8 best practices for successful email marketing

So, before you hit send on that next email campaign, here are eight principles to make sure your emails shine, rather than ending up in the trash.

How Two Industries Embrace Email Marketing to Bounce Back

Do you think Email Marketing can be more effective than social media marketing? This article shows how email marketing can help companies to Bounce Back post-COVID.

Improve Your Marketing Strategy: Email Marketing and VoIP Solutions

VoIP solutions provide new ways for your business to interact with customers, learn about them, and integrate that knowledge into future campaigns. Here’s how VoIP solutions and your email strategy work hand in hand to boost your marketing success.

Email Marketing Is Still Key for Boosting Conversion – Here’s Where to Focus Your Brand Strategy

Email marketing has the highest ROI of any customer acquisition strategy, according to Dotdigital.

The Pandemic Jury: Email Marketers Weigh In On New And Old Tools,CX: What's Next? Brands Forced To Respond To Changing Customer Patterns,B2B Succumbs To Digital: Buyers Prefer It To Other Sales Channels

In a sign of the new digital reality, 75% say the new digital sales model is more effective or as much so than before.

Maximize your email marketing for 50% off

Trusted equally by Fortune Top 50 enterprises as well as by small businesses, it’s the best email list validator you can get, especially at this price..

SMBs Show Their Grit: Owners Like Being On Their Own Despite Tough Conditions

The news is full of stories about small businesses going under due to the COVID-19 pandemic. But that hasn’t dimmed the entrepreneurial spirit, according to a study released Friday by American Express.

How Email Can Help You Manage the Dreaded Backorder

This article will help refine your backorder email strategy as well as help you build trust with customers and decrease the chances of a refund during those inevitable delays.

4 Ways a CRM Can Improve the Customer Experience

Customer relationship management (CRM) platforms are typically used by sales professionals to manage a brand’s relationships and interactions with its current and potential customers.

B2B content marketing tactics to increase your content ROI: Part 2

In this part, we will discuss the remaining three tactics that you should use to get a higher ROI from your content marketing campaigns.

Conversion Tracking 101

This article is for business owners and marketers who want to learn more about conversions, tracking conversions and tips for maximizing conversions.

Better Business Impact Report: The next frontier of online retailers

Business owners have an opportunity to change the narrative of their company, from just trying to survive to thrive during difficult times. This report takes you step-by-step on how to bolster your business's online reputation, improve customer communication and build trust, and how operating with integrity and honesty can differentiate your business.

Email Design: The Ultimate Guide with Examples

We are talking a lot about how to create successful email campaigns, featuring guides for every occasion: transactional emails, re-engagement emails, seasonal emails, holiday emails, etc. Here, we are looking at one of the most critical email marketing details: email design. At the heart of each campaign, it should be treated with respect.

How to Monetize Your Transactional Emails [The Complete Guide]

Transactional emails are crucial to your customers and therefore have a higher impact than your email marketing efforts. To prove that point, we’ve collected some statistics on how transactional emails perform.

Top 3 tips to increase inbox deliverability

Here's how to improve brands email strategy:

How Email Marketing 2.0 is Shaping a Better CX

Email marketing becomes more effective and critical to the digital marketing efforts of any business.

Keep Your Customer Experience Programs as Nimble as Your Customers with CXaaS

CX-as-a-Service (CXaaS) offers a flexible approach to customer experience that removes the IT burden & puts program ownership with marketing, sales & service.

How to Create Triggered Emails

This article is for small business owners who want to improve their email marketing campaigns by incorporating triggered emails to boost ROI and audience engagement.

The 3 Best Types of Videos to Increase Your Customer Retention Rate

While it makes sense to experiment with every type of video, some are more likely to generate results than others.

Email Marketing for Consultants

Why email marketing is vital for a consultant,what email campaigns are a must-send and how to take your email marketing to the next level