#Creative related marketing articles

How to benchmark PPC competitors: The definitive guide

Benchmark PPC competitors across ad networks like Google and Meta and identify top channels, creatives and landing page experiences.

How to leverage AI to enhance your digital marketing posts

If you are confused about how to get started with digital marketing posting with the power of AI, we have all the relevant details for you.

How digital marketing can be empowered to create more personalised experiences

Relevance and personalisation are increasingly becoming important for brands and marketers to scale up their engagement with consumers and increasing customer satisfaction. In today’s volatile business environment, harnessing data analytics to strengthen digital marketing strategies for hyper-personalised experiences is essential.

Spring Cleaning: Five Tips for Effective eMarketing & List Management

To help improve eMarketing list management processes and procedures, here are five tips and best practices we recommend to our clients:

LS Digital launches CoMMeT for advertisers and marketers

LS Digital, a leading independent digital marketing transformation (DMT) company, announced the launch of CoMMeT, a technology for programmatic marketing. CoMMeT is a service specifically designed to ease the challenges faced by brands and advertising agencies during the media buying, optimization and measurement process.

5 Benefits of Email Marketing in 2024

Read on to learn about the types of email marketing, the main benefits and how to develop an email marketing strategy.

Everlytic launches new playbook for email marketing success

New year, same email marketing stats? Everlytic has launched a guide to remedy this.

The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation

UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.

Net Atlantic Revolutionizes Email Marketing with Launch of AI-Powered Tools

Empowering email marketers with Idea Workshop, Email Writer, and Copy Optimizer AI tools

Evvnt and Letterhead Forge Partnership to Revolutionize Email Marketing for Events

Evvnt and Letterhead's strategic partnership aims to redefine email marketing for events, leveraging advanced technology for improved engagement and ticket sales.

Dieselmatic bolsters marketing capabilities with email feature

Dieselmatic has announced the launch of a new email marketing feature to support repair shops in driving more business.

Omnisend Review

A beginner-friendly marketing platform for e-commerce brands

CPG Marketing Embraces New Models for Digital Transformation

The tidal wave of artificial intelligence (AI) that has hit the payments, commerce and financial services industries has created the need for a new definition. Because AI is enabling and accelerating momentum from analog and manual processes to automated, digital processes, AI and digital transformation belong in the same sentence. And one of the industries that has been in the forefront of embracing this newest round of transformation is consumer packed goods (CPG).

Interview With Jaffar, Manager Of Digital Marketing And Communications At Sapphire Finishing Mills Limited

The future of communication is undoubtedly digital’

Interview With Jaffar, Manager Of Digital Marketing And Communications At Sapphire Finishing Mills Limited

The future of communication is undoubtedly digital’

Personalize Your Digital Marketing in 2024 - The Mindhack Part 2

Target every channel. Leverage customer data, responsibly. Embrace the power of AI.

Addlly AI Wins Bronze at ASEAN Digital Awards 2024 for AI Writing Tool, Spearheading Innovation in Digital Marketing

Addlly AI wins Bronze at ASEAN Digital Awards 2024 for Smart Blog & Social Media Writer, setting new standards in digital marketing.

GetResponse launches AI email writing assistant: latest addition to its AI-powered solution suite

GetResponse, a leading global all-in-one email marketing platform, has announced the newest addition to its AI-powered toolset – an AI email writing assistant. It's the ideal solution for people struggling with a lack of time, writer's block, or those simply looking to create engaging email copy faster.

How To Use Email Campaigns to Drive Ecommerce Sales

Successful email campaigns allow you to reach your ideal customers with personalized messages and promotions that incentivize them to shop.

Q&A: How Hotels Can Leverage AI and Digital Marketing to Win the Direct Booking Race

Rising competition in the hotel bookings landscape is pushing the industry towards the smarter use of technology. Hotels that leverage first-party data to drive AI strategies can win the race against OTAs for guest attention and loyalty.

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