#Data related marketing articles

HOW AI-POWERED PERSONALISATION IS REVOLUTIONISING B2B EMAIL CAMPAIGNS FOR HIGHER ROI

AI-driven personalisation is known for its higher accuracy and effectiveness compared with traditional personalisation and segmentation methods since it delivers the right content in real-time based on current user experiences.

Q&A: How Oracle improves email marketing to increase sales

Justin Thorp joined Oracle through an acquisition in 2016, and now he’s guiding email marketing and audience strategy for the global tech company. A core part of the job is finding ways to use email marketing more effectively to drive revenue growth. Part of that effort includes looking at how to best use Oracle’s audience marketing data, in email and together with all other channels. Thorp works closely with channel leads across digital marketing to figure out how they can leverage customer data. Here’s a discussion with Thorp about his experience as a marketer at Oracle, including how using a customer data platform has helped his team execute.

April Newsletter Ideas and Examples for 2024

April is a true spring. The period of overall rejuvenation and renewal is here. We cannot help but enjoy sunny days and warm weather. People are getting more active in their lifestyle, everyday routine, work, and most importantly, shopping, opening opportunities for businesses to boost their email marketing strategies.

Email Marketing Tactics That Work - Do this not that Jay Schwedelson Podcast

In this article, we’ll explore the latest email marketing best practices based on 6 billion emails sent annually.

Mobiquity Technologies Expands Partnership with AWINR Brands, Adding Twelve New Clients to its Digital Marketing Platform

Mobiquity Technologies, Inc. (OTC: MOBQ) (the “Company”), a leading provider of next-generation data intelligence and advertising technology solutions, announces the expansion of its partnership with AWINR, welcoming twelve new online clients to its marketing platform since the collaboration commenced two weeks ago. This collaboration leverages Mobiquity's new Conversion Platform, aimed at boosting both website traffic and sales conversion rates, and enhancing Return on Ad Spend (ROAS).

The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation

UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.

Tuta Mail adds new quantum-resistant encryption to protect email

Tuta Mail has announced TutaCrypt, a new post-quantum encryption protocol to secure communications from powerful and anticipated decryption attacks.

How To Win Deals In The High Tide Of Overwhelming Sales Emails

This article cuts to the heart of this email overload crisis, offering sharp, actionable strategies to conquer and excel in today's dynamic sales arena.

How to keep your marketing automation campaigns from ruining your week

Safeguard your marketing automation campaigns and prevent embarrassing mishaps with these essential checks.

Digital marketing trends in education: What you need to know

Greetings! Today, we're about to embark on a digital adventure, exploring the enchanting realm of Digital Marketing Strategies. Get ready to witness the magic unfold!

Dieselmatic bolsters marketing capabilities with email feature

Dieselmatic has announced the launch of a new email marketing feature to support repair shops in driving more business.

Why is email marketing becoming more effective in 2023?

Ian Gibbs, insight director of the Data & Marketing Association (DMA UK) discusses the metrics that show email marketing has become more effective over recent years

CPG Marketing Embraces New Models for Digital Transformation

The tidal wave of artificial intelligence (AI) that has hit the payments, commerce and financial services industries has created the need for a new definition. Because AI is enabling and accelerating momentum from analog and manual processes to automated, digital processes, AI and digital transformation belong in the same sentence. And one of the industries that has been in the forefront of embracing this newest round of transformation is consumer packed goods (CPG).

MailDex Adds Email Export to PST File

MailDex email manager for Windows helps companies and individuals manage their email history.

Mobile Marketing: The Key to Success in Today’s Digital Era

In this article, we’ll talk about how important mobile marketing is in today’s digital world. You can find out more about digital marketing at https://blog.partners1xbet.com/.

GetResponse launches AI email writing assistant: latest addition to its AI-powered solution suite

GetResponse, a leading global all-in-one email marketing platform, has announced the newest addition to its AI-powered toolset – an AI email writing assistant. It's the ideal solution for people struggling with a lack of time, writer's block, or those simply looking to create engaging email copy faster.

Unlocking Success With Digital Marketing for Your B2B Business

Businesses are constantly seeking creative ways to remain ahead of the curve and spur development in the fast-paced digital world today. This is particularly true in the realm of business-to-business (B2B) marketing, where digital marketing has emerged as a game-changer. Social media and the ever-changing industry have made it easier to build ties with other businesses. Gone are the days of in-person conferences and physical RSVPs – now, any successful marketing strategy is social media-centric. There is no denying on the influence of digital marketing on the changing relationships between different industries, and a wealth of data attests to its efficacy. In this article, we will delve into how B2B marketplaces like ExportersIndia.com are benefiting from utilizing digital marketing services to elevate your B2B enterprise to the next level.

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

Email Encryption Software Market Size to Reach $10.5 Billion, by 2032 at 13.9% CAGR: Allied Market Research

Emphasis on cutting-edge technologies to enable encryption, growth in demand for effective communication medium, increase in demand for mobile encryption solutions, and stringent data protection regulations and policies by government authorities are the major factors that drive the growth of the global email encryption software market.

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