empowering its developer ecosystem rather than competing directly in the end-user application space.

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