5 B2B Digital Marketing Strategies for Dealerships in 2025
Business-to-business (B2B) relationships represent a significant opportunity for growth, with fleet sales, partnerships with other businesses, and service contracts offering substantial revenue streams. As we navigate through 2025, digital marketing has become essential for dealerships looking to expand their B2B presence.
Meet AlphaEvolve, the Google AI that writes its own code—and just saved millions in computing costs
Google DeepMind today pulled the curtain back on AlphaEvolve, an artificial-intelligence agent that can invent brand-new computer algorithms — then put them straight to work inside the company’s vast computing empire.
Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What’s Driving the Change?
Built from billions of real-world data points across email, SMS, and automation, this report is essential reading.
The Triple-P Framework: AI & Search Brand Presence, Perception & Performance
AI is changing how brands are evaluated and presented. This article outlines a strategic framework to adapt to these shifts.
How The Ottawa Hospital uses AI ambient voice capture to reduce physician burnout by 70%, achieve 97% patient satisfaction
Ottawa Hospital (TOH) set out to tackle this challenge with the integration of Microsoft’s DAX Copilot last year. And it’s already had a big impact: Early results show seven minutes saved per encounter, a 70% reduction in clinician-reported burnout and fatigue, and 93% of patients report a better or equivalent care experience.
Twilio unveils new features for customer data platform
Improvements include better data orchestration, a fully redesigned customer journey function, an AI agent creator and enhanced compliance tools.
Podcasts: The New Frontier in Digital Marketing
"Podcasts allow brands to reach audiences in a way that is both intimate and expansive," says Zvi Zidon, CEO of 360 Nexus Marketing. "They offer a platform for storytelling that is unmatched in its ability to build trust and foster a loyal community."
How to choose the right marketing AI tools for real business impact
GenAI success depends on strategic use, smart investments and strong governance—not just experimentation.
The death of spreadsheets: 6 reasons why AI will soon be the dominant business reporting tool
AI will replace spreadsheets as the dominant method for utilization reporting and revenue forecasting by 2027.
Fine-tuning vs. in-context learning: New research guides better LLM customization for real-world tasks
The findings can help developers make crucial decisions when building LLM applications for their bespoke enterprise data.
Why the future of marketing depends on a smarter MOps function
Technology is transforming MOps into a strategic powerhouse. Learn what this means for your team and organization.
Google Performance Max: Everything you need to know
Learn what sets Performance Max apart from other Google Ads campaigns, and how it can drive conversions and maximize ROI.
OpenAI brings GPT-4.1 and 4.1 mini to ChatGPT — what enterprises should know
OpenAI is rolling out GPT-4.1, its new non-reasoning large language model (LLM) that balances high performance with lower cost, to users of ChatGPT. The company is beginning with its paying subscribers on ChatGPT Plus, Pro, and Team, with Enterprise and Education user access expected in the coming weeks.
GenAI is already telling your brand’s story — are you guiding it?
To succeed in AI-powered discovery, brands must rethink their content, data and strategy. This is the path to AI readiness.
5 ways marketers can use Gemini GEMS to increase productivity
Want to get more out of generative AI than the base models offer? Gemini GEMS is a good way to improve your productivity.
Learn how to scale content, analyze data, and enhance SEO results while effectively and responsibly using AI.
Learn how to scale content, analyze data, and enhance SEO results while effectively and responsibly using AI.
You.com’s ARI Enterprise crushes OpenAI in head-to-head tests, aims at deep research market
You.com has launched ARI Enterprise today, claiming its advanced research platform defeats OpenAI’s comparable offerings in 76% of head-to-head tests and achieves industry-leading accuracy on independent benchmarks.
How To Increase Google Discover Visibility Naturally Using These Ranking Signals
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact content visibility.
Marketing Technology Market Size to worth USD 1,769.49 Bn by 2032, Growing at 17.3% CAGR, Coherent Market Insights
Marketing Technology Market to Reach USD 575.11 Bn in 2025, Driven by Rapid Digital Transformation
3 things I want to see from the new Apple Health at WWDC 2025
Here are three key areas Apple can improve in a redesigned Apple Health.