Smarter ways to visualize search marketing data in 2025
Go beyond basic SEO or PPC reporting. Transform raw marketing numbers into visual stories that drive decisions and strategy.
Firefly brings AI-powered content creation into Creative Cloud and marketing workflows
The revamped platform includes the ability to use Google and OpenAI genAI models, as well as Firefly's Video model.
NFL, Adobe team up for AI-powered league and fan-generated content
As an official partner of the NFL, Adobe’s applications will support the league in generating personalized content across multiple digital touchpoints.
Microsoft 365 Copilot Wave 2 is here: Take a look at what's new
AI agents, GPT-4o image generation, and a new Copilot Notebook feature are all headed your way.
How to use YouTube Shorts to drive sustained growth, engagement
More than virality, YouTube Shorts drives lasting impact. Stand out with platform-specific tactics TikTok and Reels can’t match.
Google's viral AI podcast tool can chat in over 50 languages now and it aced my Spanish test
I made a Spanish AI podcast with NotebookLM's expanded language skills, and it's surprisingly good. Here's what else.
Customer-centric IT: Strategies for delivering winning customer experiences
Business growth has become a CIO imperative, and revenue-minded IT leaders are fostering customer-focused cultures, cross-functional teams, and product-based approaches to deliver.
GA4 updates: Snapshot templates added, Aggregate Identifiers improved
Google Analytics now offers snapshot templates for faster reporting and uses aggregate identifiers for more accurate Google Ads attribution.
How to use CRM data to inform and grow your PPC campaigns
Tap your CRM’s hidden insights. Cluster audiences, craft persona-driven ad copy, and optimize site content to boost paid media results.
7 AI Terms Microsoft Wants You to Know In 2025
Microsoft's new AI terms reveal how 'Frontier Firms' will transform work. Learn what they mean and if you'll soon be an 'agent boss.'
Meta’s first dedicated AI app is here with Llama 4 — but it’s more consumer than productivity or business oriented
Facebook parent company Meta Platforms, Inc. has officially launched its own, free standalone Meta AI app, a move aimed at delivering a more personal and integrated AI experience across mobile devices, the web, and Ray-Ban Meta smart glasses.
You'll soon manage a team of AI agents, says Microsoft's Work Trend report
We'll all be working for 'Frontier Firms' soon, according to Microsoft.
Beyond tagging: High-value GenAI use cases for DAM
DAM + generative AI = A new paradigm for creatives and martech leaders.
Google Ads policy update: More ads, new rules
Google updates Unfair Advantage Policy to allow advertisers to show multiple ads for the same business in different locations.
What are ‘phygital’ experiences and how can marketers use them?
'Phygital' experiences combine the physical and the digital. Is this a new label an old strategy?
Navigating The Complexities Of International PPC Working With Agencies
Scaling PPC across borders? Here’s how to streamline operations and keep campaigns performing across multiple markets.
This One Tool Performs Every PDF Task and It's On Sale
If you’re tired of juggling multiple tools just to handle your PDFs, there’s a simpler way. AceThinker PDF Converter & Editor is a full-featured, all-in-one solution designed to help you manage, convert, edit, and secure your documents, all for a one-time price: just $23.99 (regularly $99.99) through April 27.
Adobe Firefly gets a slew of new image-generating models - including from OpenAI and Google
New models include the Firefly Image Model 4, GPT-4o image model, and Imagen 3.
3 clever ChatGPT tricks that prove it's still the AI to beat
OpenAI's been busy adding some seriously cool features to ChatGPT recently to take it to the next level. Here are a few I love.
5 ways to turn AI's time-saving magic into your productivity superpower
Generative and agentic AI will complete the mundane parts of our work. Smart professionals will do more with their spare time than kick back and grab a coffee.