Reddit launches Lead Generation Ads
Lead Generation Ads let you capture leads directly on Reddit, potentially improving conversion rates across various industries.
21 Email Marketing Interview Questions and Answers
One of the most effective social media channels in digital marketing is email marketing, which has the potential to propel a company to new heights. Email marketing is the practice of a business sending out promotional emails to its customers. Having a list of the most common interview questions for an email marketing position is essential to a successful interview. Hence, we've compiled a list of some of the most often asked Email Marketing Interview Questions and answers, from the basic to advanced level, so let's get started.
Proton launches ‘privacy-first’ AI email assistant to rival Google, Microsoft
The Swiss firm wants to be like Big Tech — but without compromising your data privacy
Google ends its third-party cookies deprecation plans for Chrome
Originally, announced in 2020, third-party cookies deprecation saw its end-date slide from 2022 into 2025 before Google announced new plans for its Privacy Sandbox.
Segmentation for email campaigns: Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Segmentation and data strategies for personalization.
High Performer: Zivver Leads In Email Encryption And Security
Secure email and file transfer provider Zivver has been recognized as a High Performer for both Email Encryption and Email Security in the G2 Summer Market Report.
B3NET Inc. A Leading Digital Marketing Company Celebrates 25 Years In Business
B3NET Inc., a leading Digital Marketing, Web Design, Web Development, and AI Solutions company is proud to celebrate its 25th anniversary.
Text-to-Video Artificial Intelligence (AI) Global Strategic Business Report 2024: Market to Grow by $1.2+ Billion to 2030 - E-Learning and Educational Content, & Shift Towards Digital Marketing
The global market for Text-to-Video Artificial Intelligence (AI) is estimated at US$162.9 Million in 2023 and is projected to reach US$1.4 Billion by 2030, growing at a CAGR of 35.3% from 2023 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.
AI in Digital Marketing: Andrii Holubenko Shares Insights on What It Means in Practice
In such an environment, understanding how exactly AI-based tools function and how they benefit your industry becomes crucial. Andrii Holubenko, a Digital Media Director from Optimum Media OMD Group Ukraine, shared his perspective on the oncoming trends, which will have an impact on the market in 2024 and beyond.
Email Marketing Performance by Industry: 2024 Benchmarks by Selzy
Email remains the dominant outbound marketing channel with a 78% usage rate, and industry-specific benchmarks reveal key trends and performance insights.
Lounge Lizard: Leading the Way in Cybersecurity for Digital Marketing
Lounge Lizard Worldwide Inc., a premier digital marketing and web design company, is setting a new standard in cybersecurity, ensuring the protection of clients' digital assets and user data in an increasingly online world. Founded by industry leaders Ken Braun and Sharon Sexton Braun, Lounge Lizard is renowned for its innovative strategies and commitment to online security.
Travel Email Marketing - Now Offered on Visited App
Visited has launched a new and innovative email marketing advertising platform, offering unique segmentation that’s never been seen in the travel industry.
How to Increase In-store Sales With Online Marketing
In today’s digitally driven and increasingly hybrid world, the boundaries between online and offline shopping continue to merge. According to a recent study by 1WorldSync, 87 percent of shoppers have used their phones to look up products while inside a store and 61 percent of in-person shopping excursions begin with online research.
Brandwatch 2024 Digital Marketing: Marketers Embracing AI
At the beginning of the year, we released our Digital Marketing Trends 2024 report, which covers the biggest trends that are shaking up and shaping the digital marketing industry today. This report is backed by social data, statistics, and survey data taken from over 500 marketing experts. You can download the full report here. Let’s dive into one trend that’s on all marketers’ minds: embracing AI.
How Albertsons’ retail media business is incorporating AI, in-store tech and more
Kristi Argyilan, the retailer’s senior vice president of retail media, talks about the grocer’s priorities and where the industry stands today.
Marketers brace for impact of summaries in Apple Mail, Gmail
Email is the top area where marketers are increasing their budgets. Some 62% of US B2B and B2C marketers had increased their email marketing campaign in the past 12 months, according to April 2023 data from SeQuel Response and ISG. But recent email updates from Apple and Gmail add new challenges to email marketing, especially for B2B marketers.
8 women in retail you’ll hear from at NRF Nexus
From apparel to mass market, these retail leaders are blazing a trail
Google Ads launches Cross-Media Reach Measurement for video campaigns
A new Google Ads tool – Cross-Media Reach Measurement – lets advertisers measure deduplicated, on-target reach and frequency across video campaigns.
Forrester: 91% of US ad agencies are currently using, exploring generative AI
Though concerns linger, over half of agency decision-makers expect the tech will have a significant or very significant impact on key aspects of their agency’s ecosystem.